When Jean arrived in August of 2010, Kodak had huge gaps in accessibility, connectivity, and platform support. Mobile users could not print documents from their devices, and the printing solution for Mac users was limited. Too many customers could not get to the documents they wanted to print, on the devices they wanted to print from, and send them to their Kodak Printer.Jean’s mission, upon arriving at Kodak, was simple. Provide customers with delightful experiences that would let them print from anywhere, and on any device they wanted to print from.To that end, Jean: Performed primary and secondary research, in order to determine what customers needed Created roadmaps that would address customer needs Sold the roadmap to the organization using research data and business cases Created the success criteria for new solutions Created user stories and wireframes for R&D Worked with R&D to develop new solutions using Agile methodologies Sourced and brought in partners for solutions that Kodak did not want to build Worked with Marcom and Sales to position new solutions – online, on box, and in sales meetings Launched new solutions at CES Created the processes to measure the performance of new solutions, in order to deter
Today, Kodak’s software and connectivity solutions are extremely robust. Kodak applications now allow customers to access documents and photos at most major cloud storage providers Kodak cloud printing services now allow customers to print from any device with an email client and internet access Kodak mobile apps, limited to photo printing from iPhone in 2010, now support document and photo printing on all iOS, Android, Windows Mobile and Blackberry devices. Pic Flick HD let’s users create greeting cards and collages for sharing or printing as well. Kodak PC printing software, once limited to Windows, is now available to Mac users as well. Jean defined the 3D and Video printing features for Home Center, which were used at CES to draw significant attention to Kodak’s booth, and to Kodak’s products.The solutions that Jean has planned and launched over the last two years have allowed Kodak compete effectively in the marketplace, and have helped Kodak innovate and lead as well. Taken as a whole, these solutions have generated tens of millions of dollars in incremental revenue, and have been invaluable to Kodak’s overall value proposition.
Jean-Henri CoteProduct Manager/Marketing StrategistCareer:• (1999 - 2003) - Product Manager at MP3.com• (2003 - 2006) - Director of Marketing at Trusonic (MP3.com spin off)• (2007 - 2009) - Product Manager, Software and Web Services at HP• (2009 - 2010) - Senior Product Manager, ResMed• (2010 -2012) - Senior Product Manager, Eastman-KodakKey Accomplishments:• (1999) - Launched MP3.com CD printing service• (2000) - Promoted Senior Product Manager. Launched MP3.com “Trusonic” business music & messaging service• (2003) - Trusonic spun off. Promoted to Director of Marketing• (2005) - Trusonic becomes profitable• (2007-2008) Planned and launched 4 versions of HP Photosmart Essential.• (2008) Planned and launched the HP Photo Print Gadget, the easiest way to print photos at home (a 2008 CircleAwards finalist).• (2008) Earned top employee performance rating at HP• (2009) Completed HP Leadership training course.• (2009) Planned and launched HP Photo Creations, a Photo Creative app that lets users print to any HP printvenue (Home/PSP or Retail)• (2009) Worked for HP Executive Team to create the framework for a new Web Services strategy.• (2009) Earned top employee performance rating at HP• (2010 -12) Planned and launch 8 mobile apps (4/5 star ratings), a Facebook app, two web services, (GoogleCloud print and Kodak Email print), and several desktop applications. As a whole, these solutions are generating10s of millions of dollars in incremental revenue for the Kodak per year. Click here for more info on these apps andservices.
MP3.com/Trusonic MusicServiceTrusonic was a B2B music and audio advertising service that enabled chainstores to have full control of their in-store audio environment. As the productmanager I planned the initial development and launch of this SaaSbusiness, and as Director of Marketing I grew it from 0 - 10Kcustomers, reaching profitability in 2005.MBOX Internet Appliance• LAN or dialup connection• Two audio channels• Premium digital quality sound• 80 GB hard drive holds 40,000 songs• Remote controlled via online interface Web Services • Customers have secure, password protected online accounts to make schedule changes, upload audio messages, and view playback reports
HP Photosmart EssentialPlanned and launched this photo app between 2007-2008.Shipped to about 40 million users. Organize View Edit Unload Share Print Create Home Online Retail
HP Smart Web PrintingPlanned and launched this web page printing app from 2007 to 2009.
HP Photo Creations Planned and launched this HP flagship ecosystem printing app in 2009. To date, the app has shipped to over 100M users.Software Distribution Features Choices Touchsmart PC Print what you Mediasmart PC want, where you My Pictures want. . . .Printer Install Disk Photo Creations HOME RPSMedia/Ink Packs MAIL Creative Studio ORDER Other HP Web RETAIL
KODAKThe following slides highlight two years ofplanning, development and productlaunches at Eastman-Kodak
CLOUD STORAGESummer 2010When I Arrived at Kodak SERVICE APP Pic Flick OS/HW
CLOUD STORAGESummer 2012 SERVICE SERVICE Email Print APP APP 3D Printing. Print From Video. Doc Print Pic Flick Pic Flick HD OS/HW “Home Center is one of my “Kodak has developed favorite programs because its so one of the strongest simple to use with a well laid out collections of mobile navigation, interesting add-ons printing apps.” and linkage to useful outside – Photizo information.” – Printercomparison.com 2011 CES Design and Engineering Award Winner
Kodak Home CenterA printing application for Windows PCs
Kodak Home CenterThis software featured dynamic, web served content for improvedCRM
Mobile AppsPlanned and launched 8 apps for iOS, Android, Windows MobileDocume Pic Flicknt Print for Pic Flick HDApp for Android for iPadAndroid
Concept TestingAn innovative concept I invented and described below (for primary marketresearch) 2 31. Record Video or 2. Upload to website 3. Print photo card Audio Message (eg. Youtube) with QR code Happy Holidays4 Grandma! 4. Scan QR Code When the barcode is scanned with a smart phone or tablet, a video or audio message plays.
Launch RoadmapOne of my typical planning documents
INVEST, FREEZE OR EXPEL? A process I engineered to evaluate the success of software investments Pre launch Post launch Business evaluation Case Do not develop Concept Pass Checklist? Develop Launch EvaluateFormation YES 6-12 months Version YES Pass Iteration Eval? NO YES Invest to Improve ? NO Freeze/Expel
AnalyticsReports I created to track the success of software investments
Positioning A positioning statement I created for an application For… families with smart phones and tablets. Who are dissatisfied with… the static photo output of current inkjet printers. Rich Print is a… completely new kind of print. That provides… you with an economical, environmentally friendly way to create “video greeting cards”, that can be consumed by any smart phone or tablet user. Unlike… any other Inkjet printer manufacturer We have assembled… a software and content solution for iOS and Android tablets, that lets you create a video, securely upload it to Youtube, and print a greeting a card with a QR code that links back to your video.
Online and Offline CollateralVarious marketing messages I created for apps and web services
Business/Partner DevelopmentJust some of the partnerships I have developed over the years
CES Product Launch Interviews CES 2012 - New Cloud Printing Services CES 2011 - 3D Printing
Other linksKodak Mobile Apps - The last three apps on this page (PicFlick, Pic Flick HD, and the Document Print App).Kodak Web Services - Two cloud printing services thatraster docs in the cloud and send them as OPL (OpenPrinter Language) to any compatible Kodak printer. This letsusers print from anywhere, from any mobile device.Facebook App - Quickly make a photo collage fromFacebook photos and print to any printer.HP Photo Creations - Shipped with over 100 million HPproducts since late 2009, and is generating millions inincremental revenue for HP annually.