ShoppeSimple• Founded in 2009 by Jeffery Giesener• Established itself in e-Commerce space with clients including Shopko, PBS, Jos A Bank, Signals, Rockler, Sportsman’s Guide and more… Over 1,600 C-Level Executives read social blog monthly
Facebook Users by Age and Gender -2010 55-65 45-54 35-44 26-34 18-25 13-17 TotalFemale 4,177,260 7,304,500 10,133,780 12,280,700 14,668,420 5,875,460 48,564,660 Male 2,446,600 4,498,480 7,622,220 9,714,020 13,496,460 4,636,220 42,414,000 Total 6,623,860 11,802,980 17,756,000 21,994,720 28,164,880 10,511,680 90,978,660 7% 13% 20% 24% 31% 12% 100%Source:Insidefacebook.com
ShoppeSimple Human Capital Program Advantages• Post openings to a broader number of candidates in social communities and mobile• Enable candidates to receive only relevant openings they are interested in• Fill positions faster and more cost effectively with better qualified candidates
Business places “Open Positions” link to Social and Mobile in prominent location on homepage
A “Careers” link is placed in left nav on the business’s Facebook page
Open positions can be posted in separate job categories giving the candidate theability to see post only for the jobs relevant to them on the Company Facebook pageand the job applicant Facebook page.
Search functionality enables the candidate to further refine relevant Company openings
• Detailed job description and summary of responsibilities are provided along with the ability to “Apply Now” with one click• Apply links to most Talent Management Systems• Favorites can be selected by the job applicant and saved
• Job candidates can place the business’s Facebook “Careers” application on their own personal Facebook page by clicking “Allow”.• Now, the job candidate receives job postings directly to their own Facebook page immediately after they’ve been posted.• They are posted in a private location . . . not on their Facebook Wall.
Job Applicant allows Facebook App and Career Center or Job Category of Interest toappear on the left rail of the Facebook Consumer Profile Page(not the Facebook Wall) Consumer Facebook Profile Page Consumer Left Rail Not The Wall