Reinventing
Web Collaboration

Web collaboration
is a billion dollar business
populated by some of the world’s most
innovative companies.

It has produced software and
services from some of the
best minds in the industry.

enti ally
exp on
og row
te dt rs.
f ore cas few yea
It’s ne xt
ver the
o

So why on Earth would we say
it needs to be re-invented
?

In our view, the entire industry is
only focused on half the problem.

In our view, the entire industry is
only focused on half the problem.
And we think it is actually
the least important half.

Let us explain:

2
There are two parts to
great collaboration.

First,
Structured Collaboration

Collaboration that happens at pre-arranged
times or in pre-arranged places.

Typically there is a specific agenda.
(or competing agendas)
Agenda
Agenda Agendaxxxxxxxxxxxxxxxxxx Agenda Agenda
xxxx xxxxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xxxx
xxxx xxxxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxx xxxxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxx xxxxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xxxxxxxxxxxxxxxxxx xxxxxxxxxxxx xxxxxxxxxx
xxxxxx xxxxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xxxxxxxxxxxxxxxxxx xxxxxxxxxxxx xxxxxxxxxx
xxxxxx xxxxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xxxxxxxxxxxxxxxxxx xxxxxxxxxxxx xxxxxxxxxx
xxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxx
xxxxxxxxxxxxxxxxxx xxxxxxxxxx
xxxxxxxx xx xx

Yo u may be:
rking thro ugh a list
- wo
ng people on status
- updati
ving a pr esentation
- or gi

Essentially, this is
collaboration that happens
within a meeting.

But, as we all know,
meetings are often the bane
of getting real work done.

Not only that, but they also disrupt the
natural flow and rhyth
ms of work, and tend
reduce pro to
ductivity ra
ther than e
nhance it.

Yet this is where the entire
web collaboration category is
currently focused.

And instead of using
technology to improve things...
we may be using technology to
amplify the problems.

™
started from a different place

Yugma can be used for structured
collaboration...
but it is actually best suited for
the second type of collaboration

Fluid
Collaboration

Fluid collaboration is the type of
collaboration that tends to produce the
greatest returns.

This is collaboration that
takes place through small
spontaneous interactions.

Collaboration that is
spread out over time

Collaboration that
happens anywhere

Collaboration that involves different
people thinking about and working on the
same thing in different ways.

Collaboration that happens when people
are in sync, on the same page.
Linked in thought

Ultimately, this type of collaboration is a
state of being, rather than a physical or
virtual space.

In fact that’s what Yugma means:

Yugma: s a state of
AS anskrit word that describe
; a sharing of thought;
togetherness onfluence.
ness that res ults from a c
the rich

And because of that, Yugma was built to work
differently

Instead of being an intermittent application (like
Webex or Go-To-Meeting)...
Yugma has been designed to be a
persistent application (like AIM or Skype).
™

Instead of being expensive and
geared for corporations...
Yugma makes collaboration
affordable for individuals
and business of all sizes.

Yugma works across platforms.
Whether working on PC, Mac or Linux.
Whether collaborating on the web, social
networks or corporate internets.
™

And Yugma is easy enough
for individuals to use.
Without hours of training or the
need for constant tech support.

Yugma allows you to share
your thoughts and ideas
as they happen.

Yugma breaks down monolithic, tedious
and unproductive meetings into smaller,
on-the-fly interactions.

It enables ideas to be built upon over
time and outside of a schedule.

Yugma was built to enhance
how we naturally work...
rather than asking us to adapt
how we work to it.

Yugma brings together for the first time, both
structured collaboration
and fluid collaboration

And we think that changes the
way you are able to work

who you work with

and what you are able to
create.

Reinventing
Web Collaboration

™
http://www.yugma.com

Presentation design by:
apollo ideas
p re s e n t a t i o n d e s i g n
www.apolloideas.com