Designing For Kids And Parents Playing Together

Designing for Kids and Parents Playing Together
Jesse Schell – GDC 2010

1) You have to decide to design for it!

2) Find themes both kids and parents care about

Nostalgia bridges the generation gap

3) Understand what families want – and provide it!

Families want shared experiences

Families want shared accomplishments

Parents want to feel they have provided meaningful, useful experiences
Parents want to feel they have provided, period

Kids want to feel more emotionally connected to their families
Both kids and parents want to connect to distant relatives

4) Parents want to teach;children want to learn
Create opportunities for parents to teach
Kids are aspirational – create situations where they are in over their heads
Create opportunities for kids to show what they have learned

5) Co-opt existing roles for quick immersion

6) Reverse roles to delight everyone
Everyone wants a break from the parent/child relationship
When a child surpasses the skills of the parent, it is a landmark moment

7) Consider gender issues
12 Points of View!

8) Deciding to pay is a collaboration between kids and parents

9) Safety is PARAMOUNT!

10) Design for the family as well as for the individuals
Design to let them connect with each other
Families are very busy!

Finally…

The connection between parents and children is the strongest emotional force we know

Questions?
You have to decide to design for it
Find themes both kids and parents care about
Understand what families want – and provide it!
Parents want to teach; children want to learn
Co-opt existing roles for quick immersion
Reverse roles to delight everyone
Consider gender issues
Deciding to pay is a collaboration between kids and parents
Safety is PARAMOUNT!
Design for the family as well as for the individuals

Thanks!
Email: jesse@schellgames.comTwitter: @jesseschell
Slides: slideshare.net/jesseschell

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Designing For Kids And Parents Playing Together

by Jesse Schell on Mar 10, 2010

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Designing For Kids And Parents Playing Together — Webinar Transcript