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The use of Business Intelligence to maximise airport retail and F&B performance.

by Managing Director at Shireburn Soiftware on Apr 09, 2012

  • 578 views

Concessionaire Analyzer+ allows airport terminals to centrally collect retail and F&B sales data from concessionaires into a data warehouse, to combine it with flight and passenger numbers information ...

Concessionaire Analyzer+ allows airport terminals to centrally collect retail and F&B sales data from concessionaires into a data warehouse, to combine it with flight and passenger numbers information and, using business intelligence techniques, allow them to better understand the retail patterns in the airport. Assess performance, benchmark concessionaires, product categories, terminals and zones so as to identify the operational and marketing tactics which assist in boosting performance.

Identifying Income Per Passenger by route, by flight, by time of day and day of the week, as well as per concessionaire.

Negotiate with airlines and airport concessionaires from a position of knowledge and work with your concessionaires to improve retail and F&B sales in the airport terminal.

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The use of Business Intelligence to maximise airport retail and F&B performance. The use of Business Intelligence to maximise airport retail and F&B performance. Presentation Transcript