From Fishers to
              Farmers
Using Social Technologies on Your Own Website to ENGAGE, Build Traffic
             a...
From Fishers to Farmers
       Text “like stay” to 32665 (FBOOK)
Stats -

106 million registered users
180 million Unique Visitors/mo on Twitter.com
3 billion requests per day via API


 ...
Stats -
Over 400 million active users
50% log in at least once a day
160 million pages, groups, and events (and growing!)
...
Stats -
Youtube: 1+billion views/day, More page views/day than
prime time audience of all 3 prime time networks combined
B...
“Fish Where the Fish
       Are”

      Text “like stay” to 32665 (FBOOK)
“Give a man a fish -
 feed him for a day.
Teach a man to fish -
   feed him for a
      lifetime.”
      Text “like stay” to...
Fishing Where the Fish Are




        Text “like stay” to 32665 (FBOOK)
Facebook Ads
  Text “like stay” to 32665 (FBOOK)
http://facebook.com/puma




Facebook Pages
     Text “like stay” to 32665 (FBOOK)
http://apps.facebook.com/socialtoo/




 Facebook Apps
         Text “like stay” to 32665 (FBOOK)
From Fishers to Farmers




        Text “like stay” to 32665 (FBOOK)
http://staynalive.com




Open Graph Protocol
       Text “like stay” to 32665 (FBOOK)
http://developers.facebook.com/plugins




   Social Plugins
          Text “like stay” to 32665 (FBOOK)
http://graph.facebook.com/jessestay




      Graph API
         Text “like stay” to 32665 (FBOOK)
http://facebook.com/insights




Insights and Analytics
         Text “like stay” to 32665 (FBOOK)
http://haleysukuleles.com




Haley’s Ukuleles
      Text “like stay” to 32665 (FBOOK)
Other “Farms”

Facebook Connect
@Anywhere
OpenSocial
SEO

               Text “like stay” to 32665 (FBOOK)
Google Friend Connect
      Text “like stay” to 32665 (FBOOK)
More Analytics
Google Analytics
Twitter Search - http://search.twitter.com
PeopleBrowsr
TweetStats
Omniture
Radian6
      ...
Text “like stay” to 32665 (FBOOK)
Any Questions?

   Text “like stay” to 32665 (FBOOK)
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From Fishers to Farmers - Using Social Technologies on Your Own Website to ENGAGE, Build Traffic and Spread Word About Your Brand or Product

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All the tools and technologies you need to know about in order to "Fish Where the Fish Are", and then turn those Fish into your own Farm where you get to cultivate and engage on your own turf or website.

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  • From Fishers to Farmers - Using Social Technologies on Your Own Website to ENGAGE, Build Traffic and Spread Word About Your Brand or Product

    1. 1. From Fishers to Farmers Using Social Technologies on Your Own Website to ENGAGE, Build Traffic and Spread Word About Your Brand or Product Jesse Stay - http://staynalive.com Text “like stay” to 32665 (FBOOK)
    2. 2. From Fishers to Farmers Text “like stay” to 32665 (FBOOK)
    3. 3. Stats - 106 million registered users 180 million Unique Visitors/mo on Twitter.com 3 billion requests per day via API Text “like stay” to 32665 (FBOOK)
    4. 4. Stats - Over 400 million active users 50% log in at least once a day 160 million pages, groups, and events (and growing!) More than 70 languages 550,000 apps, 250,000 websites 70 % of users outside the US Text “like stay” to 32665 (FBOOK)
    5. 5. Stats - Youtube: 1+billion views/day, More page views/day than prime time audience of all 3 prime time networks combined Buzz: 10s of millions in just first 2 days Friend Connect Social Graph API OpenSocial Text “like stay” to 32665 (FBOOK)
    6. 6. “Fish Where the Fish Are” Text “like stay” to 32665 (FBOOK)
    7. 7. “Give a man a fish - feed him for a day. Teach a man to fish - feed him for a lifetime.” Text “like stay” to 32665 (FBOOK)
    8. 8. Fishing Where the Fish Are Text “like stay” to 32665 (FBOOK)
    9. 9. Facebook Ads Text “like stay” to 32665 (FBOOK)
    10. 10. http://facebook.com/puma Facebook Pages Text “like stay” to 32665 (FBOOK)
    11. 11. http://apps.facebook.com/socialtoo/ Facebook Apps Text “like stay” to 32665 (FBOOK)
    12. 12. From Fishers to Farmers Text “like stay” to 32665 (FBOOK)
    13. 13. http://staynalive.com Open Graph Protocol Text “like stay” to 32665 (FBOOK)
    14. 14. http://developers.facebook.com/plugins Social Plugins Text “like stay” to 32665 (FBOOK)
    15. 15. http://graph.facebook.com/jessestay Graph API Text “like stay” to 32665 (FBOOK)
    16. 16. http://facebook.com/insights Insights and Analytics Text “like stay” to 32665 (FBOOK)
    17. 17. http://haleysukuleles.com Haley’s Ukuleles Text “like stay” to 32665 (FBOOK)
    18. 18. Other “Farms” Facebook Connect @Anywhere OpenSocial SEO Text “like stay” to 32665 (FBOOK)
    19. 19. Google Friend Connect Text “like stay” to 32665 (FBOOK)
    20. 20. More Analytics Google Analytics Twitter Search - http://search.twitter.com PeopleBrowsr TweetStats Omniture Radian6 Text “like stay” to 32665 (FBOOK)
    21. 21. Text “like stay” to 32665 (FBOOK)
    22. 22. Any Questions? Text “like stay” to 32665 (FBOOK)

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