Wrong confirmation ID

blurring the lines with technoglogy

by jenny williams on Aug 01, 2008

Presentation to TAFE NSW on Digital opportunities

Presentation to TAFE NSW on Digital opportunities

Alf Conlon Tags ideagarden background digital 3 years ago
Molly Jones , Marketer 3 years ago
Emilio Quintana , Profesor de ELE at Instituto Cervantes Tags marketing 3 years ago
CAENEN Jean-Francois , CTO at Capgemini France 3 years ago

Technologies: blurring the line between marketing and educational content
We hear a lot about the DIGITAL Generation
They have grown up with technology
They often know more than their teachers
We used this as a research tool
New media Players They use these
These are the decision makers of the future
Who are the Digital Natives? They think in a multi tasking environment Images and video are preferred over text
Live in a state of “partial attention.” Work and leisure merge.
Technology as friend not foe