Oh hai, I can haz WerdCampz? Jeremy Wright, CEO, b5media.com T: @jeremywright / E: [email_address] C: 416 726 3602 / B: www.ensight.org

10 Things You (Hopefully) Don’t Know About Me 7 Things You (Probably) Don’t Know About b5media

I was a… youth pastor

I was a… youth pastor

I was a… professional drummer

I was a…

professional drummer

I ride a… (it’s outside) motorcycle

I ride a… (it’s outside)

motorcycle

I rank higher than Ron Jeremy on Google…

I rank higher than Ron Jeremy

on Google…

I require 3 pillows to fall asleep … (head, knees, 1 to cuddle with)

I require 3 pillows to fall asleep …

(head, knees, 1 to cuddle with)

I didn’t go to college or university…

I didn’t go to college

or university…

I recently lost 45 pounds… ( MEOWWW!!! )

I recently lost 45 pounds…

( MEOWWW!!! )

I’m a semi-pro blackjack player

I’m a semi-pro

blackjack player

I’m an introvert Oh hai!

I’m an introvert

7 Things You (Maybe?) Didn’t Know About b5media b5media was named for having 5 bloggers as founders. We were going to start an ad network, but never got around to it We drink a tonne of Red Bull b5media is the second largest blog network in the world, 5 th largest ad supported blog company and the 10 th largest “anything blog related” (including WordPress/Blogger/etc) property (comScore) We have a mannequin named Ed, who’s our VP of Social Engineering & Development We have a company shot, called a Cold War The sales team once sold a sponsorship for my desktop, just to piss me off We couldn’t do any of it without our bloggers

b5media was named for having 5 bloggers as founders. We were going to start an ad network, but never got around to it

We drink a tonne of Red Bull

b5media is the second largest blog network in the world, 5 th largest ad supported blog company and the 10 th largest “anything blog related” (including WordPress/Blogger/etc) property (comScore)

We have a mannequin named Ed, who’s our VP of Social Engineering & Development

We have a company shot, called a Cold War

The sales team once sold a sponsorship for my desktop, just to piss me off

We couldn’t do any of it without our bloggers

Evolution of a blog network Diz is teh histry of b5… srsly…

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

Evolution of b5media

How We Used to Use WordPress Cause kittehs DO NOT WANT be n00bz! Iz good.

Straight WordPress, 300+ installations of it

Widgetized Template, Couple of Interesting Tools

Discovery Zone to Tie Network Together

So Basically… Impossible to maintain independent WordPress installs Difficult to update templates No real interaction between blogs Lack of community features Simple user experience

Impossible to maintain independent WordPress installs

Difficult to update templates

No real interaction between blogs

Lack of community features

Simple user experience

How We Use WordPress NOW We maeded lotsa teh bebehs… kthnxbai!

How Things Have Changed From 350 to 1 WordPress installations Single WordPress Multi-User install Individual sites for each vertical Featured Blogs for properties that maintain branding Easier for authors Blogs are more tied together Real community features Real galleries (coming soon!) Much easier to roll out changes, tweaks, services, etc.

From 350 to 1 WordPress installations

Single WordPress Multi-User install

Individual sites for each vertical

Featured Blogs for properties that maintain branding

Easier for authors

Blogs are more tied together

Real community features

Real galleries (coming soon!)

Much easier to roll out changes, tweaks, services, etc.

DEMO TIME!