461 Pages of Social Media Competitive Analysis organized and prepared by OvenPOP. Type in 10 brand/keywords, select from a few drop-downs, and you have a mess of SWOT fuel on you:)
We urge you to get clarification from your vendor on content curation. This merged PDF filtered, segmented, and delivered at the right time can be very powerful.
From Google via https://support.google.com/alerts (Content subject to change at any time)
//HERE ARE A FEW ADVANCED OPTIONS//
/////GOOGLE ALERTS IS NOW A BEAST/////
:: Advanced options
Choose a delivery rate
Google Alerts allows you to choose how often you receive alerts. The default is once a day: Google Alerts checks for new results once per day and emails you if it finds new results. This means that you will receive at most one email per day for this alert.
If you want to get more frequent emails, you can change this to "as-it-happens". If you want to receive less frequent emails, you can change this to "once a week."
:: Set the volume
The "volume" setting determines how many results you see in each alert. In the default setting, "Only the best results," Google Alerts tries to filter the results so that they are relevant to your query and high quality. If you select "All results," you'll receive all the results that Google Alerts finds for your search terms, without any filtering to remove results which are low quality or less relevant.
:: Choose a specific source
The default alert type is Everything. Everything alerts include results from Google Web Search, Google Blog Search and Google News. If you are only interested in one type of results, you can select a single alert type.
Deliver to RSS feed
Users with Google Accounts can have their alerts delivered via RSS feed. Simply sign in and choose the "Feed" option in the "Deliver to" field.
You can read your feed in Google Reader or any other RSS feed reader. Developers and feed readers can receive real-time updates by subscribing to the feed using the PubSubHubbub protocol. This allows applications to be notified of new alerts as they become available.
:: "Manage your Alerts" page
Users with Google Accounts can view, create, edit and delete their alerts using the "Manage your Alerts" page. You can create a Google Account for any email address.
You can manage alerts for more than one email address by adding your other email address to your existing Google Account. To add an email address to your Google Account, visit your Google account page and use the "Email addresses" section.
:: Export alerts
You can get a list of all your alerts in CSV format by visiting www.google.com/alerts/export, or by visiting the "Manage your Alerts" page and clicking Export alerts. At this time, it isn't possible to import this list of alerts to a Google Account. You can, however, use the list as a reference to manually set up the same alerts in another account.