Why the heck isnt word press a cms

’John EckmanISITE Design - http://www.isitedesign.com/CMS Myth - http://www.cmsmyth.com/Blog - http://www.openparenthesis.orgGithub: http://github.com/jeckmanTwitter - @jeckman

http://www.cmsmyth.com/2010/03/is-wordpress-a-cms/ @jeckman #WordPressCMS #wcbos

@jeckman #WordPressCMS #wcbos

http://www.cmsmyth.com/2012/05/revisiting-wordpress-as-a-cms-again/ @jeckman #WordPressCMS #wcbos

’ http://www.flickr.com/photos/quinnanya/5403098626/“A system that lets you apply management principles to webcontent.”(real story group)A content management system (CMS) is a system providing acollection of procedures used to manage work flow in acollaborative environment. These procedures can be manualor computer-based. The procedures are designed to do thefollowing:• Allow for a large number of people to contribute to and share stored data• Control access to data, based on user roles (defining which information users or user groups can view, edit, publish, etc.)• Aid in easy storage and retrieval of data• Reduce repetitive duplicate input• Improve the ease of report writing• Improve communication between users(wikipedia on CMS) @jeckman #WordPressCMS #wcbos

http://www.flickr.com/photos/narisa/97218748/@jeckman #WordPressCMS #wcbos

http://knowyourmeme.com/memes/haters-gonna-hate/photos @jeckman #WordPressCMS #wcbos ’

http://www.flickr.com/photos/thomashawk/4595386436/ @jeckman #WordPressCMS #wcbos

@jeckman#WordPressCMS#wcbos

http://www.flickr.com/photos/quinnanya/1935788259/in/photostre@jeckman #WordPressCMS #wcbos

http://bikeportland.org/2012/06/28/with-six-kids-and-no-car-this-mom-does-it-all-by-bike-73731 @jeckman #WordPressCMS #wcbos

’• Multilingual • Custom Applications• Publish to Remote with High User Servers Interaction• Extended, Fine-Grained • Complex Workflow User Permissions • Versioning across• Content Targeting / complex asset types Dynamic • Editions / Content Personalization Bundles• In-Context Editing • Digital Asset Management at Scale @jeckman #WordPressCMS #wcbos

http://schipulcon.com/photos/514/in/9/ @jeckman #WordPressCMS #wcbos

• PhD in Computer • Studied Political Science Science and Engineering at University of Houston• Founded Drupal project (left to join CNET) 2000 • Started WordPress in• Founded Acquia 2003, founded 2008, as CTO Automattic and• Coding, Technology, Pho WordPress.com 2005 tography • Jazz, Photography, Simp licity @jeckman #WordPressCMS #wcbos

http://www.flickr.com/photos/pgoyette/1276986086/in/photostream/ • VC Funded (aggressive • VC funded, though growth plan) slower growth plan (?) • Corporate Headquarters • All virtual / Distributed in Burlington MA with • Small office in SF (now some distributed closed?) employees • Focus: “we are • Focus: “Your enterprise passionate about guide to Drupal” making the web a better place” @jeckman #WordPressCMS #wcbos

http://www.flickr.com/photos/andrewl04/3163980834/ • Engineering culture • Design / Content • Steep learning culture curve, but very • Simple learning curve powerful once learned but arguably less powerful / flexiblehttp://www.commonplaces.com/inspiring-conversation/team-posts/drupal-7-vs-wordpress-3-battle-new-features-0

@jeckman #WordPressCMS #wcbosc

#wcbos @jeckman #WordPressCMShttp://www.cmsmyth.com/2012/02/build-one-to-throw-away/

http://www.filmaluation.com/who-killed-the-electric-car.html #WordPressCMS “ @jeckman #wcbos

http://www.flickr.com/photos/jonathancohen/5396179251/@jeckman #WordPressCMS #wcbosc

’http://www.flickr.com/photos/r_a_z_e/498818720/ • Focus on usability and user experience design for the content author / site admin • Ease of installation and time to “live site” experience • Broad availability of themes and plugins • Community (including WordCamps!) • WordPress.com as a massive scale ongoing testing platform for new concepts @jeckman #WordPressCMS #wcbosc

• Shift in buying power from IT to business owner• Renewed interest in and focus on content strategy• Focused small initiatives rather than large enterprise roll outs• Focus on design, usability, and content impact

http://blog.schipul.com/drupal-and-wordpress-at-schipulcon-one-stage-one-open-source-love/ • WordPress certainly can be used as a CMS: the question is ultimately whether this is an edge case or the core direction of the project. • In trying to grow WordPress as a CMS: – We won’t win by trash talking other platforms – Power is shifting from IT buyer to marketing/business buyer – Don’t fall for the technology selection myth – Don’t compete on feature checklists – The “S” in CMS should be strategy @jeckman #WordPressCMS #wcbosc

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Why the heck isnt word press a cms

by John Eckman on Jul 15, 2012

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