Lean startup intro

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Lean Startup y Lean Startup Machine. …

Lean Startup y Lean Startup Machine.
Asiste a un entrenamiento en tu ciudad www.leanstartupmachine.com

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Transcript

  • 1. SOMETHING ISFUNDAMENTALLY WRONG LEANSTARTUPMACHI
  • 2. LEANSTARTUPMACHINE
  • 3. LEANSTARTUPMACHINE
  • 4. WHY DO STARTUPS FAIL? LEANSTARTUPMACHI
  • 5. LEAN STARTUPS BIG IDEA #1 The vast majority of startups fail NOT because they couldn’t build a product... but because no one wanted the product. One of Steve Blank’s (many) Big Ideas from The Four Steps to the Epiphany Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHIN
  • 6. WHY DO STARTUPS SUCCEED? LEANSTARTUPMACH
  • 7. LEAN STARTUPS BIG IDEA #2 “The vast majority of successful [startups] abandoned their initial plans and learned what would and would not work in the market.” -Clayton Christensen, The Innovator’s Dilemma Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHI
  • 8. FAILURE THE SECRET TO SUCCESS LEANSTARTUPMACHI
  • 9. LEAN STARTUP PHILOSOPHY 1. Question your assumptions 2. Get out of the building 3. Do it again based on what you learned. (Iterate) Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHI
  • 10. GETTING OUT OFTHE BUILDING IS HARD! *Find your target market: Interview strangers on street Surveys Facebook Ads Craigslist LinkedIn Phone Calls Shopping Mall (Guerilla CustDev) Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHI
  • 11. WHAT’S AN MVP? LEANSTARTUPMACHI
  • 12. MVP = EXPERIMENT LEANSTARTUPMACHI
  • 13. WHAT ISCUSTOMER VALIDATION? LEANSTARTUPMACHI
  • 14. Types of currency •$$$ •LOI •Emails •Time and attention •Saliva
  • 15. LSM & Lean Startup Loop
  • 16. Objetivos del día •3 experimentos MVP=MVE •>20 clientes por experimento •Presentación ante mentores 7PMDocumentar experimentos en imágenes para incluir en presentación final