Yet Another (but better) Web 2.0 Presentation

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Yet Another (but better) Web 2.0 Presentation

  1. 1. Just What We Needed, Another Web 2.0 Presentation aka Web [Candle + Monkey] Created by: @jeffhilimire or @THEjdrewfeldman (that’s Twitter, folks)
  2. 2. <ul><li>Introduction </li></ul><ul><li>Where We Came From </li></ul><ul><li>What is Web 2.0 ? </li></ul><ul><li>The Web Today </li></ul><ul><li>The Future (as if I had a clue) </li></ul>
  3. 3. Engauge is a consortium founded by direct marketing legend Stan Rapp to bring together the three most important marketing disciplines. Ten United Direct Impact Spunlogic Atlanta - Austin - Columbus - Orlando - Pittsburgh
  4. 4. THE INTERNET REVOLUTION! HTTP:// WWW.YOUTUBE.COM/WATCH?V =5WCTN4FLJUQ
  5. 5. What are you looking for? Want to buy something? Stay in touch from anywhere…and instantly 1994-1998
  6. 6. Enough said. Let's share. The sum of all human knowledge. 1998-2001 What's on your mind? The first online social network.
  7. 7. Let's be friends! What are you doing? A virtual world. User- Generated Content 2.0 2001-PRESENT Facebook me.
  8. 8. STATIC WEBSITE
  9. 9. PERSONALIZED WEB
  10. 10. USER-GENERATED CONTENT
  11. 11. WEB 2.0
  12. 12. THE WEB TODAY
  13. 13. SO WHAT IS WEB 2.0 ANYWAY?
  14. 14. SO WHAT IS WEB 2.0 ANYWAY?
  15. 15. SO WHAT IS WEB 2.0 ANYWAY? HTTP:// WWW.YOUTUBE.COM/WATCH?V =KAZZPFUD1CM
  16. 16. FIRST PIONEER OF WEB 2.0 (EFFECTIVELY)?
  17. 17. EXAMPLE 1: PEPSI / TROPICANA
  18. 23. WHAT'S HOT RIGHT NOW?
  19. 24. THERE ARE MORE THAN 200,000 BLOG POSTS EVERY DAY THERE ARE 1.4 BLOGS CREATED EVERY SECOND
  20. 25. LINKED IN HAS MORE THAN 35 MILLION REGISTERED USERS
  21. 26. DIGG ATTRACTS MORE THAN 236 MILLION VISITORS EACH YEAR
  22. 27. ~ 1 MILLION US DOLLARS ARE SPENT EVERY DAY IN BUSINESS TRANSACTIONS WITHIN SECOND LIFE
  23. 28. THERE ARE MORE THAN 250,000 INDIVIDUAL SOCIAL NETWORKS CREATED VIA NING
  24. 29. CNN i REPORT, LAUNCHED IN MARCH 2008, NOW HAS 250,000 CITIZEN JOURNALISM i REPORTS WORLDWIDE
  25. 30. MICROBLOGGING 11% OF US ONLINE ADULTS USE TWITTER
  26. 32. AND IT'S NOT JUST FOR KIDS ANYMORE
  27. 33. THREE IN FOUR U.S. ONLINE ADULTS NOW USE SOCIAL TOOLS TO CONNECT WITH EACH OTHER
  28. 34. FACEBOOK'S 35-54 YEAR- OLD DEMO IS DOUBLING EVERY TWO MONTHS
  29. 35. 20% OF 25-34 YEAR-OLDS ONLINE HAVE USED TWITTER
  30. 36. SO WHERE ARE WE GOING?
  31. 37. AGGREGATION & LIFESTREAMING
  32. 38. TODAY, VIRTUAL WORLDS ARE AN IMMERSIVE ENVIRONMENT TOMORROW, THERE WILL BE AN IMMERSIVE WEB
  33. 39. MICRO-EXPRESSIONS
  34. 40. OH YEAH, AND THERE’S THIS MOBILE THING HAPPENING
  35. 41. NEW SCREEN SIZES: NETBOOKS & KINDLE
  36. 42. SO, HOW DO I KEEP UP WITH ALL THIS?
  37. 43. USE GOOGLE READER (OR OTHER RSS AGGEGRATORS) TO KEEP UP WITH STUFF
  38. 44. FOLLOW PEOPLE ON TWITTER TALKING ABOUT YOUR INTERESTS
  39. 45. UTILIZE TOOLS LIKE TWITSCOOP AND TWOPULAR
  40. 46. ATTEND EVENTS IN TOWN (OR OUT OF TOWN)
  41. 47. SOME OF THE PEOPLE WE FOLLOW @GUYKAWASAKI @DAVESYNDER @GARYVEE @SCOBLEIZER @FREDWILSON Or follow us @JEFFHILIMIRE and @THEJDREWFELDMAN to see who else we follow
  42. 48. What do YOU think?
  43. 49. @jeffhilimire @THEjdrewfeldman

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