Win them over
Motivating your audience
process

instigating +
sustaining

goal-directed
activity
motivation

pay attention
take notes
check understanding
ask for help
practice

Zimmerman, BJ (2000). Attaining self-regul...
Objectives
Identify triggers of motivation
Cultivate motivation
Design solutions
“A problem well stated is a problem half solved.” 

Charles F. Kettering

Resolution
35%

Problem identification
65%
Boredom
isn’t so bad
let’s look to theory
for
motivational triggers
Individual and Internal Environment

Rational
Cognitive

Emotional

Social and External Environment
Individual and Internal Environment

Expectancy
Value
Needs and Goals

Attributions
Self-efficacy
Mastery goal orientation
...
Expectancy

A+

Value
Attributions
perceptions of causes of outcomes
Social influence

Models

Self-efficacy
Mastery orientation

Needs and goals

Performance orientation
Personal interest
Situational interest

Affect
Intrinsic motivation

Extrinsic motivation
1. Read the case.
2. Underline the problems.
3. Determine an underlying cause

and propose a solution.

(Refer to your han...
Engage the social,
individual, emotional, cognitive
Win them over: Approaches to motivating your audience - presentation slides - UC Berkeley Library IDP
Win them over: Approaches to motivating your audience - presentation slides - UC Berkeley Library IDP
Win them over: Approaches to motivating your audience - presentation slides - UC Berkeley Library IDP
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Win them over: Approaches to motivating your audience - presentation slides - UC Berkeley Library IDP

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Win them over: Approaches to motivating your audience - presentation slides - UC Berkeley Library IDP

  1. 1. Win them over Motivating your audience
  2. 2. process instigating + sustaining goal-directed activity
  3. 3. motivation pay attention take notes check understanding ask for help practice Zimmerman, BJ (2000). Attaining self-regulation: A social cognitive perspective. In M. Boekaerts, P.R. Pintrich, & M. Zeidner (Eds.), Handbook of self-regulation (pp. 13-39). San Diego: Academic Press. learning & participation
  4. 4. Objectives Identify triggers of motivation Cultivate motivation Design solutions
  5. 5. “A problem well stated is a problem half solved.” 
 Charles F. Kettering Resolution 35% Problem identification 65%
  6. 6. Boredom isn’t so bad
  7. 7. let’s look to theory for motivational triggers
  8. 8. Individual and Internal Environment Rational Cognitive Emotional Social and External Environment
  9. 9. Individual and Internal Environment Expectancy Value Needs and Goals Attributions Self-efficacy Mastery goal orientation Affect Personal interest Intrinsic motivation Rational Cognitive Emotional Performance goal orientation Models Extrinsic motivation Social and External Environment Social influence Situational interest
  10. 10. Expectancy A+ Value
  11. 11. Attributions perceptions of causes of outcomes
  12. 12. Social influence Models Self-efficacy
  13. 13. Mastery orientation Needs and goals Performance orientation
  14. 14. Personal interest Situational interest Affect
  15. 15. Intrinsic motivation Extrinsic motivation
  16. 16. 1. Read the case. 2. Underline the problems. 3. Determine an underlying cause
 and propose a solution. (Refer to your handout.)
  17. 17. Engage the social, individual, emotional, cognitive
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