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Futurecardboard Futurecardboard Presentation Transcript

  • MOODBOARD
  • 30 SECOND ONLINE COMMERCIAL
  • The camera pans from right to left
  • Office noises. (photo-copier, phone ringing, drones, child screams).
  • A balloon floats up past the banner and the music starts. I’m Sticking with You-Velvet Underground
  • Man at desk. Drinks his coffee.
  • Close-up man putting down coffee cup. Bang.
  • Camera pans down from left to child sat at cardboard box. She puts beaker down on the desk.
  • The child spills the beaker because she is looking so much at how her father does it.
  • Close up of girl doing an oopsy face
  • Next scene. Woman sat at desk writing on it. Child looking up at her.
  • Woman is writing. View from over her shoulder.
  • Over shoulder shot of child’s drawing.
  • Parent pitches to board room
  • Close up of parent as he goes to sit on desk.
  • Switch to child legs in air after falling to box after copying parent.
  • COMBINING WORK AND PLAY
  • Children putting desk together (sped up)
  • Shot of finished desk.
  • POSTER DESIGN
  • COMBINING WORK AND PLAY
    CARDBOARD FUTURE
  • COMBINING WORK AND PLAY
    CARDBOARD FUTURE
  • COMBINING WORK AND PLAY
    CARDBOARD FUTURE
  • WEBSITE
  • Home Screen
    BEFORE
    AFTER
    Simplify design, insert video displaying 30 second campaign
    Sustainability taken out of menu, press taken out and replaced with feedback
  • Products
    BEFORE
    AFTER
    Product pictures over bright backgrounds, with simplified product names and
    bullet pointed information
  • Stockists
    BEFORE
    AFTER
    Clean, alphabetically ordered and consistent.
  • Press
    BEFORE
    AFTER
    All articles made into downloadable PDF’s for consistency.
  • PRODUCT LITERATURE
  • PRODUCT LITERATURE
  • WELCOME
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a LoremIpsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. LoremIpsum comes from sections 1.10.32 and 1.10.33 of "de FinibusBonorum et Malorum" (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of LoremIpsum, "Loremipsumdolor sit amet..", comes from a line in section 1.10.32.
    The standard chunk of LoremIpsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from "de FinibusBonorum et Malorum" by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.
  • ABOUT US
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a LoremIpsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. LoremIpsum comes from sections 1.10.32 and 1.10.33 of "de FinibusBonorum et Malorum" (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of LoremIpsum, "Loremipsumdolor sit amet..", comes from a line in section 1.10.32.
    The standard chunk of LoremIpsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from "de FinibusBonorum et Malorum" by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.
  • HOW TO PUT YOUR DESK TOGETHER
    3.
    4.
    1.
    2.
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    7.
    8.
    5.
    6.
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
    Contrary to popular belief, LoremIpsum is not simply random text. It has roots in
  • TERMS AND CONDITIONS
    On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment, so blinded by desire, that they cannot foresee the pain and trouble that are bound to ensue; and equal blame belongs to those who fail in their duty through weakness of will, which is the same as saying through shrinking from toil and pain. These cases are perfectly simple and easy to distinguish. In a free hour, when our power of choice is untrammelled and when nothing prevents our being.
    CONTACT US
    Cardboard Future LtdThe AtriumCurtis Road Dorking, RH4 1XA
    T: + 44 (0) 1306 646548F: + 44 (0) 1306 646549info@cardboardfuture.comregistered in England no 6872080VAT no. 976793642