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  • 1. Their home is not safe. What about yours? Retold of the story by Chulatep Senivongse
  • 2. About the book Our Iceberg Is Melting is a simple fable about doing well in an ever-changing world. Based on the awardwinning work of Harvard's John Kotter, it is a story that has been used to help thousands of people and organizations. The fable is about a penguin colony in Antarctica. A group of beautiful emperor penguins live as they have for many years. Then one curious bird discovers a potentially devastating problem threatening their home and pretty much no one listens to him. The characters in the story, Fred, Alice, Louis, Buddy, the Professor, and NoNo, are like people we recognize — even ourselves. Their tale is one of resistance to change and heroic action, seemingly intractable obstacles and the most clever tactics for dealing with those obstacles. It's a story that is occurring in different forms all around us today — but the penguins handle the very real challenges a great deal better than most of us. Our Iceberg Is Melting is based on pioneering work that shows how Eight Steps produce needed change in any sort of group. It's a story that can be enjoyed by anyone while at the same time providing invaluable guidance for a world that just keeps moving faster and faster.
  • 3. I Iwish to tell you aastory about aaflock of wish to tell you story about flock of penguin who live on an iceberg in penguin who live on an iceberg in Antarctica, the South Pole Antarctica, the South Pole
  • 4. This flock of penguin has been living as aa This flock of penguin has been living as colony on this iceberg for years as far back colony on this iceberg for years as far back as they can remember. They would tell as they can remember. They would tell you “This is our home”. you “This is our home”.
  • 5. They learn to live together in harmony like They learn to live together in harmony like aabig family. Penguin is monogamy. The big family. Penguin is monogamy. The build family with love and marriage. build family with love and marriage.
  • 6. Penguins always go hunting for Penguins always go hunting for creatures in the sea and spend much creatures in the sea and spend much of their time with friends and of their time with friends and relatives. Except this one. “Fred”. relatives. Except this one. “Fred”. Fred is very curious and observant. Fred is very curious and observant. This is Fred. He is watching the sea
  • 7. Fred had aabriefcase stuffed full of Fred had briefcase stuffed full of observations, ideas, and conclusions. observations, ideas, and conclusions. One day Fred notice an iceberg One day Fred notice an iceberg collapsed into many piece. Their collapsed into many piece. Their home is becoming fragile! home is becoming fragile! Oh boy…I Oh boy…I have to do have to do something! something!
  • 8. Icebergs are not like ice cubes. The bergs can have cracks inside, called canals. The canals can lead to large caves. If the ice melts sufficiently, cracks can be exposed to water, which would then pour into the canals and caves. air bubbles called During a cold winter, the narrow canals filled with water can freeze quickly, trapping water inside the caves. As the temperature goes lower, the water in the caves will also freeze. Freezing liquid expand dramatically in volume, an iceberg could be broken into pieces.
  • 9. Show me how Show me how it happened. it happened. Alice, our Alice, our home is home is in in danger! danger! Alice is one of the Alice is one of the Leadership Council Leadership Council member. She was tough member. She was tough and has reputation of and has reputation of getting things done. getting things done. Fred took Alice to dive down the water and Fred took Alice to dive down the water and pointed out fissures and other symptoms of pointed out fissures and other symptoms of deterioration caused by melting. Alice deterioration caused by melting. Alice followed Fred into the heart of the iceberg followed Fred into the heart of the iceberg to see it with her own eyes. to see it with her own eyes.
  • 10. This was not good. This was not good. I Imust talk to all must talk to all the leaders. the leaders. I Iwill prepare will prepare presentation to presentation to convince them convince them Alice was shaken by what Alice was shaken by what she had seen. she had seen. Fred felt relieved as someone else had Fred felt relieved as someone else had shared his worries, but felt worse as he did shared his worries, but felt worse as he did not have solution to it. not have solution to it.
  • 11. Louise was the head of the Louise was the head of the council and the most council and the most respected of them all. respected of them all. Alice was aapractical, Alice was practical, aggressive, and make things aggressive, and make things happen. happen. NoNo was one of the council NoNo was one of the council member who was member who was responsible for weathering responsible for weathering forecast. He was forecast. He was accustomed to being blamed accustomed to being blamed for being wrong in his for being wrong in his forecast. forecast. Buddy, handsome, slightest Buddy, handsome, slightest bit ambitious. bit ambitious.
  • 12. Fred prepared an Fred prepared an iceberg model made of iceberg model made of ice to show to the ice to show to the council. council. After seeing the After seeing the demonstration, Louis was demonstration, Louis was hesitant for the assumption, hesitant for the assumption, while NoNo said “No iceberg while NoNo said “No iceberg is not melting”. is not melting”.
  • 13. Can you Can you guarantee that his guarantee that his data and data and conclusions are conclusions are 100% correct? 100% correct? I Ican’t. But if our iceberg break can’t. But if our iceberg break into pieces in winter, would into pieces in winter, would many of us die? many of us die? Imagine parents who Imagine parents who lost their children lost their children come and ask “How come and ask “How could this could this happened?” “What happened?” “What were you doing?” were you doing?” “Why didn’t you “Why didn’t you foresee the crisis?” foresee the crisis?” If Fred is right, we If Fred is right, we will have only two will have only two months till winter to months till winter to prepare things. prepare things.
  • 14. Worrying Worrying them is them is VERY bad VERY bad Alice said “We must Alice said “We must inform everyone. inform everyone. We must call aa We must call General Assembly of General Assembly of the Colony”. the Colony”. Louis needed proof if Louis needed proof if the assumption was the assumption was not aamistake before not mistake before calling the meeting calling the meeting MUST keep MUST keep this as aa this as secret! secret! PANIC! PANIC! Don’t want to Don’t want to panic anyone! panic anyone!
  • 15. Before deciding if to call for Before deciding if to call for General Assembly, Fred General Assembly, Fred proposed an idea. With aabottle proposed an idea. With bottle that he found washed up ashore, that he found washed up ashore, and was harder and stronger and was harder and stronger than ice but as much as clear, than ice but as much as clear, He would fill up this bottle with He would fill up this bottle with water, seal it with aacap, and water, seal it with cap, and leave it in the ice for aanight. If leave it in the ice for night. If the next morning his assumption the next morning his assumption was correct, the bottle will be was correct, the bottle will be broken. broken. The next morning, The next morning, they found the they found the bottle broken. bottle broken. Their nightmare Their nightmare came true. came true. We have to We have to tell Everyone. tell Everyone.
  • 16. Our iceberg is melting? Something has to be done. Stop Complaining and start to THINK! What will happened to me? Lesson 1 : Create the sense of Urgency Oh Boy… Oh Boy…
  • 17. A team of 5--including Louise, Alice, Fred, A team of 5--including Louise, Alice, Fred, Buddy, and Professor--is to think of aa Buddy, and Professor--is to think of solution. solution. Lesson 2 : Pull Together the Guiding Team
  • 18. Let’s drill the frozen Let’s drill the frozen ice and release the ice and release the water just like they water just like they did ititto an oil well. did to an oil well. With all our 268 With all our 268 birds helping handbirds helping handin-hand, ititwould in-hand, would take 5.2 years to do take 5.2 years to do that that
  • 19. Let’s move to the Let’s move to the center of Antarctica center of Antarctica where ice is thicker where ice is thicker and stronger and stronger We will be too far We will be too far from the water. from the water. How will we get How will we get fish? fish?
  • 20. What about using aa What about using superglue to hold superglue to hold the iceberg? the iceberg? That’s very funny. That’s very funny.
  • 21. ItItcould be very lost, but could be very lost, but ititdoes not seem to be does not seem to be afraid. What ififmoving afraid. What moving from one place to from one place to another was just the way another was just the way ititlives? lives? Look up there! The bird. Look up there! The bird. ItItcan’t fly forever. ItIt can’t fly forever. must have home some must have home some where. where. You say it’s aa You say it’s nomad? nomad? Yes. Moving Yes. Moving around. around. We wouldn’t try to fix melting We wouldn’t try to fix melting icebergs. We would just face up icebergs. We would just face up the fact that what sustains us the fact that what sustains us cannot go on forever. . cannot go on forever
  • 22. The idea is not new. We The idea is not new. We had done ititbefore. That had done before. That was our founder of the was our founder of the colony when he moved to colony when he moved to our home today. our home today. Lesson 3 : Develop Change Vision and Strategy
  • 23. We will move and move We will not stick to our ice. Louise called aaGeneral Assembly again to Louise called General Assembly again to inform the new strategy. inform the new strategy.
  • 24. Lesson 4 : Communicate for Understanding and Buy-In
  • 25. AAscout team should go scout team should go and look for another and look for another iceberg. Take your men and iceberg. Take your men and find such place. find such place. Yes Sir. Yes Sir.
  • 26. There were nearly aadozen birds expressed There were nearly dozen birds expressed interest in being scouts. interest in being scouts. Teacher told the young how Teacher told the young how scary the moving is. The young scary the moving is. The young are scare and start having are scare and start having nightmare. nightmare. Some leaders think the Scout Some leaders think the Scout team should need aaleader team should need leader and start lobbying Louise. This and start lobbying Louise. This cause conflict among leaders. cause conflict among leaders. Words of mouth spread for Words of mouth spread for obstacles from NoNo and the obstacles from NoNo and the feeding scout problem. More feeding scout problem. More and more discourage and did not and more discourage and did not attend the meeting. attend the meeting. NoNo and friends were forecasting NoNo and friends were forecasting storms and dangerous currents. storms and dangerous currents. Gods are mad and will punish Gods are mad and will punish them. them. Penguins need aalot of food to Penguins need lot of food to build up fat for winter. The build up fat for winter. The scout would have insufficient scout would have insufficient time to fish. time to fish. Louise told NoNo that his Louise told NoNo that his forecasting service is not needed forecasting service is not needed at this moment. at this moment.
  • 27. I Ithink I Ideserved to be the scout think deserved to be the scout leader. Please consider. leader. Please consider. LEAVE ME ALONE! That’s LEAVE ME ALONE! That’s Louise dealt with all bothering lobbyist in aa Louise dealt with all bothering lobbyist in straight and direct way. straight and direct way. ENOUGH!! ENOUGH!!
  • 28. Hi teacher, I Iwould love Hi teacher, would love you to tell your you to tell your students how heroic itit students how heroic was to do something was to do something for the colony. for the colony. OK… But OK… But can I Ikiss can kiss you? you? Buddy helped talking and convincing the Buddy helped talking and convincing the teacher to speak of bravery to the young, teacher to speak of bravery to the young, instead of scaring them. instead of scaring them.
  • 29. Son…What about Son…What about your nightmare? Are your nightmare? Are you still scared? you still scared? Oh, they are gone. I’m Oh, they are gone. I’m going to help the colony. going to help the colony. My teacher said no My teacher said no matter we were small or matter we were small or big, we could all help, , big, we could all help Dad! Dad! I Iwill help fishing and will help fishing and spare for the scout. I I spare for the scout. will help with the will help with the promotion campaign. promotion campaign. Lesson 5 : Empower others to act. We will celebrate the We will celebrate the “Tribute to Our Heroes “Tribute to Our Heroes Day” when they Day” when they return. return.
  • 30. Life was boring. This is Life was boring. This is FUN. FUN. I Imust help. must help. Strong, Bright, and highly Strong, Bright, and highly enthusiastic scouts enthusiastic scouts jumped into the water jumped into the water and search for aanew and search for new iceberg that is good iceberg that is good enough for them to enough for them to move to. move to. The scout had been The scout had been looking and trying to find looking and trying to find the answer. the answer. Jane will be proud Jane will be proud of me. of me.
  • 31. When the scouts returned, they told amazing When the scouts returned, they told amazing tales about the sea, about swimming long tales about the sea, about swimming long distances, and about new iceberg they had distances, and about new iceberg they had seen. seen. They used up aalot of energy and were They used up lot of energy and were hungry, the little member of the team gave hungry, the little member of the team gave them the spare squid for food. them the spare squid for food. Lesson 6 : Produce Short Term Win
  • 32. The little one also gave them the medals to The little one also gave them the medals to honor them as their Heroes. . honor them as their Heroes
  • 33. The next day, wasting no The next day, wasting no time, the second group of time, the second group of scouts were out to find the scouts were out to find the right iceberg which will be aa right iceberg which will be safe home, have tall snow safe home, have tall snow wall to protect from icy wall to protect from icy storm, close to fishing sites, storm, close to fishing sites, and locate on aaroute with and locate on route with enough for small ice bergs enough for small ice bergs or ice plateaus along the or ice plateaus along the way so the young and old way so the young and old can rest while migrating. can rest while migrating. Lesson 7 : Don’t Let Up, Press Harder and Faster After the First Success
  • 34. A perfect iceberg was found. Later the colony A perfect iceberg was found. Later the colony move to the new home. The year after, they move to the new home. The year after, they were moving again to find aabetter iceberg. were moving again to find better iceberg.
  • 35. Now even they found aaperfect iceberg, they Now even they found perfect iceberg, they still keep moving, Nomadic become their still keep moving, Nomadic become their culture culture Lesson 8 : Create a New Culture
  • 36. Just to wrap up Just to wrap up once again once again These are the These are the Change Change Management Management Process Process
  • 37. Louise retired becoming only a grandfather raising his many niece and nephews Alice took over Louise job as the Head of the Council Buddy was offered many jobs, but turn them down and stay with family No one believe NoNo anymore. His weather forecast job is handed to Professor Fred become Head of the Scout Like other good stories, you want to know Like other good stories, you want to know what happened to them, right? what happened to them, right?
  • 38. That’s the end of the story, but just the beginning for you to think if your company is safe? Are you sure the iceberg is not melting?