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The White Paper<br />
Stating the Issue without Dancing Around It<br />
Developing a white paper will provide a basis or underlying conversation for your podcast.<br />This document is designed ...
First, Provide Pertinent Background Information<br />
Second, state the issue:<br />
Support your position with facts and figures<br />
Consider Both Sides<br />
Consider the Public<br />
Make Recommendations:<br />
Don’t forget to offer alternatives.<br />
Format and distribute. In our case, we will produce a podcast for a web page.<br />
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Presentation3

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Transcript of "Presentation3"

  1. 1. The White Paper<br />
  2. 2. Stating the Issue without Dancing Around It<br />
  3. 3. Developing a white paper will provide a basis or underlying conversation for your podcast.<br />This document is designed to state an organization’s position on an issue.<br />
  4. 4. First, Provide Pertinent Background Information<br />
  5. 5. Second, state the issue:<br />
  6. 6. Support your position with facts and figures<br />
  7. 7. Consider Both Sides<br />
  8. 8. Consider the Public<br />
  9. 9. Make Recommendations:<br />
  10. 10. Don’t forget to offer alternatives.<br />
  11. 11. Format and distribute. In our case, we will produce a podcast for a web page.<br />
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