I am a story evangelist.

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Presentation keynote EBU TV Summit, Lucerne, 2010.

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  • Cijfers tem eind 2007
  • I am a story evangelist.

    1. 1. a guy, collecting single malts, is looking for story evangelists jean philip de tender general manager één, belgium
    2. 2. Leaflet EBU
    3. 3. www.76.be
    4. 4. emotions. understanding
    5. 6. market evolution: number of Flemish channels 1996 2010
    6. 7. Flanders: market shares (1996 – 2010)
    7. 9. how?
    8. 10. show real people.
    9. 12. webster: “ true to one’s own personality, spirit and character ”
    10. 16. a format is emotionless.
    11. 17. Family life?
    12. 28. authentic authenticity It’s about true laughter and true tears. It’s about being distinctive. It’s about optimism.
    13. 30. marshall mcluhan: “ the medium is the message.”
    14. 31. jean philip de tender: “ the medium is NOT the message.”
    15. 32. a story evangelist.
    16. 36. nine eleven
    17. 39. a story evangelist.

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