Tracing publics in the Australian blogosphereNew methods for international communication research Axel Bruns Jean Burgess Queensland University of Technology Lars Kirchhoff Thomas Nicolai Sociomantic Labs http://mappingonlinepublics.net
New Media and Public Communication: Mapping Australian User-Created Content in Online Social Networks http://mappingonlinepublics.net Australian Research Council (ARC): Discovery Project (2010-13) – $410,000 QUT (Brisbane), Sociomantic Labs (Berlin)
First comprehensive study of Australian social media use.
Computer-assisted cultural analysis: tracking, mapping, analysing blogs, twitter, flickr, youtube as ‘networked publics’
Builds on previous work of the research team (UCC, YouTube, blogosphere mapping)
Advances beyond established approaches - beyond political blogospheres, beyond snapshots
Addressing the problem of scale (‘Big Data’) and disciplinary change in media, cultural and communication studies.
changing media ecology (UCC and ‘mainstream’ media)
dynamics of public communication (emergent, event-based, affective)
Do matters of shared concern activate new connections among different communities/networks?
How do acute media ‘events’ transform the media ecology?
Tools Data Gathering Blogs: In-house crawler & database + export tools Twitter: Twapperkeeper - in-house crawler in development Data Processing Gawk – open source, multiplatform, programmable command-line tool for processing CSV documents Textual Analysis Leximancer – commercial (University of Queensland), multiplatform: extracts key concepts from large corpora of text, examines and visualises concept co-occurrence WordStat – commercial, PC-only text analysis tool; generates concept co-occurrence data that can be exported for visualisation Visualisation Gephi – open source, multiplatform network visualisation tool
Bushfires Qld Election Budget New Sites Added Overall Patterns of Activity (Jan.-Aug. 2009)From previous work by Bruns et al
Blog Network (between known blogs only)(17 July to 27 August 2010 | 3.4 million links | Node size: Indegree | See: http://mappingonlinepublics.net/2010/09/22/mapping-the-australian-blogosphere-some-more/) parenting politics food arts & crafts design and style
12 towards international and transcultural research re-emergence of ‘national’ frames (reterritorialisation; region-specific platform dominance; uptake beyond early adopters) both culturally-bound and transcultural ‘issue publics’ (within and beyond the nation-state) shared methodologies: possibilities for international comparative and/or collaborative work eghashtags that are of interest across national boundaries