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In this paper I argue that the racial ideology of the Western nations of the world-system has converged over the past twenty years. This new ideology or, as many analysts call it "new racism," includes (1) the notion of cultural rather than biological difference, (2) the abstract and decontextualized use of the discourse of liberalism and individualism to rationalize racial inequality, and (3) a celebration of nationalism that at times acquires an ethnonational character. I contend that this ideological convergence reflects the histories of racial imperialism of all these countries, the fact that they have all developed real--although different--racial structures that award systemic rewards to their "White" citizens, and the significant presence of "Other" (Black, Arab, Turk, aboriginal people etc.) in their midst. I use the cases of Germany, France, the Netherlands, and New Zealand to illustrate my point.