10 steps to improve to conversation on your blogPresentation Transcript
Improve the conversation
on your blog
SMX Munich, April 2008
Joost de Valk,
Arrogance, a blogger’s biggest enemy....
Markets are conversations.
Don’t talk to us as if you’ve forgotten how to speak.
Don’t make us feel small.
Remind us to be larger.
Get a little of that human touch.
You want us to pay? We want you to pay attention.
- Cluetrain Manifesto
To link to you, people need to:
know you, like you and trust you