A Presentation on
Structure
By: Jeffrey David Hurley

Millions of presentations
are made each day 1

Most of them are…
2

As a presenter, are you boring
your audience?
3

Why are presenters
doing this?
4

Mainly due to lack of…
Asking, What’s in it for Me?
(WIIFM)…the audience
Using poor speech structure
Giving Too Much Information
(TMI)
Not rehearsing
5

“The only reason to give a speech is to change
the world. The only way to change the world in
front of an audience is to change the minds of the
people in the audience”
Nick Morgan, Author of: Before You Open Your Mouth
6

1 2 3 4
WIIFM…the Audience?
7

Analyze Your Audience
Determine Your Credibility
Set Your Objective
8

1 2 3 4
Use Good Speech Structure
13

Introduction
•Capture the audience’s attention
•Lead the audience into the speech topic
Body
•Explain your main points
•Provide material in support of main points
Conclusion
•Review or summarized the speech topic
•Provide a call to action or memorable close
15

1 2 3 4
Not Too Much Information
23

•First Point
•Sub-point
•Evidence
•Sub-point
•Evidence
•Second Point
•Sub-point
•Evidence
•Sub-point
•Evidence
•Third Point
•Sub-point
•Evidence
•Sub-point
•Evidence
17

1 2 3 4
Rehearse
28

Memorize
the first two
minutes.
29

Say your speech out loud
30

Get Feedback

1 2 3 4
In Conclusion
28

WIIFM the
Not TMI
audience
Use good
Rehearse
structure

Photo Credits
•Shorebirds, By David R… http://www.flickr.com/photos/sigmaeye/3493536662/
•Awful, By Darwin Bell http://www.flickr.com/photos/darwinbell/391317256/sizes/m/
•Colleen is Bored, By Jason Scragz http://www.flickr.com/photos/scragz/91147636/
•Boring, By Cheryl Colan http://www.flickr.com/photos/phoenixdailyphoto/1467681879/
•de l'Isle globe, 1765, by Minnesota historical society
http://www.flickr.com/photos/minnesotahistoricalsociety/3150759433/
•Audience, By Jesper Ronn-Jensen http://www.flickr.com/photos/jesper/267785927/
•A Tappan Zee Support Structure Detail, by Rudi Riet,
http://www.flickr.com/photos/rudiriet/109718350/
•Body Reflections, By Gregory Bastien Questions ?
http://www.flickr.com/photos/gregory_bastien/2899092561/
• Reminder, by Andrew Coulter Enright
http://www.flickr.com/photos/andrewcoulterenright/51581403/
•Chris on a Soap Box, by Tom Llewllyn
http://www.flickr.com/photos/cynicalifornia/458073504/
•Test shots, By Coconut Wireless, http://www.flickr.com/photos/frikitiki/3055583852/
•Make it happen, By Thomas Mathie,
http://www.flickr.com/photos/headphonaught/3182117092/sizes/o/
All photos used under Creative Commons non-commercial license