USGS Web 2.0 Talk, June 2008

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    USGS Web 2.0 Talk, June 2008 - Presentation Transcript

    1. USGS Managers Meeting Web 2.0: What’s All the Buzz? Using New Technologies to Improve Participation and Increase Collaboration (and Using a Wiki for Community Input) Jim Angus, Associate Director of Communications Office of Research Information Services, National Institutes of Health Wednesday, June 18 @ Tulsa, OK angusj@mail.nih.gov linkedin.com/in/jimangus
    2. What to expect... The Machine is Us/ing Us Who am I? Brainstorming Web 2.0 Series Social Media 101 Cop Space Ask Questions Any Time! angusj@mail.nih.gov linkedin.com/in/jimangus
    3. http://mediatedcultures.net/ksudigg/?p=84
    4. Who am I? Paleontologist Molecular Biologist Museum Educator Web Manager Communications Director
    5. http://colab.cim3.net/cgi-bin/wiki.pl?BrainStormingWeb2.0atNIH
    6. Brainstorming Web 2.0 http://blog.museotech.net
    7. Brainstorming Web 2.0 http://colab.cim3.net/cgi-bin/wiki.pl?BrainStormingWeb2.0Group
    8. Social Media 101
    9. What is Web 2.0?
    10. excitement energy. Web 2.0? What is It is and It is innovation. It is what we saw in the 90s when everyone had to have community. Web site. a Most importantly though, Web 2.0 is solitary social animals Community is what makes different from complex behaviors animals. The of social animals are and driven in part by what is happening to their fellows. link In 1994 Web pages were essentially solitary animals. They could to affected other pages but their behavior wasn't by those links. interact Web pages are no longer alone. They with other pages and changed are by those interactions. This is the technological heart of social media and it is the essence of the Web 2.0 revolution. preying It is the difference between a solitary insect such as a honey bee. mantis and a social insect like a
    11. Honey Bee Dance: http://www.amnh.org/exhibitions/permanent/humanorigins/human/language2.php Preying Mantis: http://www.naturalsciences.org/prairieridge/Animals.htm
    12. Web 2.0 Complex - Social Honey Bee: http://www.otago.ac.nz/news/news/2007/20d-07-07_press_release.html
    13. Web 2.0 “Web 2.0 is a term often applied to a perceived ongoing transition of the World Wide Web from a collection of Web sites to a full-fledged computing platform serving Web applications to end users. Ultimately, Web 2.0 services are expected to replace desktop computing applications for many purposes”. Wikipedia, 2007
    14. Web 2.0 “Web 2.0 is a term often applied to a perceived ongoing transition of the World Wide Web from a collection of Web sites to a full-fledged computing platform serving Web applications to end users. Ultimately, Web 2.0 services are expected to replace desktop computing applications for many purposes”. Wikipedia, 2007
    15. http://commons.wikimedia.org/wiki/Image:Web_2.0_Map.svg
    16. Web 2.0 Revolution Evolution Do we need to change how we communicate?
    17. How is the media viewed? How are government communications viewed? How is social media viewed?
    18. How is the media viewed? Shout out a few terms.
    19. Slanted Biased Contrived Slick Calculated
    20. How are government communications viewed? Shout out a few terms.
    21. Bureaucratic Formal Convoluted Disingenuous Calculated
    22. How is social media viewed? Shout out a few terms.
    23. Authentic Personal Candid Transparent
    24. I can relate to him. She’s just like me.
    25. Do government communications need to change?
    26. Social Software Instant Messaging Virtual Presence Text Chat Wikis Internet Forums Peer-to-Peer Blogs Social Networks Virtual Worlds Collaborative Real- time Editors Social Bookmarking
    27. Web 2.0 Examples Social Networks FaceBook LinkedIn Twitter YouTube Social Publishing Software Blogs Wikis Podcasts Techniques Syndication Tagging Mashups Virtual Environments
    28. Social Networks Users interact and share information Online communities emerge Networks built around common interests, hobbies or causes.
    29. Facebook Social Networking Website Launched February 4, 2004 Membership initially limited to higher education students Networks organized by city, workplace, school and region
    30. USGS on Facebook USGS Group Discussion
    31. USGS - Building Community Content Discussion Members
    32. USGS - Fostering Collaboration
    33. USGS - Connecting People Connecting on a personal Finding level collaborative partners
    34. USGS - Expanding Outreach Connecting with constituents Using new channels to deliver content
    35. Opportunities for Science? Dialog with Potential Post Docs Recruitment Networking/Collaboration Communities of Practice
    36. LinkedIn Social Networking Website Launched May 2003 Fosters professional networking and collaboration > 20 million users as of May 2008
    37. Your Network News
    38. Keep track of your colleagues Find Collaboration Partners
    39. Find Jobs
    40. Manage Contact Lists
    41. Keep up with your colleagues.
    42. Learn what people think
    43. Connect People Foster Collaboration
    44. Connect People
    45. Opportunities for Science? Dialog with Potential Post Docs Recruitment Networking/Collaboration Communities of Practice
    46. Twitter Social Networking Website Launched October 2006 Mico-blogging service that allows users to send brief, text-based posts
    47. Who Uses Twitter? Los Angeles Fire Department to Communicate During Natural Disasters (October 2007 Fires) Higher Education to Alert Students (University of Texas) Politicians to Alert Constituents (Edwards, Obama, Clinton) Media Outlets to Break News (CNN) NASA to Expand Outreach (Phoenix Mars Lander)
    48. NASA Makes Extensive Use of Twitter SMS Alerts
    49. NASA Makes Extensive Use of Twitter
    50. USGS Makes Extensive Use of Twitter
    51. USGS and Earthquake News Blog Feeds to Twitter
    52. NIH uses Twitter
    53. NIH uses Twitter
    54. Opportunities for Science? Outreach Public Engagement Emergency Alerts
    55. YouTube Social Networking Website Launched in February 2005 Designed to facilitate sharing of video
    56. The NIH on YouTube
    57. The NIH on YouTube from who?
    58. From Who?
    59. YouTube Try to Control the Message or at least, Contribute to the Cacophony
    60. What’s Interesting About YouTube?
    61. What’s Interesting About YouTube? subscribe more from this user share rate the video the video similar videos critique the video
    62. YouTube Channels - NIH Vodcasts
    63. YouTube Channels - USGS
    64. YouTube Channels - NASA
    65. YouTube Channels - Politicians
    66. Social Publishing Software Users interact and share information Online communities emerge Networks built around common interests, hobbies or causes.
    67. Blogs Syndicated Content One to a Few Authors Public Comments Ease of Publication
    68. How can we use a blog? Opinion News Calendar of Events Distribution of Multimedia Content Any Repetitive Item that can be Ordered by Date
    69. TSA Blog
    70. - provides personal insights - great recruitment tool - connects volunteers
    71. NIH Researcher Shares Data
    72. SI
    73. NEI
    74. Wikis Hawaiian for “Fast” (40% faster!) Collaborative Document Creation Easy to Use “Web Application”
    75. Confluence Wiki
    76. Podcasts Podcasts - multimedia by subscription (RSS) Podcatchers - software that “aggregates” the podcasts (iTunes) iPods and other MGP Players - mobile devices used to view SFMOMA Artcasts podcasts
    77. Podcasts - Three Kinds Audio Only Audio and “Slides” Audio and Video Synchronize with Apple’s iMovie
    78. Why do a Podcast? Cool and Contemporary View “on the go” Syndication/Subscription Multiple Channels for Distribution Alternative Learning Photo Credit: http://thats-china.com/?m=200703
    79. How hard are they to do?
    80. Podcasting 101 Short and Focused - five minutes on a single topic, 20 - 30 minutes total Descriptive Title Interactive and Conversational Good Sound Quality Adequate Video Quality SFMOMA Podcasts
    81. Publish and Distribute Your Web Site iTunes iPodder Podcast Alley Odeo.com YouTube
    82. NIH Podcasts
    83. NIH Vodcasts
    84. Techniques Syndication Tagging Mashups
    85. RSS - Really Simple Syndication Web Feed Standardized format Used to update blogs, news headlines and podcasts Aggregates content from multiple sources
    86. Social Tagging User generated taxonomy, i.e. Folksonomy Collaborative tagging Social indexing
    87. Social Bookmarking - Del.icio.us 8838 other links to this resource user generated keywords: linux, ubuntu, open source, software, operating system
    88. Social Bookmarking - Del.icio.us
    89. Library of Congress and Flickr LOC hopes to meet two goals: 1) expand access to collections 2) enhance meta data
    90. Mashups Web application Combines data from multiple sources
    91. United States Holocaust Memorial Museum Google Earth layer used to highlight the humanitarian crisis in the Darfur region of Sudan. Each red flame icon represents a village that has been damaged or destroyed.
    92. http://83.223.102.16/words/
    93. Virtual Worlds
    94. Virtual Environments User interaction in a simulated environment Real life attributes such as: economies, currency, employment, advertising, education Social Interactivity Immersive and compelling
    95. Whyville
    96. Whyville Square
    97. Avatars: allow interaction Whyville Square
    98. Whyville - Getty
    99. Whyville - Getty Virtual Presence
    100. Whyville - Getty Info Desk
    101. Whyville - Getty Info Desk Virtual Docents
    102. Whyville - Getty Lounge
    103. Whyville - Getty Lounge Virtual “Hands-On”
    104. Whyville - Getty ArtSets
    105. Whyville a virtual world for teen and pre-teens. 1.7 million registered \"citizens\" learn, create, and have fun together newspapers, Senators, beach, museum, City Hall and town square educational games and events
    106. Second Life Networked Environment Created by its Residents Not a Game... No Goals or Restrictions Immersion and Interaction
    107. Second Life - Statistics Latest Second Life Economic Statistics as of 8/9/2007 Resident Activity Residents Logged-In During Last 7 Days 440,370 Residents Logged-In During Last 14 Days 630,900 Residents Logged-In During Last 30 Days 984,916 Residents Logged-In During Last 60 Days 1,638,492 Total Residents 8,764,874 The population has been significantly increasing in the past 6 months, rising, 39.1%, from 2,287,108 to 3,181,426 residents in the month of January alone. Currency LindeX Dollar Exchange (average): L$270 / US$1.00 Total L$ Supply (L$): 1,907,303,987 = (approx. US $7,064,089) Linden Dollars can be converted into US dollars and back again at fluctuating exchange rates. Source: NIH Second Life White Paper
    108. Second Life
    109. Second Life Second Life is a 3D platform that can be used for: Presenting, promoting, and selling content to a broad online audience Collaborating and communicating in real time between multiple participants Researching new concepts/products Training and educating in spaces
    110. Second Life What are public institutions doing in second life?
    111. NASA/JPL
    112. Halting State Charles Stross
    113. Inside the wide concourse, everything looks like, well, the kind of trade show that attracts the general public. There are booths and garish displays and sales staff looking professionally friendly, and there are tables with rows of gaming boxes on them… ”Check what it looks like in Zone,” suggest Jack, so you tweak your glasses, and suddenly it’s a whole different scene. The concourse is full of monsters and marvels. A sleeping dragon looms over a pirate hoard, scales as gaudy as a
    114. Halting State Cop Space and Virtual Information Overlays
    115. “Any sufficiently advanced technology is indistinguishable from magic.” Arthur C. Clark (1917 - 2008)
    116. What does the future look like? You will never be lost. You will always know where your friends are. You will never lose anything important. You will be surrounded by Magic.
    117. Your Mobile Voice Calls IM and SMS Web Applications Cell Phone Tours Google Maps Games Remote Control Your Life (Music, TV, Car, Furnace, Refrigerator...) Wearable Technology (Bluetooth Headset, Goggles, GPS, Video Implants...) Your World is Alive

    + Jim AngusJim Angus, 2 years ago

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