Wp y'all 2013 nonprofits and wp

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Wordcamp 2013 Sunday Room 1 Session
Nonprofits and WP
@jbmanos discusses the basic anatomy of a Non-profit organization, the 501(c)3 exempt organization, and what information is there in its exempt purpose, 990 forms, and other things that every 501(c)3 must report publicly. This information is great help to understand their needs and purpose -- and functions for their websites. Wordpress can do

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Wp y'all 2013 nonprofits and wp

  1. 1. public charities online John B. Manos @jbmanos Non-Profit Websites @jbmanos Sunday, August 25, 13
  2. 2. What is a non-profit? A corporation that: • Has a charitable purpose (mission) • Has no private owners • Pays no dividends • Promises not to give its assets to private interests @jbmanos Sunday, August 25, 13
  3. 3. What is an Exempt Organization? • An exempt organization is a Non-Profit Corporation that has been determined by the IRS to have an exempt purpose and meet the conditions of one of 29 categories. @jbmanos Sunday, August 25, 13
  4. 4. Exempt Orgs types are referred to as 501(c) • There's 29 different kinds of Exempt Organizations! @jbmanos Sunday, August 25, 13
  5. 5. The 501(c)3 public charity • Most Non-profits are in the 501(c)3 category • They are "Religious, Educational, Charitable, Scientific, Literary, Testing for Public Safety, to Foster National or International Amateur Sports Competition, or Prevention of Cruelty to Children or Animals Organizations" @jbmanos Sunday, August 25, 13
  6. 6. How a Non-Profit Becomes a 501(c)3 • A corporation organized for nonprofit activity applies to the IRS to be one • Form 1023 that lists its exempt purpose • The IRS determines that the non-profit corporation exists for 501(c)3 purposes • "Determination Letter" @jbmanos Sunday, August 25, 13
  7. 7. EVERY 501(c)3 has an exempt purpose • In order to become a tax exempt public charity, they had to declare the exempt purpose they exist on Form 1023 • Form 1023 is public • The exempt purpose is reported on public 990s every year • We can find these online @jbmanos foundation center 990 finder exempt purpose is a well written explanation of what the charity does -- will help determine what WP can do for them Sunday, August 25, 13
  8. 8. @jbmanos Sunday, August 25, 13
  9. 9. @jbmanos look at how the WP sites run by Wordpress Foundation help it accomplish these goals! Information, collaboration, multi- author, and easy to use -- for FREE Sunday, August 25, 13
  10. 10. @jbmanos Sunday, August 25, 13
  11. 11. @jbmanos The 990 even gives you easy reference of who the people responsible for the charity are -- also an easy list for the website Sunday, August 25, 13
  12. 12. Nonprofit no-nos @jbmanos Sunday, August 25, 13
  13. 13. Non-profit no-nos • Avoid excessive UBIT (unrelated business tax) • Generally, no advertising (but sponsors OK) • Generally, no affiliate links • Political Campaign intervention (no endorsements for or against a candidate for office) or lobbying • But issue advocacy OK all day long @jbmanos Sunday, August 25, 13
  14. 14. Have Exempt Purpose Need Website Church Tutoring Food bank @jbmanos Sunday, August 25, 13
  15. 15. Have Exempt Purpose Need Website Church Service schedule Announcements Location Pictures and events Beliefs Tutoring Find tutors with skill Find students Match and schedule Donor reports Success stories, testimonials Take donations Food bank Announce operation Solicit specific needs Take donations Schedule volunteers/ make it easy for people to show up Donor reports Media information @jbmanos all of these functions can be easily accomplished in wordpress, but every nonprofit is a different animal with a wide variety of functions that make sense for their website. WP can handle it all, but there isn’t a real, “ONE SIZE fits all NPO/EO solution for the functions -- WP is a one CMS can add it all solution, though Sunday, August 25, 13
  16. 16. Who is going to do it? @jbmanos Sunday, August 25, 13
  17. 17. Free wordpress • Easy to update • Email • Docs to posts • Apps • Easy to teach and intuitive @jbmanos teach the nonprofit to make its own update regularly. what nonprofit doesn’t know how to email? Set up email to post for them Make it easy for them to get current information on their site!!! Sunday, August 25, 13
  18. 18. Free hosting • Dreamhost offers free hosting for any 501(c)3 • Email • Announcement lists • Discussion lists • Wordpress @jbmanos Sunday, August 25, 13
  19. 19. CHALLENGE: • You, in this room, know how to set up wordpress, or can learn it • Wordpress is free • Dreamhost will give a 501(c)3 free hosting, with email announcement lists and all • Find a low resource nonprofit you like that doesn’t have a website or has an old one and make a site for them for free! • Next year: we can have a showcase and stories of how wordpress + wp camp bham made a difference give back, and spread WP appreciation - learn in the process help a low resource get a functional, current, easy to update website -- the #1 thing nonprofits orgs need is a current information (content) even a twenty twelve site that is current is WAY better than a glitzy out of date site Sunday, August 25, 13
  20. 20. public charities online John B. Manos @jbmanos Non-Profit Websites @jbmanos Sunday, August 25, 13

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