Your SlideShare is downloading. ×
Public Transit Data, APIs and City Governments
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.


Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

Public Transit Data, APIs and City Governments


Published on

Full description at:

Full description at:

Published in: Technology

1 Comment
No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

No notes for slide
  • Common example: apple, but let’s think bigger. What about a conference? There are so many parts of the conference experience from signing up, to arrival, to organization, etc.
  • Maps, websites, signs on platforms, signs in cars….
  • What can we do with smartphones?Maps- music-wayfindingAnd soon: connectivity in the subwayBonus points if you recognize what station this is!
  • February to March 2010. New product is so outside of normal behavior, nobody adopts it! Such a failure that the NYT actually wrote a poem in response…Weeels – Alex Pasternak, NYC Big Apps 2.0
  • Public art – Greene St. between prince & spring, Francoise Schein
  • Transcript

    • 1. Public Transit Data, APIs and City Governments
      Julie Blitzer | SXSW Interactive 2011
    • 2. Who am I and why do I care about this stuff?
      Life-long New Yorker & subway rider
      Design geek
      UX Designer to Non-profits, government & good cause projects by day
      Former political staffer, still a policy wonk
    • 3. Service Design
      Designing an entire service or experience, not individual components.
      What do we think of as successful service design?
    • 4. What is part of the transit experience?
      -otto_yamamoto on Flickr
      -benyankee on Flickr
    • 5. What is the actual transit experience? How does it make us feel?
    • 6. Rewind 10 – 15 years…
      --yourdon on Flickr
    • 7. How did we use transit before smartphones and mobile connectivity?
      Pick up the phone, make plans in advance.
      Pull out a paper map to figure out the closest subway stop and plan your trip.
      Check the local news on TV for delays.
      Making new plans or changing your plans means revisiting the paper map.
      Running late? Can’t let your friends know!
    • 8. And now?
      --yourdon on Flickr
    • 9. Should we design to improve the efficiency in current interactions with the transit system or to change behaviors of interaction entirely?
    • 10. Sometimes trying to change behavior doesn’t work…
      Read the full poem at:
    • 11. Sylvia Harris: Design Activism & Participatory Design
      "There's a relationship between graphic design, activism and getting things done in the community”
      -- Sylvia Harris at NYC UPA’s World Usability Day Event, November 2010
    • 12. Sylvia Harris: Design Activism & Participatory Design
    • 13. Sylvia Harris: Models of Design Engagement
      Crowd sourcing: Government asks citizens for ideas
      Virtual pitching: Citizen publishes ides, hope someone inGovernment sees it
      Crowd sourced virtual pitching: organization solicits ideas, shows best ideas to government agency
    • 14. Thanks!
      Twitter: @zhuli
      --mwicharyon Flickr