FROM BLOGS TO TWEETS: THINKING BEYOND TRADITIONAL MEDIA Jen Reeves Associate Professor Missouri School of Journalism

What Is Traditional Media?

What Is Traditional Media

What is Social Media

What is Social Media

What do you need to know? Information is gathered in new ways Join in to learn how Learn from others who are doing it

Information is gathered in new ways

Join in to learn how

Learn from others who are doing it

Microblogging “Facebook status on Red Bull” Twitter Tumblr Utterli FriendFeed Plurk Yammer

Twitter

Tumblr

Utterli

FriendFeed

Plurk

Yammer

Twitter Short (140 characters) postings Status Share links Interact with the audience Quickly update news from cell phone, web browser or desktop application

Short (140 characters) postings

Status

Share links

Interact with the audience

Quickly update news from cell phone, web browser or desktop application

Twitter

Different uses Personal Talk to people Meet people Share with each other Professional Connect with new audience members Build a more personal relationship Share and gather information quickly

Personal

Talk to people

Meet people

Share with each other

Professional

Connect with new audience members

Build a more personal relationship

Share and gather information quickly

What is going on?

What is going on?

Ways to use in a newsroom Scanner Squawk Viewing local updates Confirming before reporting Sharing latest information Communicating with audience

Scanner Squawk

Viewing local updates

Confirming before reporting

Sharing latest information

Communicating with audience

Hudson River Crash Janis Krums (@jkrums)

Janis Krums (@jkrums)

Mumbai Tweeting First-hand accounts before “news” Traditional media using content Rumors interspersed with fact “ Do not tweet live” rumor BACKLASH from traditional media

First-hand accounts before “news”

Traditional media using content

Rumors interspersed with fact

“ Do not tweet live” rumor

BACKLASH from traditional media

Twitter as a news source CNN used it on the air CBS London used the tips Media everywhere noticed

CNN used it on the air

CBS London used the tips

Media everywhere noticed

National Public Radio

National Public Radio

Twitter Users

Political Social Media Twitter Flickr Facebook MySpace YouTube Vimeo

Twitter

Flickr

Facebook

MySpace

YouTube

Vimeo

Political Social Media

CNN iReport

Live Streaming Microwave/Satellite IM/Skype Livestream Ustream

Microwave/Satellite

IM/Skype

Livestream Ustream

Live… From Your Phone

The Future

Let’s connect Helpful links and information available online! www.jenleereeves.com [email_address] @jenleereeves

Helpful links and information available online!

www.jenleereeves.com

[email_address]

@jenleereeves