Involving Women in Open Source and in Joomla!
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Involving Women in Open Source and in Joomla!

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For most open source projects, women make up a very small minority of participants. It's not uncommon to have only a handful of women attend open source computer conferences. Joomla fares better than ...

For most open source projects, women make up a very small minority of participants. It's not uncommon to have only a handful of women attend open source computer conferences. Joomla fares better than most open source projects. A recent estimate of JAB attendance was 30%. In the Joomla leadership (PLT, CLT, OSM), 20% are women.

In Joomla User Group New England, there are routine monthly meetings with 10-12 women present and only 2-3 men. At Marlboro College Graduate School, the most recent Joomla course had 12 women and 3 men enrolled.

Why are so many women present in the Joomla community in general, and the New England Joomla community in particular, where women are vastly underrepresented in other open source communities?

In this session, we shall discuss how to actively involve women in open source communities in general, and with Joomla in particular. Men and women are encouraged to attend to identify ways to encourage more participation in the community by women, including active coding and community contributions.

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    Involving Women in Open Source and in Joomla! Involving Women in Open Source and in Joomla! Presentation Transcript

    • Involving Women in Open Source and in Joomla! Jen Kramer 4Web, Inc. J & Beyond Conference May 2011
    • To the men in the room
      • Thank you for coming.
      • I am not here to beat you up.
      • Let’s have a discussion!
    • The Premise:
      • There are not many women involved in open source projects.
      • There are actions we can take to increase women’s involvement in open source.
    • The Premise:
      • There are not many women involved in open source projects.
    • USA Women in Professional Occupations, 2009 http://ncwit.org/pdf/BytheNumbers09.pdf 58% 42%
    • USA Women in Professional Computing Occupations, 2009 http://ncwit.org/pdf/BytheNumbers09.pdf 25% 75%
    • Proprietary Software http://www.cs.umass.edu/~wallach/talks/women_in_FLOSS.pdf
    • And in open source software? Guesses from the audience?
    • Open Source Software http://www.cs.umass.edu/~wallach/talks/women_in_FLOSS.pdf
    • Why?
    • No one knows for sure, but there are theories.
    • Family issues
    • Unwanted advances
    • Men’s attitudes toward women http://edition.cnn.com/2011/TECH/innovation/03/21/women.in.tech.gonzalez/
    • Self Doubts
    • “It’s all about the code” http://edition.cnn.com/2011/TECH/innovation/03/21/women.in.tech.gonzalez/
    • The general nature of FOSS
      • Statistics for Drupal, 2009
        • 99.63% of people who download Drupal don't interact with the project again
        • .32% of downloaders only go as far as registering an account
        • .05% got genuinely involved in some fashion
      http://www.cmswire.com/cms/web-cms/open-web-vancouver-2009-want-more-women-in-your-project-004815.php
    • The general nature of FOSS
      • Applying those numbers to 2 million Joomla developers
        • 1,992,600 never interact with the project again
        • 64,000 make accounts
        • 1,000 get involved
        • 15 are women, 985 are men
    • Fifteen women? Really???
    • Joomla 1.6 Code Contributors
      • Adrian Louter, Adrian Victor III Onod, Airton Torres, Akarawuth Tamrareang, Amy Stephen, Andrea Tarr, Andrew Eddie, Andy Capiau, Angie Radtke, Anja Hage, Anthony McLin, Antonio Escobar Tizon, Artyom Bisyarin, Benjamin Trenkle, Bill Richardson, Birger Lehner, Boris Baddenoff, Brian Teeman, C. Tapuscrine, Cherif Gouiaa, Chris Davenport, Christophe Demko, Christopher Garvis, Cristina Solana, CY Lee, Dennis Hermacki, Elin Waring, Ercan Ozkaya, Franklin Tse, Gergő Erdősi, Gobezu Sewu, Hannes Papenberg, Harry Reinhardt, Ian MacLennan, Iszak Bryan, Jacob Waisner, Janich Rasmussen, Jason Pettett, Jean-Marie Simonet, Jen Kramer, Jennifer Marriott, Jeremy Wilken, Jonatas Braganca, Jonnathan S. Lima, Joseph LeBlanc, Kevin Devine, Klas Berlič, Louis Landry, Loyd Headrick, Marijke Stuivenberg, Marius van Rijnsoever, Mark Dexter, Martijn Maandag, Mathavan Jeyadev, Matt Thomas, Michael Babker, Navid Zeraati, Nicholas Dionysopoulos, Nikolai Plath, Ole Bang Ottosen, Omar Ramos, Peter Osipof, Phani Kalluri, Phil Snell, Prasit Gebsaap, Radek Suski, Ramindu Deshapriya, Rob Joyce, Rob Schley, Robert Deutz, Roland Dalmulder, Ron Severdia, Ronald de Vries, Ronald Pijpers, Rouven Weßling, Rune Sjøen, Samuel Moffatt, Sander Potjer, Selene Feigl, Sergio Iglesias, Stefania Gaianigo, Steve Burge, Sudhi Seshachala, Thierry Bela, Tim Plummer, Tore Krudtaa, Troy Hall, Tudor Mazilu, Viet Hoang Vu, & Zachary Draper
      http://www.joomla.org/16/credits.html
    • Joomla 1.6 Code Contributors
      • Adrian Louter, Adrian Victor III Onod, Airton Torres, Akarawuth Tamrareang, Amy Stephen, Andrea Tarr, Andrew Eddie, Andy Capiau, Angie Radtke, Anja Hage, Anthony McLin, Antonio Escobar Tizon, Artyom Bisyarin, Benjamin Trenkle, Bill Richardson, Birger Lehner, Boris Baddenoff, Brian Teeman, C. Tapuscrine, Cherif Gouiaa, Chris Davenport, Christophe Demko, Christopher Garvis, Cristina Solana, CY Lee, Dennis Hermacki, Elin Waring, Ercan Ozkaya, Franklin Tse, Gergő Erdősi, Gobezu Sewu, Hannes Papenberg, Harry Reinhardt, Ian MacLennan, Iszak Bryan, Jacob Waisner, Janich Rasmussen, Jason Pettett, Jean-Marie Simonet, Jen Kramer , Jennifer Marriott, Jeremy Wilken, Jonatas Braganca, Jonnathan S. Lima, Joseph LeBlanc, Kevin Devine, Klas Berlič, Louis Landry, Loyd Headrick, Marijke Stuivenberg, Marius van Rijnsoever, Mark Dexter, Martijn Maandag, Mathavan Jeyadev, Matt Thomas, Michael Babker, Navid Zeraati, Nicholas Dionysopoulos, Nikolai Plath, Ole Bang Ottosen, Omar Ramos, Peter Osipof, Phani Kalluri, Phil Snell, Prasit Gebsaap, Radek Suski, Ramindu Deshapriya, Rob Joyce, Rob Schley, Robert Deutz, Roland Dalmulder, Ron Severdia, Ronald de Vries, Ronald Pijpers, Rouven Weßling, Rune Sjøen, Samuel Moffatt, Sander Potjer, Selene Feigl, Sergio Iglesias, Stefania Gaianigo, Steve Burge, Sudhi Seshachala, Thierry Bela, Tim Plummer, Tore Krudtaa, Troy Hall, Tudor Mazilu, Viet Hoang Vu, & Zachary Draper
    • Joomla 1.6 Code Contributors
      • Adrian Louter, Adrian Victor III Onod, Airton Torres, Akarawuth Tamrareang, Amy Stephen, Andrea Tarr, Andrew Eddie, Andy Capiau, Angie Radtke, Anja Hage, Anthony McLin, Antonio Escobar Tizon, Artyom Bisyarin, Benjamin Trenkle, Bill Richardson, Birger Lehner, Boris Baddenoff, Brian Teeman, C. Tapuscrine, Cherif Gouiaa, Chris Davenport, Christophe Demko, Christopher Garvis, Cristina Solana, CY Lee, Dennis Hermacki, Elin Waring, Ercan Ozkaya, Franklin Tse, Gergő Erdősi, Gobezu Sewu, Hannes Papenberg, Harry Reinhardt, Ian MacLennan, Iszak Bryan, Jacob Waisner, Janich Rasmussen, Jason Pettett, Jean-Marie Simonet, Jen Kramer, Jennifer Marriott, Jeremy Wilken, Jonatas Braganca, Jonnathan S. Lima, Joseph LeBlanc, Kevin Devine, Klas Berlič, Louis Landry, Loyd Headrick, Marijke Stuivenberg, Marius van Rijnsoever, Mark Dexter, Martijn Maandag, Mathavan Jeyadev, Matt Thomas, Michael Babker, Navid Zeraati, Nicholas Dionysopoulos, Nikolai Plath, Ole Bang Ottosen, Omar Ramos, Peter Osipof, Phani Kalluri, Phil Snell, Prasit Gebsaap, Radek Suski, Ramindu Deshapriya, Rob Joyce, Rob Schley, Robert Deutz, Roland Dalmulder, Ron Severdia, Ronald de Vries, Ronald Pijpers, Rouven Weßling, Rune Sjøen, Samuel Moffatt, Sander Potjer, Selene Feigl, Sergio Iglesias, Stefania Gaianigo, Steve Burge, Sudhi Seshachala, Thierry Bela, Tim Plummer, Tore Krudtaa, Troy Hall, Tudor Mazilu, Viet Hoang Vu, & Zachary Draper
      • 77 men, 11 women (87.5% men, 12.5% women)
    • 12.5% women? Really???
    • Joomla 1.6 Launch Site & Celebration
      • Alice Grevet, Allen Walker, Andrea Tarr, Andrew Eddie, Dianne Henning, Jean-Marie Simonet, Jacques Rentzke, Jen Kramer, John Coonen, Jon Neubauer, Kristoffer Sandven, Kyle Ledbetter, Luis Alejo, Marco Corro, Marijke Stuivenberg, Mark Dexter, Matt Lipscomb, Milena Mitova, Neil Malhar, Ole Bang Ottosen, Paul Orwig, Robert Deutz, Robert Vining, Ryan Ozimek, Sander Potjer, Sandra Warren, Steve Burge, Tess Neale, & TJ Baker
    • Joomla 1.6 Launch Site & Celebration
      • Alice Grevet, Allen Walker, Andrea Tarr, Andrew Eddie, Dianne Henning, Jean-Marie Simonet, Jacques Rentzke, Jen Kramer, John Coonen, Jon Neubauer, Kristoffer Sandven, Kyle Ledbetter, Luis Alejo, Marco Corro, Marijke Stuivenberg, Mark Dexter, Matt Lipscomb, Milena Mitova, Neil Malhar, Ole Bang Ottosen, Paul Orwig, Robert Deutz, Robert Vining, Ryan Ozimek, Sander Potjer, Sandra Warren, Steve Burge, Tess Neale, & TJ Baker
      • 21 men, 8 women (72% men, 28% women)
    • Joomla CLT, PLT
      • CLT : Brad Baker, Matt Lipscomb, Peter Martin, Paul Orwig, Wendy Robinson, Sandra Warren 66% men, 33% women
      • PLT : Chris Davenport, Christophe Demko, Mark Dexter, Louis Landry, Ian MacLennan, Sam Moffatt, Ron Severdia, Jean-Marie Simonet
      • 100% men, 0% women
    • Open Source Matters
      • Ryan Ozimek, President
      • Paul Orwig, Treasurer
      • Jacques Rentzke, Secretary
      • Steve Burge, Community Liason
      • Robert Deutz, Events Coordinator
      • Philip Locke, Capital Committee
      • Marijke Stuivenberg
      • Akarawuth Tamrareang
      • Andrea Tarr
      • Altansukh Tumenjargal
      • James Vasile
      • Javier Gomez
      • Alice Grevet
      • Dianne Henning
      • 71% men, 29% women
      • 100% men with titles
    • Overall involvement of women in Joomla leadership 78% men, 22% women
    • What does it all mean?
    • Jen’s conclusions
      • There are many more women involved with Joomla than with FOSS projects in general.
      • Leadership has started to recognize women on their teams.
      • There are more women using Joomla who could be involved with the project.
      • It’s a conversion problem – just like all other contributions to Joomla.
    • The Big Conclusion
      • Joomla is one of the FOSS leaders in women’s participation.
      • Assuming a typical 75%/25% gender participation split in proprietary software as “normal & typical”
    • The Premise:
      • There are not many women involved in open source projects.
      • There are actions we can take to increase women’s involvement in open source.
    • The Premise:
      • There are not many women involved in open source projects.
      • There are actions we can take to increase EVERYONE’S involvement in open source.
    • Three ways Joomla can boost participation And none are currently done.
    • 1. Ask specific people to volunteer
      • Stereotypically speaking:
        • Women think they’re underqualified for jobs
        • Women want to help
        • Women don’t want to say NO
      • Joomla doesn’t do a good job making it clear when help is required.
    • 2. Improve communications
      • Communicate early, communicate often
      • Reduce dozens of communications channels
    • www community developer joomlacode http://people.joomla.org/groups/viewdiscussion/1070-Beyond+16.html?groupid=458 Google group
    • 3. Lower barriers to participation
      • Make it very clear where help is required (not just answering forum questions)
      • Ask people to commit to helping
      • Form teams to keep everyone on task
    • The biggest problem is attracting contributors in general . Fresh ideas are needed.
    • http://www.targeting.com/emetrics.pdf
    • http://www.targeting.com/emetrics.pdf The Contributor Life Cycle Funnel
    • http://www.targeting.com/emetrics.pdf The Contributor Life Cycle Funnel
    • http://www.targeting.com/emetrics.pdf The Contributor Life Cycle Funnel
    • http://www.targeting.com/emetrics.pdf The Contributor Life Cycle Funnel
    • What can we do to attract more contributors?
    • Questions?
      • Jen Kramer
      • 4Web, Inc.
      • www.4webinc.com
      • www.joomla4web.com
      • [email_address]
      • Twitter: jen4web