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Joomla: How It Impacts Your SEO - The    Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The    Good, The Bad and The Ugly
Slideshare.net/jessicadunbar
Tips
Keyword Density
"Bobs cheap Bostonplumber is the bestcheap Boston plumberfor all your plumbingneeds. Contact a cheapBoston plumber beforei...
Content
Bing
Few Problems   Duplicate Content       Long UrlsPage Titles & descriptions           404           SEF
Understand Your CMS
Joomla URLs                     Native URL/index.php?option=com_content&view=article&id=9:resident-                evil-6&...
Main Menu  Food And Drink    (Category blog)      Stout Beer     (Category blog)         Guinness          (Article)
Duplicate URLs
Titles               Optimal Format Primary Keyword - Secondary Keyword | Brand Name                        orBrand Name |...
Choices
sh404SEF is different
native URL requestbuild SEF URL       check DB for URLJoomla               Build SEF URL                   sh404SEF
SEF Urls     index.php?     option=com_content&Itemid=     108&id=1&lang=en&view=arti     cle
What is duplicate content
Duplicate
Ranking Factor Dilution
sh404SEF URL Managersample-data-articles/joomla/options.html
sh404SEF
Titles               Optimal Format Primary Keyword - Secondary Keyword | Brand Name                        orBrand Name |...
Go Pack Go!
Shorter Urls
Smart 404 Page
anything-digital.com/kfyf6
Bulk editor
Security
Spam“Wow that was unusual. I just wrote an incredibly long comment but after Iclicked submit my comment didnt show ...”“An...
Social
Social
Analytics
Google Analytics Dashboard
Installation and setup
InstallReccommend analytics & honeypot
Analytics
Add Your Username & Password
Security Configuration
Project Honey Pot
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
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Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly

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While Joomla is a powerful CMS, it presents many challenges to marketers who want to improve the volume and quality of organic search traffic. In this presentation, Jess will share the SEO guidelines that she gives to all web developers. She will describe some the primary obstacles encountered in a SEO campaign.

Bonus: Jess will discuss how to take additional control over Joomla SEO settings using sh404SEF, the leading SEO tool for Joomla.

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Transcript of "Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly"

  1. 1. Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
  2. 2. Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly
  3. 3. Slideshare.net/jessicadunbar
  4. 4. Tips
  5. 5. Keyword Density
  6. 6. "Bobs cheap Bostonplumber is the bestcheap Boston plumberfor all your plumbingneeds. Contact a cheapBoston plumber beforeits too late"
  7. 7. Content
  8. 8. Bing
  9. 9. Few Problems Duplicate Content Long UrlsPage Titles & descriptions 404 SEF
  10. 10. Understand Your CMS
  11. 11. Joomla URLs Native URL/index.php?option=com_content&view=article&id=9:resident- evil-6&catid=17&Itemid=122 SEF URL /game-categories/17-shooter/9-resident-evil-6
  12. 12. Main Menu Food And Drink (Category blog) Stout Beer (Category blog) Guinness (Article)
  13. 13. Duplicate URLs
  14. 14. Titles Optimal Format Primary Keyword - Secondary Keyword | Brand Name orBrand Name | Primary Keyword and Secondary Keyword
  15. 15. Choices
  16. 16. sh404SEF is different
  17. 17. native URL requestbuild SEF URL check DB for URLJoomla Build SEF URL sh404SEF
  18. 18. SEF Urls index.php? option=com_content&Itemid= 108&id=1&lang=en&view=arti cle
  19. 19. What is duplicate content
  20. 20. Duplicate
  21. 21. Ranking Factor Dilution
  22. 22. sh404SEF URL Managersample-data-articles/joomla/options.html
  23. 23. sh404SEF
  24. 24. Titles Optimal Format Primary Keyword - Secondary Keyword | Brand Name orBrand Name | Primary Keyword and Secondary Keyword
  25. 25. Go Pack Go!
  26. 26. Shorter Urls
  27. 27. Smart 404 Page
  28. 28. anything-digital.com/kfyf6
  29. 29. Bulk editor
  30. 30. Security
  31. 31. Spam“Wow that was unusual. I just wrote an incredibly long comment but after Iclicked submit my comment didnt show ...”“An impressive share, I just given this onto a colleague who was doingsomewhat analysis on this. And he in reality purchased me breakfast for thereason that I located it for him.. smile. So let me reword that: Thnx for the treat!But yeah Thnkx for spending the time to discuss this, I feel strongly about itand enjoy reading alot more on this subject. If attainable, as you turn out to beexpertise, would you mind updating your blog with a lot more details? It ishighly beneficial for me. Big thumb up for this blog post!”?”
  32. 32. Social
  33. 33. Social
  34. 34. Analytics
  35. 35. Google Analytics Dashboard
  36. 36. Installation and setup
  37. 37. InstallReccommend analytics & honeypot
  38. 38. Analytics
  39. 39. Add Your Username & Password
  40. 40. Security Configuration
  41. 41. Project Honey Pot
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