Getting Started – The Right Way Jeff Smith http://www.highertrustmarketing.com http://www.infomarketerszone.com

Your Goal Should Be… Dominate Your Niche Market: Right from the start, your plan should be to dominate your niche because Niche Domination means… More Credibility – You are the expert, you don’t have to build a reputation More Profit – Your services are expected to be at a premium, we are all willing to pay more to get what we want Less Cost Of Marketing – By dominating a niche, you pull customers to you rather than having to spend all your time (and a small fortune) finding and grabbing customers Dominating your niche market means you control the rules of game – you get to call the shots !

Dominate Your Niche Market: Right from the start, your plan should be to dominate your niche because Niche Domination means…

More Credibility – You are the expert, you don’t have to build a reputation

More Profit – Your services are expected to be at a premium, we are all willing to pay more to get what we want

Less Cost Of Marketing – By dominating a niche, you pull customers to you rather than having to spend all your time (and a small fortune) finding and grabbing customers

Dominating your niche market means you control the rules of game – you get to call the shots !

Selecting Your Niche Market What Are Your Strengths? : Closely associated with interests, passions – but especially focused on strengths Demand Side Investigation: What are people buying (information, services, products?) What are they looking for answers to? What are their most pressing questions? And especially…. What Can Your Strengths Bring To This Market

What Are Your Strengths? : Closely associated with interests, passions – but especially focused on strengths

Demand Side Investigation: What are people buying (information, services, products?) What are they looking for answers to? What are their most pressing questions? And especially….

What Can Your Strengths

Bring To This Market

Selecting Your Niche Market Demand Passion/ Interest Your Strengths Your Niche

How About An Example You are “ interested ” and “ passionate ” about the RV recreational market Your “ strength ” that has been demonstrated in past is researching information Demand for RV information about purchasing and traveling YOUR BUSINESS: To dominate the RV information market by providing customers with the most robust, useful and personalized information on RV travel ever.

You are “ interested ” and “ passionate ” about the RV recreational market

Your “ strength ” that has been demonstrated in past is researching information

Demand for RV information about purchasing and traveling

YOUR BUSINESS: To dominate the RV information market by providing customers with the most robust, useful and personalized information on RV travel ever.

Yet Another Example You are “ interested ” and “ passionate ” about alternative health – especially energy related healing Your “ strengths” are an ability to plan a strategy and organize others to execute flawlessly and motivate others Demand is proven for alternative health in relation to workplace stress and anxiety YOUR BUSINESS: To become the niche market leader in organized seminars and workshops delivered in the workplace aimed at executives who must deal with stress to move ahead in their careers

You are “ interested ” and “ passionate ” about alternative health – especially energy related healing

Your “ strengths” are an ability to plan a strategy and organize others to execute flawlessly and motivate others

Demand is proven for alternative health in relation to workplace stress and anxiety

YOUR BUSINESS: To become the niche market leader in organized seminars and workshops delivered in the workplace aimed at executives who must deal with stress to move ahead in their careers

Consider These Realities You will gain more wealth by working less by dominating your niche Any business worth building is worthy of a 3-5 year plan. Very few businesses create millionaires in just a year or two When considering a 3-5 year business, its important to match demand and your strength with a market you are passionate about By Getting Started Right…you get financial reward, fun, better health, more satisfaction which feeds your momentum

You will gain more wealth by working less by dominating your niche

Any business worth building is worthy of a 3-5 year plan. Very few businesses create millionaires in just a year or two

When considering a 3-5 year business, its important to match demand and your strength with a market you are passionate about

By Getting Started Right…you get financial reward, fun, better health, more satisfaction which feeds your momentum