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<ul><li>Generate tourism dollars to sustain and diversify the Anchorage economy </li></ul><ul><li>Maintain expert status f...
<ul><li>Statewide Tourism Estimated Economic  Impact: $1.6 billion  </li></ul><ul><li>Anchorage, 2007: </li></ul><ul><ul><...
<ul><li>2007 Bed Tax: $ $20,424, 208 </li></ul><ul><li>2008 Year to Date:  7% increase </li></ul><ul><li>$85 million to Ge...
<ul><li>Travel Agents </li></ul><ul><li>Tour Operators – cruise & motorcoach </li></ul><ul><li>Airlines </li></ul><ul><li>...
<ul><li>Trade Shows </li></ul><ul><li>Blitzes </li></ul><ul><li>Fam Tours </li></ul><ul><li>Site Inspections </li></ul><ul...
<ul><li>2008 Bid Presentations </li></ul><ul><li>Neighborhoods USA 1,2 00 </li></ul><ul><li>June 2010 American Society of ...
<ul><li>2007 </li></ul><ul><li>629 Meetings sold or booked </li></ul><ul><li>$96,411,771 EEI </li></ul><ul><li>91 Meeting ...
Peak Tourist Season May 16 – September 15 JAN FEB MAR APR MAY JUNE JULY AUG SEPT OCT NOV DEC
Holidays Peak Summer Season International, National, Regional International, National, Regional Incentives/Corporate State...
<ul><li>50,000 sf exhibit hall </li></ul><ul><li>5,000 person general session </li></ul><ul><li>3x the convention / meetin...
<ul><li>2011 - U.S.A Canada Lions Leadership Forum (3,500 delegates) </li></ul><ul><li>2012 - American Astronomical Societ...
<ul><li>Doom & gloom in the news </li></ul><ul><li>High gas prices </li></ul><ul><li>Economic woes outside </li></ul><ul><...
<ul><li>Leisure: </li></ul><ul><li>“ Climate Sightseeing”  </li></ul><ul><li>Mature Demographic </li></ul><ul><li>Internat...
 
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Anchorage Chamber Monday Forum: Anchorage Convention & Visitors Bureau

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Julie Saupe deliverd Monday Forum focused around Anchorage Summer 2008 tourism industry.

Published in: Travel, Business
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Transcript of "Anchorage Chamber Monday Forum: Anchorage Convention & Visitors Bureau"

  1. 2. <ul><li>Generate tourism dollars to sustain and diversify the Anchorage economy </li></ul><ul><li>Maintain expert status for visitor information, statistics and resources </li></ul><ul><li>Demonstrate to residents the economic value of tourism to the Anchorage economy </li></ul><ul><li>Optimize revenues and ensure continued success of the Convention Centers while controlling costs </li></ul>
  2. 3. <ul><li>Statewide Tourism Estimated Economic Impact: $1.6 billion </li></ul><ul><li>Anchorage, 2007: </li></ul><ul><ul><li>Leisure eei = $156 million </li></ul></ul><ul><ul><li>Meetings eei = $ 97 million </li></ul></ul><ul><ul><li>Meetings sold = $96 million </li></ul></ul>
  3. 4. <ul><li>2007 Bed Tax: $ $20,424, 208 </li></ul><ul><li>2008 Year to Date: 7% increase </li></ul><ul><li>$85 million to General Fund </li></ul>
  4. 5. <ul><li>Travel Agents </li></ul><ul><li>Tour Operators – cruise & motorcoach </li></ul><ul><li>Airlines </li></ul><ul><li>Meeting planners </li></ul><ul><li>Media, travel writers </li></ul><ul><li>Consumer </li></ul><ul><li>Visitor </li></ul>
  5. 6. <ul><li>Trade Shows </li></ul><ul><li>Blitzes </li></ul><ul><li>Fam Tours </li></ul><ul><li>Site Inspections </li></ul><ul><li>Santa Calls </li></ul><ul><li>Anchorage.net & printed collateral </li></ul><ul><li>Bid Presentations </li></ul><ul><li>Attendance Promoters </li></ul><ul><li>Desk side visits / Sales Calls </li></ul><ul><li>Events </li></ul>
  6. 7. <ul><li>2008 Bid Presentations </li></ul><ul><li>Neighborhoods USA 1,2 00 </li></ul><ul><li>June 2010 American Society of Parasitologists 300 </li></ul><ul><li>June 2010 Western Economic Association 1,000 </li></ul><ul><li>Sept 2010 Tastee Freez 1,000 </li></ul><ul><li>Sept 2011 The Retired Enlisted Association 325 </li></ul><ul><li>May 2012 M osquito & Vector Control Association 800 </li></ul><ul><li>June 2012 International Liquid Crystal Society 1,000 </li></ul><ul><li>Oct 2012 International Conservation Union 4,000 </li></ul>
  7. 8. <ul><li>2007 </li></ul><ul><li>629 Meetings sold or booked </li></ul><ul><li>$96,411,771 EEI </li></ul><ul><li>91 Meeting planner FAMS </li></ul><ul><li>27,504 Peak room nights </li></ul>
  8. 9. Peak Tourist Season May 16 – September 15 JAN FEB MAR APR MAY JUNE JULY AUG SEPT OCT NOV DEC
  9. 10. Holidays Peak Summer Season International, National, Regional International, National, Regional Incentives/Corporate State, Trade shows Incentives/Corporate State, Trade shows Events Events Events JAN FEB MAR APR MAY JUNE JULY AUG SEPT OCT NOV DEC
  10. 11. <ul><li>50,000 sf exhibit hall </li></ul><ul><li>5,000 person general session </li></ul><ul><li>3x the convention / meeting space </li></ul><ul><li>Functionality: </li></ul><ul><li>Kitchen </li></ul><ul><li>Load in /Load Out </li></ul><ul><li>Local Capacity </li></ul>
  11. 12. <ul><li>2011 - U.S.A Canada Lions Leadership Forum (3,500 delegates) </li></ul><ul><li>2012 - American Astronomical Society (1,100 delegates) </li></ul><ul><li>2010 - American Association of Professional Landmen (1,000 delegates) </li></ul><ul><li>2008 - Computer Vision and Pattern </li></ul><ul><li>Recognition (1,300 delegates) </li></ul><ul><li>2008 – AFN (3,500 delegates) </li></ul>
  12. 13. <ul><li>Doom & gloom in the news </li></ul><ul><li>High gas prices </li></ul><ul><li>Economic woes outside </li></ul><ul><li>War time </li></ul>
  13. 14. <ul><li>Leisure: </li></ul><ul><li>“ Climate Sightseeing” </li></ul><ul><li>Mature Demographic </li></ul><ul><li>International Visitors </li></ul><ul><li>In-State Markets </li></ul><ul><li>Business </li></ul><ul><li>Association travel vs Corporate travel </li></ul><ul><li>Advance Planning & Bookings </li></ul>
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