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    Notes on slide 1

    Uses include status lines, sharing photos, chat, quizzes, virtual environments farm town) Used by group and businesses as well.

    Tim talked about this—it’s more often people we know, but it may be people we knew in the past, or perhaps colleagues we wish to know. (Plug) Quite a bit, but it’s still info overload. It’s a representation everywhere—it’s how we are represented.

    It took place during the protests at Beijing’s Tiananmen Square on June 5, 1989, and has subsequently become a symbol of the end of the Cold War era, and one of the most famous photographs of the 20th century. Four people claim to have took photos of the event, but the most reproduced image, and the most famous was by Jeff Widener.

    Such shots tend to show the subject with a slightly distorted face (if the camera is too close) above the camera lens, putting the subject in a position of power. But it also asks: who’s really in control? These images tie the subject to the computer.

    The punctum is created by the background content—the other people or place depicted in the photograph.

    Frequently a form of media—newspapers or a screen—obscures the face. This puts emphasis on action, sometimes linking the profile picture with the status line, while declaring that the minimal expectations of any portrait (seeing a face) are neither important nor desirable. It’s all about attitude.

    The image is nostalgic and “safe” in terms of not showing too much of oneself. Yet, the user also has defied others’ expectations for a profile picture and therefore rebelled from the status quo. Most importantly, this connection with the past adds depth to the visual identity of the user. The punctum is created by past—the sense of a life B.F. (Before Facebook.)

    I’m a fan of action movies.

    The punctum is unique, as suggested by the creativity of the artist.

    No snapshots—may or may not do rule of thirds. Lighting, clutter all are part of the total frame and total message.

    The Work of Art in the Age of Mechanical Reproduction in 1935

    Punctum—are we creating our own visual disasters?

    Favorites, Groups & Events

    Facebook - Presentation Transcript

    1. SELF-REPRESENTATION ON FACEBOOK Jeremy Sarachan Department of Communication/Journalism//St. John Fisher College
    2. Facebook
      • Predominant social networking site
      • Multiple uses
      • College students  Everyone
      • http://www.facebook.com/press/info.php?statistics
    3. Images on Facebook
      • Confined by layout
      • Posting of albums
      • Profile Picture
      • http://www.facebook.com/topic.php?uid=2691930547&topic=5763#/profile.php?id=64802090&ref=profile
    4. Facebook Identity
      • Who are our friends?
      • What do we learn from “Info”, the status posts, and the profile picture?
    5. Expectations
      • Place
      • Artifacts
      • Emotion
      • Attitude
      • Context
    6. The Studium and the Punctum
      • Roland Barthes/Camera Lucida (1980)
    7. The Air
      • Winter Garden Photograph
      • The “air” of the subject
    8. Annie Leibovitz
    9. Why the rules are different
      • Mobile/Ubiquitous Devices
      • The search for the real or a lack of training
      • The need for immediacy and disposability
    10. Barthes wish comes true
      • “ I am not a photographer, not even an amateur photographer: too impatient for that: I must see right away what I have produced”
    11. The Webcam
    12. I’ve Got Real Friends…
    13. …And Places to Go
    14. Hiding in Plain Sight
    15. The Past is Present
    16. Manipulation
    17. Movies as Motivator
    18. Facebook as Art Gallery
    19. Why do all of these styles exist?
      • Enlivens the sterility of Facebook.
      • Focuses on the “moment.”
      • Visual equivalent to the status line.
      • Allows the novice photographer to exhibit work.
      • Design rules are redefined.
    20. Walter Benjamin
      • “ Camera introduces us to unconscious optics.”
      • No original art/photograph. Digital online images are only reproduced infinitely.
    21. Interpersonal-to-Mass Communication
      • Always communicating/Facebook is always “on.”
      • Social networks/users demand content.
      • The image and status line fill the “News Feed.”
      • Significance of meaning? All about the punctum.
    22. The Effect of the Profile Picture
      • Artistic endeavors and exhibition are within grasp of all users.
      • Photographic manipulation may cause personal traits (age, race, sex) to be less important.
      • Equality among Facebook users achieved through the diversity of images.
      • Connectedness (real or imagined) magnified through recognition of the “air”.
    23. Questions? Comments?
      • Jeremy Sarachan St. John Fisher College [email_address]
      • I’m on Facebook and LinkedIn and academia.edu.
      • This presentation is on SlideShare.
      • Thank you.

    + Jeremy SarachanJeremy Sarachan, 1 month ago

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