An enterprising future for social psychology postgraduates

Workshop: An enterprising futurefor social psychologypostgraduatesJenna Condie | j.m.condie@salford.ac.uk @jennacondie

About this workshop: Myth Busting & Context Setting

About this workshop: Entrepreneurial Social Psychology

About this workshop: You

The aim is to grow! Danger Zone Growth Zone Comfort Zone Growth Zone

What is enterprise?Image: http://www.flickr.com/photos/paulcross/6949154497/sizes/m/in/photostream/ What are the key characteristics of a successful entrepreneur?

n. An undertaking; something projected andImage: http://www.flickr.com/photos/globevisions/5555881014/sizes/m/in/photostream/ attempted; particularly, an undertaking of some importance, or one requiring boldness, energy, or perseverance. n. An adventurous and enterprising spirit; disposition or readiness to engage in undertakings of difficulty, risk, or danger, or which require boldness, promptness, and energy. Sound familiar?

v. To undertake; attempt to perform or bring about.Image: http://www.flickr.com/photos/globevisions/5555881014/sizes/m/in/photostream/ v. To essay; venture upon. v. To give reception to; entertain. v. To attack, as with a malady; overcome. v. To surround; circumstance. v. To engage in an undertaking; essay; venture. Sound familiar?

Image: http://www.flickr.com/photos/worldmarch/4171369932/sizes/m/in/photostream/ debate learned Enterprise as Born or made

Enterprising psychologists areeverywhere!

Image: http://www.flickr.com/photos/teegardin/5537894072/sizes/m/in/photostream/ terms in psychology? What terms do we talk in? Just not adopting ‘enterprise’

Image: http://www.flickr.com/photos/53771866@N05/6165902218/sizes/m/in/photostream/ Collaboration

Image: Dan Zan (Flickr) Innovation

Image: http://www.flickr.com/photos/njsouthall/5880919002/sizes/m/in/photostream/

Image: http://www.flickr.com/photos/lilahpops/2594162121/sizes/m/in/photostream/ Social Change

Social Enterprise

Knowledge exchange/transfer

Some TeamworkIdeas generation- One you already have,- One you come up with together,- Or an idea for a new mobile phone app.

The Spider: Developing yourideas1. What is it? (e.g. product, service, training)2. Who is it for? (target market)3. Purpose - why is it needed/wanted?4. What are the potential revenue streams?5. What do you need? (e.g. funding, contacts)6. Who/what is your competition? Who could you collaborate with?7. Who are your team? Why are they a part of it?8. Any links with teaching, learning and/or research?

Third StreamLink: http://www.hepi.ac.uk/files/Developmentofthirdstreamfunding-SachiHatakenaka.pdf “…As institutions delve further into these [enterprise] activities, it has become clear that most third stream activities have (and should have) strong linkages with teaching and/or research, and that it is important to emphasize synergy and integration sooner rather than later.” (Hatakenaka, 2005, p. 8) Entrepreneurial Culture

Image: http://www.flickr.com/photos/canvy/2486536766/sizes/m/in/photostream/ Academia is an industry

Image: http://www.flickr.com/photos/esoteric_13/4766415300/sizes/m/in/photostream/ We must How many PhDs…too many! stand out!

Image: http://www.flickr.com/photos/klearchos/3824371065/sizes/m/in/photostream/ Drucker future is to create it’ Peter ‘The best way to predict the

Image: http://www.flickr.com/photos/scottod/4541233000/sizes/m/in/photostream/ play move, game. Make your the

Competitiveness NW enterprise school 2010

In Dragon’s Den Style!The PsychUK funding council hasgrants of up to £20k available. Youneed one to get your idea off theground.Prepare your pitch for the judgingpanel.

http://www.flickr.com/photos/endymion120/5504456152/sizes/m/in/photostream/ 60 seconds Your enterprise in Elevator Pitch for the Grant

The importance of networksImage: http://www.flickr.com/photos/zigazou76/7188845483/sizes/m/in/photostream/ “Tell everyone what you want to do and someone will want to help you do it” W. Clement Stone

REDS guide to networkingAvailable to download: www.slideshare.net/salfordpgrs/reds-guide-to-networking

Image: http://www.flickr.com/photos/fredcavazza/2564571564/sizes/m/in/photostream/

Mini-strategy- 5 things I will do in the short term- 3 strategic moves I will make- What I will have achieved by this timenext year.

If you are comfortable, you arenot enterprising Danger Zone Growth Zone Comfort Zone Growth Zone

Workshop: An enterprising futurefor social psychologypostgraduatesJenna Condie | j.m.condie@salford.ac.uk @jennacondie

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An enterprising future for social psychology postgraduates

by Jenna Condie on Aug 22, 2012

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