Content
Cross-Promotion
PodCamp DC, 4/19/2008
Jennifer Berk

Once...
... your content was on your website.
• Maybe you had a list there of stories
published elsewhere.
• Maybe you created a photo gallery, by hand
or with software you installed.
Now...

Darren Barefoot’s image of the Social Media Starfish (Robert Scoble)

That’s a lot of arms for
a starfish.

And really it’s worse
(better?)
than that.

Peter Corbett’s Social Media Ecology

So where’s my content?
Um. Everywhere?

Loic Le Meur’s social map – all the applications he uses

How do people first
find my content?
Someone links to you.