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WSJ and Ogilvy: Social Media For Crisis Management 2009

by Social Media Marketer at Ogilvy on Jan 09, 2010

  • 21,219 views

This is a practical guide for using social media for crisis managment.We developed this at Ogilvy within the 360 Digital Influence and Public Afairs teams. It offer 5 trends, a framework to follow ...

This is a practical guide for using social media for crisis managment.We developed this at Ogilvy within the 360 Digital Influence and Public Afairs teams. It offer 5 trends, a framework to follow and 5 keys to managing a crisis. This was delivered as a live session across Asia in partnership with the Wall Street Journal and support from GoToWebinar (thanks!)

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WSJ and Ogilvy: Social Media For Crisis Management 2009 WSJ and Ogilvy: Social Media For Crisis Management 2009 Presentation Transcript