Getting Started
What are the common factors that exist among all media forms, despite their basic differences?
Multimedia, Internet and Web page scripts have notbeen formalized in the same was as scripts for other                 ele...
Media Differences• Each of the electronic media requires that  scripts provide information in different  formats to best s...
Radio scripts serve voices• Secondarily, they serve the director and production operator.
Film scripts provide the basic blueprint           of the production.
Television and video scripts must balance serving both  the aural and visual needs to be met by the script.• Accurate narr...
Multimedia scripts must cover the  same areas as a video script.
Basic Writing Skills• Write for the audience’s comprehension  levels; know your audience!
Reading to be heard• Media writing must be written to be read out  loud by narrators, actors, and newscasters.• Written ma...
Use the active voice
Avoid like-sounding words• To, too, two• Their, there, they’re• Your you’re
Clear, concise, nontechnical language
Style comes after information
Information First!
Avoid the language of discrimination
Be sure to…• Research your intended audience• Understand the power of your words• Write simple sentence structures using w...
Image sources•   http://www.flickr.com/photos/geoff_mv/206329508/#/photos/geoff_mv/206329508/lightbox/•   http://www.flick...
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Getting started

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Getting started

  1. 1. Getting Started
  2. 2. What are the common factors that exist among all media forms, despite their basic differences?
  3. 3. Multimedia, Internet and Web page scripts have notbeen formalized in the same was as scripts for other electronic media
  4. 4. Media Differences• Each of the electronic media requires that scripts provide information in different formats to best serve the people using the scripts.
  5. 5. Radio scripts serve voices• Secondarily, they serve the director and production operator.
  6. 6. Film scripts provide the basic blueprint of the production.
  7. 7. Television and video scripts must balance serving both the aural and visual needs to be met by the script.• Accurate narration• Detailed visuals• Timing information
  8. 8. Multimedia scripts must cover the same areas as a video script.
  9. 9. Basic Writing Skills• Write for the audience’s comprehension levels; know your audience!
  10. 10. Reading to be heard• Media writing must be written to be read out loud by narrators, actors, and newscasters.• Written material that is intended only for the eyes of a reader may be much more complicated than material to be read by a performer.
  11. 11. Use the active voice
  12. 12. Avoid like-sounding words• To, too, two• Their, there, they’re• Your you’re
  13. 13. Clear, concise, nontechnical language
  14. 14. Style comes after information
  15. 15. Information First!
  16. 16. Avoid the language of discrimination
  17. 17. Be sure to…• Research your intended audience• Understand the power of your words• Write simple sentence structures using well- known, understood vocabulary• Create scripts that your director and crew will understand easily• Avoid plagiarism and protect your own work
  18. 18. Image sources• http://www.flickr.com/photos/geoff_mv/206329508/#/photos/geoff_mv/206329508/lightbox/• http://www.flickr.com/photos/yourdon/2573762303/#/photos/yourdon/2573762303/lightbox/• http://www.flickr.com/photos/rock_creek/2668823205/• http://www.flickr.com/photos/gemmabou/4882118212/#/• http://www.flickr.com/photos/shannonkringen/2282265286/• http://www.flickr.com/photos/ekai/457004988/#/photos/ekai/457004988/lightbox/• http://www.flickr.com/photos/spencerfinnley/3105682577/#/photos/spencerfinnley/3105682577/lightbox/• http://www.flickr.com/photos/joodi/4839557400/#/photos/joodi/4839557400/lightbox/• http://www.flickr.com/photos/jurvetson/45848665/#/photos/jurvetson/45848665/lightbox/• http://www.flickr.com/photos/jurvetson/45848665/#/photos/jurvetson/45848665/lightbox/
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