Uploaded on

 

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
113
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1.  
  • 2. COMING TO A SCREEN NEAR YOU
    • How visuals are changing artist marketing and artist development
    Jeremy Welt SVP New Media Warner Bros Records
  • 3. FROM ACOUSTIC TO ELECTRIC TO ELECTRIC > <
  • 4. FROM ANALOG TO DIGITAL TO DIGITAL > <
  • 5. FROM AUDIO TO VIDEO TO VIDEO = >
  • 6. just listen!
  • 7. there is something to see!
  • 8. music video
  • 9. music video
  • 10. portability
  • 11. visuals go portable
  • 12.  
  • 13. screens everywhere
  • 14. creators
  • 15. stats:
  • 16. stats Streaming Music
  • 17. YOUTUBE STATS 2 billion views a day! 24 hours of video uploaded every 15 minutes 15 minutes spent on youtube per person per day SOURCE: website-monitoring.com
  • 18. OVER 4 billion vids streamed per month Source:  http://beerpla.net/2008/08/14/how-to-find-out-the-number-of-videos-on-youtube/
  • 19. youtube is the #2 search engine in the world
  • 20. MUSIC VIDEOS
  • 21. MTV
    • In its prime played 30-40 videos in rotation
    • Top vids got played 30-40 times a week
  • 22. explosion of screens
  • 23. IPHONE SALES SOURCE: APPLE INC. Fiscal Year Q1 Q2 Q3 Q4 Total sold 2007 270,000 1,119,000 1,389,000 2008 2,315,000 1,703,000 717,000 6,890,000 11,625,000 2009 4,363,000 3,793,000 5,208,000 7,367,000 20,731,000 2010 8,737,000 8,752,000 17,489,000 Fiscal Year Q1 Q2 Q3 Q4 51,234,000
  • 24. LAPTOP & CELL PHONE SALES
  • 25. PHOTOS Need stat 2.5 BILLION PHOTOS UPLOADED TO FACEBOOK MONTHLY 30 BILLION PHOTOS UPLOADED TO FACEBOOK PER YEAR
  • 26. APPS OVER 3 BILLION APPS!