Why would an Extension Professional Want to Use FaceBook or MySpace? Kyleen Burgess Information Management Agent Region 3 NCCES

What is social networking? Focuses on building online communities of people who have a shared interest and/or activities New way to communicate and share information Facebook and MySpace

Focuses on building online communities of people who have a shared interest and/or activities

New way to communicate and share information

Facebook and MySpace

MySpace Launched is 2003 A place for friends Browse profiles Blog Email Join groups 50 million users (ranks second to FB)

Launched is 2003

A place for friends

Browse profiles

Blog

Email

Join groups

50 million users (ranks second to FB)

MySpace Not as private as Facebook - less security More Malware & Trojans Can set profiles and groups to private

Not as private as Facebook - less security

More Malware & Trojans

Can set profiles and groups to private

Facebook Launched in 2004 Be Connected. Be Discovered. Be on Facebook. Photos Groups Events Posted Items

Launched in 2004

Be Connected. Be Discovered. Be on Facebook.

Photos

Groups

Events

Posted Items

Facebook Over 50 million active users (Dec 08) Fastest growing demographic is 30 years and older Average user has 120 friends Does have its share of malware/viruses More secure Supports Non-profits and Universities

Over 50 million active users (Dec 08)

Fastest growing demographic is 30 years and older

Average user has 120 friends

Does have its share of malware/viruses

More secure

Supports Non-profits and Universities

Extension On Facebook Cooperative Extension Search = over 500 items 4-H Search = over 500 Items 4-H Alumni Group over 18,000 members NC 4-H = 355 items FCS = 164

Cooperative Extension Search = over 500 items

4-H Search = over 500 Items

4-H Alumni Group over 18,000 members

NC 4-H = 355 items

FCS = 164

Examples of Facebook Work Build A Presence FB Guide for Non-Profits and Universities http://www. facebook . com/advertising/FB_Pages_Communities_NonProfits . pdf Advertise Your Program Program Polk County 4-H

Build A Presence

FB Guide for Non-Profits and Universities

http://www. facebook . com/advertising/FB_Pages_Communities_NonProfits . pdf

Advertise Your Program Program

Polk County 4-H

Create A Cause (raise money) California 4-H Increase Programming Efforts North Dakota Eat Smart. Move More. http://www.ag.ndsu.edu/eatsmart/

Create A Cause (raise money)

California 4-H

Increase Programming Efforts

North Dakota Eat Smart. Move More.

http://www.ag.ndsu.edu/eatsmart/

Extension and Social Networking Teachable Moment Provide Clients with internet security workshops/information Teach Internet Safety for target groups Provide County Government a plan on how you may use social networking in your programming (Provide Solid Examples!)

Teachable Moment

Provide Clients with internet security workshops/information

Teach Internet Safety for target groups

Provide County Government a plan on how you may use social networking in your programming (Provide Solid Examples!)

Protecting Your Program Photo releases Youth - 4-H photo release on enrollment forms Adults - Extension Photo Release http://intra. ces . ncsu . edu/DeskRef/photo_release . htm Remember: Anyone that is identifiable in a photo you MUST have a signed photo release on!

Photo releases

Youth - 4-H photo release on enrollment forms

Adults - Extension Photo Release

http://intra. ces . ncsu . edu/DeskRef/photo_release . htm

Remember: Anyone that is identifiable in a photo you MUST have a signed photo release on!

Who Can Assist? To Speak To Clients: NC Internet Crimes Against Children Taskforce http://www. ncsbi . gov/icac/icac . jsp Local Sheriffs Department

To Speak To Clients:

NC Internet Crimes Against Children Taskforce http://www. ncsbi . gov/icac/icac . jsp

Local Sheriffs Department

Who Can Assist? To assist Extension Professionals: Information Management Agent John Dorner, Robert Neely, Adrian Gaskins, Kyleen Burgess Extension Information Technology 919.513.700 [email_address]

To assist Extension Professionals:

Information Management Agent

John Dorner, Robert Neely, Adrian Gaskins, Kyleen Burgess

Extension Information Technology

919.513.700

[email_address]