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Arnova civic action disability bricout

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This is part of the ARNOVA panel on social media and social networking led by Dr. Tom Bryer

This is part of the ARNOVA panel on social media and social networking led by Dr. Tom Bryer

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Arnova civic action disability bricout Arnova civic action disability bricout Presentation Transcript

  • Social Media and Citizens with Disabilities
    John C. Bricout
    ARNOVA November19, 2010
    1
  • Overview
    Opportunities for activism in the online and offline civic spheres
    Risk profile of social media for undermining civic activism
    Activism-positive future scenarios
    2
  • Opportunities
    Average Facebook user connected to 80 community pages, groups or events
    150M Facebook users access mobile devices/month
    Demographics
    Facebook 55% female, 12% 50+, 53% college+
    LinkedIn 48% female, 32% 50+, 75% college+
    User Base
    Facebook: +/- 320M Users; w/620M groups
    LinkedIn: +/- 75M Users; w/625K groups
    (Baker, Bricout, Coughlan, Pater, 2010)
    3
    View slide
  • Opportunities
    Facebook & LinkedIn Disability-focused Groups
    (2010 Study by Baker, et al., 2010)
    • Social media platform: Facebook & LinkedIn (for comparison) chosen based on user base/activity View slide
    • Search criteria: employment, aging, and disabled-focused online communities (groups)
    • keywords + >5 members
    • English-language groups
    4
  • 5
  • Number of Groups
    6
  • 7
  • 8
  • 9
  • Opportunities
    Social media build community
    Community is the foundation for collective action
    Social media also engage members in discussions of social goods, including health, employment, governance and indeed runs the gambit of participation in civil society
    10
  • Opportunities
    People with disabilities resemble other social media users in their interests
    People with disabilities do not resemble other social media users in their means…
    …meaning, an aspiration-achievement gap, the stuff of activism or inaction depending upon the risk profiles entailed by use of social media
    11
  • Risk Profile
    Discriminatory Participation
    Divide within disability civic activists – those disenfranchised by the digital divide whether by technology access barriers, usability challenges, income, ethnicity or income
    12
  • Risk Profile
    Fragmentation of Effort
    Social media partitioning – compartmentalization analogous to a division of civic activism labor as complexity of civic life engenders specialization
    13
  • Risk Profile
    Competing Needs
    Distributed activism approach running afoul of the displacement phenomenon as collective social media action crowds out other social media activities important to civil life causing backlash and undermining popular support
    14
  • Risk Profile
    Future scenarios that transcend – or resolve – negative tendencies in the structuring and process of social media activism, will ensure more effective efforts at civil or civic action by people with disabilities and other marginalized groups
    15
  • Future Scenarios
    Creating Participatory Spaces for Action
    People with disabilities create ‘third spaces’ online using blogs and social media platforms such as Facebook to engage the general population in dialogue about what are the proper targets and methods for civic activism
    Developing a Cooperative Marketplace for Action
    Pluralism in the online ‘marketplace’ for civic action generates an environment in which interdependence, collaboration and joint goal-setting becomes the norm
    16
  • Future Scenarios
    Parallel Expectations
    Activism in the domain of social media is recursive in the offline domain
    Matched Drivers
    Social innovations that drive profound changes in civic life are as likely to emerge from online social networking and social media as from offline activism
    17
  • Conclusion
    Social Media Activism – Social Good Linkages
    Social media influence on civic activism is proportionate to its impact on setting the value on social goods
    Social Activism – Disability Citizenship Links
    For people with disabilities the trajectory of social media activism will be moderated by their citizenship status
    Social Activism – Community Linkages
    The adaptability of the larger community to new versions of active civic life in the social media context will determine the spillover into offline life
    18
  • Questions
    19