WordPress SEO

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Transcript

  • 1. WordPress SEO
  • 2. Open SourceSEO Geek WebKit CSS WordPress
  • 3. Theology Open Source IBMSSEO Geek WebKit Marketeer CSS WordPress Speaker Blogger
  • 4. Theology Open Source IBMSSEO Geek WebKit Marketeer CSS WordPress Speaker Blogger Online marketeer
  • 5. http://yoast.com/
  • 6. PH P CSSWordPress SEO Expert.
  • 7. 1) Structure & Taxonomies2) Performance3) Feeds & Sitemaps4) Plugins5) Q&A Agenda
  • 8. 1.Structure & Taxonomies
  • 9. Structure of the Site
  • 10. It should be a pyramid.
  • 11. Structure. That’s what you need.
  • 12. Taxonomies.
  • 13. Make them custom. Image from Dongliu / Shutterstock.com
  • 14. Example time.
  • 15. Example time.
  • 16. Breadcrumbs create Structure.
  • 17. Double Vision?
  • 18. Two options:/%postname%//%category%/%postname%/ Permalink Structure
  • 19. Good pagination allows easy access to both page 2 &And (f.i.) page 98 & 99.For instance: 1 | 2 | 3 – 44 | 45 | 46 – 98 | 99 Pagination
  • 20. Content Related navigation Main navigation UtilitiesSearch Engines like Order
  • 21. 2.Website Performance
  • 22. We have a Need for Speed
  • 23. Google Page Speed
  • 24. W3 Total Cache
  • 25. Use Google Libraries
  • 26. WP Smush.it
  • 27. Optimize Social Buttons
  • 28. Pingdom Speed Test
  • 29. SpriteMe
  • 30. 3.Feeds & Sitemaps
  • 31. RSS Feeds
  • 32. XML Sitemaps
  • 33. XML Sitemaps
  • 34. 4.Plugins
  • 35. Detecting Malice
  • 36. WordPress SEO
  • 37. Content SEO
  • 38. Full Page Analysis
  • 39. Switching?
  • 40. SEO Data Transporter
  • 41. Google Analytics for WordPress
  • 42. Page Speed Tracking
  • 43. Q&A Time!Get in touch:Twitter: @yoastE-mail: joost@yoast.comSite: http://yoast.com/