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Npdp Presentation

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  • Results of survey can be found at http://www.truckinfo.net/trucking/newwhiplashinformation
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  • PT4427
    New Product Development Project
    John Cussen
    0655457
    Whiplash Rehabilitation Device
  • Project Justification
    Whiplash is in the top 4 injuries treated by physiotherapists.
    A 2004 survey carried out by Daniel G. Baldyga showed that…
    10% of ‘whiplash’ victims became totally disabled.
    60% of victims needed long term treatment for recurrence of the injury.
    25% of victims feel the injuries for up to 6 months.
    Whiplash Rehabilitation Device
  • Project Justification
    1 physiotherapy session a week.
    this is the only correct treatment received.
    there are only manual exercise programmes to be done at home.
    these are exercises that offer harm as much as they do help.
    this is why I believe this to be an area of the market that can be exploited by the creation of a product focused on home rehabilitation.
    Whiplash Rehabilitation Device
  • Novel Aspects
    Low cost of manufacture means physiotherapists have the option of allowing patients to take device home.
    1
    standing
    sitting
    Can be used..
    Standing
    Sitting
    Lying down
    While doing other activities
    2
    lying down
    Whiplash Rehabilitation Device
  • Novel Aspects
    Because it can be used in different positions & while doing different activities, the device remains comfortable over a longer period of time
    3
    Device is portable so can be used anywhere, anytime.. Motivating patient to do required sets of exercises per day.
    4
    motivation
    Whiplash Rehabilitation Device
  • Manufacturing Ability
    Head gear
    Bulk made by machine.
    Many dozens of layers laid on top of each other.
    Cut to shape.
    Mesh inner layer for stiffening inserted.
    All layers stitched.
    Hole cut for plastic insert.
    Velcro strap stitched on.
    Chest strap
    Bulk made by machine.
    Material cut to correct size.
    Slot for thera-band cut at back of the material.
    Buckles are made by extrusion.
    Then hand stitched on material.
    Thera-bands
    Thera-bands are decided by the physiotherapist.
    Whiplash Rehabilitation Device
  • Design
    The final iteration of the concept, includes:
    Chin strap - to hold the head gear in place.
    The thera-band - stretched between head gear & chest strap
    Plastic coated chest strap - located at middle height on the torso.
    Exercise involves retracting the chin towards the chest, therefore working the deep-neck flexors
    Whiplash Rehabilitation Device
  • Proof of Concept
    Easy to put on
    Durability
    Quick understanding
    Ease of use
    Straight forward exercises
    Whiplash Rehabilitation Device
  • Conclusions
    Further Development opportunities
    Device could be developed into something that could be worn all day rather than just when doing exercises.
    Design altered so device is all one product.
    Device could incorporate a counter as a way of motivation for the patient
    Project Conclusions
    Doing this project has given me further insight into different aspects of product development
    Including:
    • design
    • manufacturing
    • conceptualisation
    • Product novelty
    • Proofs of concept
    Whiplash Rehabilitation Device