What's an API Thingy?
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What's an API Thingy?

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Have you ever wondered what an api is?

Have you ever wondered what an api is?

Click here to find out what an api is without the tech-speak.

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What's an API Thingy? What's an API Thingy? Presentation Transcript

  • What is an API Thingy?Jason Cameron@jsncameronwww.youneedamobileapp.comMobile Marketing Consultant | Jason Cameron
  • I ask many ‘Appreneurs’ if theyhave an API available and theresponse I often get is…Mobile Marketing Consultant | Jason Cameron
  • “What’s that?”…Mobile Marketing Consultant | Jason Cameron
  • The term “API” is an acronymfor “Application ProgrammingInterface”• It’s a programming language for two differentapplications or software to communicate Whileallowing them to message their friends...• Like a road between two islands, it allowsinformation (instead of cars) to travel to and fromeach one.Mobile Marketing Consultant | Jason Cameron
  • APIs are Everywhere• Many marketing tools and online platforms rely onthem• They’ve helped them become much easier to use,like Mailchimp, Facebook and Twitter to name afewMobile Marketing Consultant | Jason Cameron
  • The reason they are soimportant in many appprojects is because…Mobile Marketing Consultant | Jason Cameron
  • • People normally want theirapp to send or takeinformation from anotherdatabase or server• This is only possible ifthere’s a road or API to getthere…that the app canconnect to. No road, noapp.Mobile Marketing Consultant | Jason CameronPhoto Credit: http://mt-y(.)deviantart(.)com/art/Connections-143519661
  • The Beauty of APIs• They make our lives so much easier and willcontinue to do so• Kind of like London’s transport system, it’s so wellconnected that it’s easier to get aroundMobile Marketing Consultant | Jason Cameron
  • Want an App forYourBusiness?Get in touchJason Cameron020 3289 8494jason@youneedamobileapp.comwww.youneedamobileapp.comtwitter: @jsncameronMobile Marketing Consultant | Jason Cameron
  • Want an App forYourBusiness?Get in touchJason Cameron020 3289 8494jason@youneedamobileapp.comwww.youneedamobileapp.comtwitter: @jsncameronMobile Marketing Consultant | Jason Cameron