Building an Online Following

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I shared this presentation with the Florida REALTORS® Conference in August 2011 in Orlando Florida.

It is about building an online community of followers that work on your behalf to help grow your business and building connections with current, and potential business.

Published in: Real Estate, Technology
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Building an Online Following

  1. 1. Building an Online Following Jeremy BlantonWednesday, August 31, 2011
  2. 2. Inside The Numbers:Wednesday, August 31, 2011
  3. 3. Inside The Numbers: • Facebook: 750 MillionWednesday, August 31, 2011
  4. 4. Inside The Numbers: • Facebook: 750 Million • YouTube: 2 Billion Daily ViewedWednesday, August 31, 2011
  5. 5. Inside The Numbers: • Facebook: 750 Million • YouTube: 2 Billion Daily Viewed • Twitter: 460,000 New Accounts DailyWednesday, August 31, 2011
  6. 6. Inside The Numbers: • Facebook: 750 Million • YouTube: 2 Billion Daily Viewed • Twitter: 460,000 New Accounts Daily • Google+: 10 Million in First 2 WeeksWednesday, August 31, 2011
  7. 7. Does a Following Matter?Wednesday, August 31, 2011
  8. 8. Does a Following Matter? • Search Engines- 32.8%Wednesday, August 31, 2011
  9. 9. Does a Following Matter? • Search Engines- 32.8% • Facebook- 14.4%Wednesday, August 31, 2011
  10. 10. Does a Following Matter? • Search Engines- 32.8% • Facebook- 14.4% • Feedburner- 7%Wednesday, August 31, 2011
  11. 11. Does a Following Matter? • Search Engines- 32.8% • Facebook- 14.4% • Feedburner- 7% • Twitter- 5%Wednesday, August 31, 2011
  12. 12. Does a Following Matter? • Search Engines- 32.8% • Facebook- 14.4% • Feedburner- 7% • Twitter- 5% • Guest Blogs- 5%Wednesday, August 31, 2011
  13. 13. Does a Following Matter? • Search Engines- 32.8% • Facebook- 14.4% • Feedburner- 7% • Twitter- 5% • Guest Blogs- 5% • Posterous- 4%Wednesday, August 31, 2011
  14. 14. Does a Following Matter? • Search Engines- 32.8% • Facebook- 14.4% • Feedburner- 7% • Twitter- 5% • Guest Blogs- 5% • Posterous- 4% • Empire Avenue- 2%Wednesday, August 31, 2011
  15. 15. 9 Tips to Building a FollowingWednesday, August 31, 2011
  16. 16. Tip 1: Buying FansWednesday, August 31, 2011
  17. 17. Best Place To Buy Fans:Wednesday, August 31, 2011
  18. 18. Best Place To Buy Fans:Wednesday, August 31, 2011
  19. 19. Tip 2: Develop a Good MousetrapWednesday, August 31, 2011
  20. 20. Wednesday, August 31, 2011
  21. 21. 1Wednesday, August 31, 2011
  22. 22. 1 2Wednesday, August 31, 2011
  23. 23. 3 1 2Wednesday, August 31, 2011
  24. 24. Wednesday, August 31, 2011
  25. 25. Tip 3: Be Yourself Photo Credit: http://www.flickr.com/photos/tourist_on_earth/3427882619/Wednesday, August 31, 2011
  26. 26. Wednesday, August 31, 2011
  27. 27. Tip 4: STOP Selling! Photo Credit: http://www.flickr.com/photos/jchatoff/529116853/Wednesday, August 31, 2011
  28. 28. Wednesday, August 31, 2011
  29. 29. Wednesday, August 31, 2011
  30. 30. Tip 5: Pay It ForwardWednesday, August 31, 2011
  31. 31. Tip 5: Pay It Forward• Comment on others update posts.Wednesday, August 31, 2011
  32. 32. Tip 5: Pay It Forward• Comment on others update posts.• Reply to those talking to you.Wednesday, August 31, 2011
  33. 33. Tip 5: Pay It Forward• Comment on others update posts.• Reply to those talking to you.• Promote others more than yourself.Wednesday, August 31, 2011
  34. 34. Tip 6: Ask QuestionsWednesday, August 31, 2011
  35. 35. Tip 7: Ask People To Join Your CommunityWednesday, August 31, 2011
  36. 36. Tip 7: Ask People To Join Your CommunityWednesday, August 31, 2011
  37. 37. Tip 7: Ask People To Join Your CommunityWednesday, August 31, 2011
  38. 38. Tip 7: ContinuedWednesday, August 31, 2011
  39. 39. Tip 7: ContinuedWednesday, August 31, 2011
  40. 40. Tip 7: ContinuedWednesday, August 31, 2011
  41. 41. Tip 7: ContinuedWednesday, August 31, 2011
  42. 42. Tip 7: ContinuedWednesday, August 31, 2011
  43. 43. Tip 8: Stop Automation “I will do all of your work automatically!”Wednesday, August 31, 2011
  44. 44. LinkedInWednesday, August 31, 2011
  45. 45. LinkedInWednesday, August 31, 2011
  46. 46. FacebookWednesday, August 31, 2011
  47. 47. FacebookWednesday, August 31, 2011
  48. 48. Twitter Photo: http://www.flickr.com/photos/danielorn/2922451169/Wednesday, August 31, 2011
  49. 49. Twitter Photo: http://www.flickr.com/photos/danielorn/2922451169/Wednesday, August 31, 2011
  50. 50. Tip 9: Understand the Tools Video by Unmarketing- Scott Stratten: http://www.youtube.com/watch?v=qic-I5b7UCk&feature=youtu.be&hd=1Wednesday, August 31, 2011
  51. 51. Tip 9: Understand the Tools Video by Unmarketing- Scott Stratten: http://www.youtube.com/watch?v=qic-I5b7UCk&feature=youtu.be&hd=1Wednesday, August 31, 2011
  52. 52. Wednesday, August 31, 2011
  53. 53. Results:Wednesday, August 31, 2011
  54. 54. Results: • Facebook Page: 1,685 LikesWednesday, August 31, 2011
  55. 55. Results: • Facebook Page: 1,685 Likes • Twitter Account: 10,605 FollowersWednesday, August 31, 2011
  56. 56. Results: • Facebook Page: 1,685 Likes • Twitter Account: 10,605 Followers • Blog: 1,927 Subscribers via EmailWednesday, August 31, 2011
  57. 57. Results: • Facebook Page: 1,685 Likes • Twitter Account: 10,605 Followers • Blog: 1,927 Subscribers via Email • LinkedIn: 500+ ConnectionsWednesday, August 31, 2011
  58. 58. Results: • Facebook Page: 1,685 Likes • Twitter Account: 10,605 Followers • Blog: 1,927 Subscribers via Email • LinkedIn: 500+ Connections • Google+: Added to 825 CirclesWednesday, August 31, 2011
  59. 59. Results: • Facebook Page: 1,685 Likes • Twitter Account: 10,605 Followers • Blog: 1,927 Subscribers via Email • LinkedIn: 500+ Connections • Google+: Added to 825 Circles Total Potential Reach: 15,542Wednesday, August 31, 2011
  60. 60. Questions?Wednesday, August 31, 2011
  61. 61. How to Contact Me: • Phone:843-222-9402 • E-mail: jeremy@210consulting.com • Twitter: @jb140 • http://facebook.com/210consulting • http://210consulting.comWednesday, August 31, 2011

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