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LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
LinkedIn with a Twist
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LinkedIn with a Twist

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This presentation was a followup to a LinkedIn for beginners workshop, focused around social networking for employment seekers. This workshop focused on advanced strategy in LinkedIn to optimize ones …

This presentation was a followup to a LinkedIn for beginners workshop, focused around social networking for employment seekers. This workshop focused on advanced strategy in LinkedIn to optimize ones presence, We also focused on leveraging Google Reader with RSS to better streamline job postings and search.

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  • Been working in IT for 10 plus years Woking with THIS technology for a couple of years now Currently working in the “Cloud Computing” Industry. (SAAS) Profile on Over 100 Social Media Networks Twitter – 2,448 followers @jeremybryant
  • Who remembers the Joke from last week ( 2 Hunters) Who Shared it? What have you shared?
  • Lisa Johnson – Had some interviews due to social networking,bookmarking.
  • NOW WHAT?
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  • The more traffic a website gets, the higher Google will rank it.
  • The more traffic a website gets, the higher Google will rank it.
  • LinkedIn carries more weight than the actual website because of the traffice it gets.
  • Takeaway…..Tailor your Headline to increase the possibilities of someone finding you.
  • Analogy, how the restaurant buzzer is like RSS and Google Reader
  • Transcript

    • 1. <ul><li>Your dream job might only be a connection away </li></ul>Jeremy Bryant | 303.641.1794 jeremybryant74@gmail.com @JeremyBryant With a
    • 2. <ul><li>Introduction </li></ul><ul><li>Review from the last session </li></ul><ul><li>Questions since last session </li></ul><ul><li>LinkedIn Advanced Tips </li></ul><ul><li>NEW Buzz Words </li></ul><ul><li>New Tools for a Job Search </li></ul><ul><li>RSS and Feed Readers </li></ul><ul><li>Exercise </li></ul><ul><li>Homework </li></ul><ul><li>Q&amp;A </li></ul>
    • 3. &nbsp;
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    • 6. <ul><li>Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM). Social media can be said to have three components; </li></ul><ul><li>Concept (art, information, or meme). </li></ul><ul><li>Media (physical, electronic, or verbal). </li></ul><ul><li>Social interface (intimate direct, community engagement , social viral , electronic broadcast or syndication , or other physical media such as print). </li></ul>
    • 7. Social Networking Social Networking focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services. The main types of social networking services are those which contain category divisions (such as former school-year or classmates), means to connect with friends (usually with self-description pages) and a recommendation system linked to trust. Popular methods now combine many of these, with Facebook, Twitter, and LinkedIn widely used worldwide;
    • 8. &nbsp;
    • 9. &amp;quot;LinkedIn is the office, Facebook is the barbecue in the backyard, and MySpace is the bar,&amp;quot; referring to the three major social-networking sites. ~Reid Hoffman CEO of LinkedIn
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    • 13. Business Social Networking <ul><li>LinkedIn … </li></ul><ul><li>September 22, 2009 Celebrated 48 million users </li></ul><ul><li>Estimates 1 million users sign up every 2 weeks. </li></ul>&amp;quot;You may not be surprised to learn that companies such as technology powerhouse Salesforce.com use social networking sites to search for job candidates, but even buttoned-down firms such as Allstate have gotten with the program. In fact, 40 percent of Fortune 100 companies use LinkedIn specifically for that purpose. That’s why it’s critical to have a profile on LinkedIn...&amp;quot; ~CBS MoneyWatch
    • 14. How I Found My Dream Job Using LinkedIn, Forbes Oct 7, 2009 &amp;quot;I conducted a LinkedIn search for the company and discovered that one of my former co-workers, a direct connection, was connected to someone there through previous work experience...&amp;quot; &amp;quot;...As you can guess, since I wrote this article, the former co-worker graciously introduced me and even praised me (hallelujah!) to the person at my first-choice company. Two days later, I received a phone call inviting me to schedule an interview. A week and a half later, I was hired.&amp;quot; ~Avril David, an energy and environment analyst for Project Performance Corporation (In Forbes)
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    • 24. You can&apos;t build a reputation on what you&apos;re going to do. Henry Ford
    • 25. <ul><li>Get the word out. </li></ul><ul><li>Get LinkedIn recommendations from your colleagues. </li></ul><ul><li>Find out where people with your backgrounds are working. </li></ul><ul><li>Find out where people at a company came from. </li></ul><ul><li>Find out where people from a company go next. </li></ul><ul><li>Check if a company is still hiring. </li></ul><ul><li>Get to the hiring manager. </li></ul><ul><li>Get to the right HR person. </li></ul><ul><li>Find out the secret job requirements. </li></ul><ul><li>Find startups to join. </li></ul><ul><li>*Bonus - Build your network before you need it. </li></ul>
    • 26. Use LinkedIn “status updates” to let your network know that you are looking for a new job. You may also wish to let others know that you are looking to connect with individuals around your industry or brand.
    • 27. A strong recommendation from your manager highlights your strengths and shows that you were a valued employee. A recommendation from a co worker or former colleague is often easier than from management. Karma comes into play here, if you give a recommendation, your likely to receive in return.
    • 28. <ul><li>What is happening in your Industry? </li></ul><ul><li>What groups could you engage with? </li></ul><ul><li>What Jobs are being posted in your field </li></ul>
    • 29. <ul><li>What is happening in your Industry? </li></ul><ul><li>What groups could you join? </li></ul><ul><li>Show your expertise , buy helping others. </li></ul><ul><li>What Jobs are being posted in your field </li></ul><ul><li>Engage and Create Transparency </li></ul>
    • 30. <ul><li>Start NOW. Your community is waiting for what you can add. </li></ul><ul><li>If you’re already building your connections, keep going. Try a new network. (more on that in the follow up workshop.) </li></ul><ul><li>Remember the promise from those we seek counsel. </li></ul><ul><li>The Lord loves the one who works. </li></ul>“… winter will surely give way to the warmth and hope of a new spring.” ~President Dieter F. Uchtdorf “ When our wagon gets stuck in the mud, God is much more likely to assist the man who gets out to push than the man who merely raises his voice in prayer—no matter how eloquent the oration. President Thomas S. Monson put it this way: “It is not enough to want to make the effort and to say we’ll make the effort. . . . It’s in the doing, not just the thinking, that we accomplish our goals. If we constantly put our goals off, we will never see them fulfilled.” ~President Dieter F. Uchtdorf
    • 31. &nbsp;
    • 32. 13 Steps to Help to Maximize your LinkeIn Profile
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    • 35. <ul><li>Headlines </li></ul><ul><li>Why is this Important? </li></ul>
    • 36. Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via &amp;quot;natural&amp;quot; or un-paid (&amp;quot;organic&amp;quot; or &amp;quot;algorithmic&amp;quot;) search results as opposed to search engine marketing (SEM) which deals with paid inclusion. It’s how Google Ranks you!!
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    • 42. Tailor your Headline to increase the possibilities of someone finding you.
    • 43. http://www.slideshare.net/
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    • 47. Kindness trumps greed: it asks for sharing. Kindness trumps fear: it calls forth gratefulness and love. Kindness trumps even stupidity, for with sharing and love, one learns. ~ Marc Estrin
    • 48. &nbsp;
    • 49. You
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    • 54. RSS (most commonly translated as &amp;quot;Really Simple Syndication&amp;quot; but sometimes &amp;quot;Rich Site Summary&amp;quot;) is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.. Think of it as “Ready for Some Success”
    • 55. &nbsp;
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    • 61. <ul><li>Setup Google Reader Sign up for a Gmail Account </li></ul><ul><li>Start Subscribing to feeds Click the RSS Button </li></ul><ul><li>Link your Job Search feeds to Google Reader Craigslist – Monster Jobs – Career Builder - Dice – Simply Hired – etc. </li></ul>
    • 62. Connect With Me: Email: [email_address] Web: http://jeremymbryant.com Phone: 303.641.1794 LinkedIn: http://www.linkedin.com/in/jeremymbryant Twitter: @jeremybryant Facebook: http://www.facebook.com/jeremymbryant

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