9 Things You Didn't Know You Could Do with Your Blog WPSLC

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  • fast blog creation - takes about 2 minutes
    integrated cdn (photon)
    full cms
    thousands of free & premium themes
    can use custom domains
  • started as a kickstarter project
    replaces instagram
    drive all that traffic from a third-party service to your blog
    integrates natively with WordPress
  • connects to WordPress.com or WordPress.org
    easily upload photos or videos directly to your blog
  • create a giveaway, add prices
    add ways to enter the contest, lots of social media stuff built in which share the giveaway virally
    embed it on your site
  • while it’s running, you can look at the entries
  • blogging every day is hard. but it’s easier if you keep drafts ahead of your posts
  • Drag and drop posts to different days on the calendar
    start a post draft for a particular day from the calendar
  • there are other options, but jetpack adds a lot of other features
    if you’re using jetpack already, it’s easy to add a configurable list of sharing buttons to posts & pages
  • automatically broadcast to facebook & twitter & configure your tweets/posts
    adds social commenting -- meaning discussion about your post on twitter will show up automatically as post comments
    comments/tweets can be manually imported
  • takes any rss feed, checks, and publishes to twitter
    one of the first services of this kind (and hasn’t really been updated), slow, clunky
    integrates with bit.ly and various other url shortening serivices, lets you customize how the tweet will appear
    besides twitter, publishes to facebook, linkedin, app.net
  • also adds a calendar. in this case you can actually assign authors to the posts and see the post statuses
  • adds custom post statuses
  • allows editorial comments between editors and post authors

    so, if you’re working with a multi author blog or a lot of guest bloggers, it’s a good way to coordinate your posters. it’s probably too much for smaller blogs with a few guest posts.
  • Using pretty permalinks help your seo score because having keywords in your URL gives your seo for that topic a boost
    It’s easy, but requires mod_rewrite (or a web server capability that works like mod_rewrite for nginx/IIS)

Transcript

  • 1. 9 THINGS you didn’t know you could do with your blog
  • 2. 2 GET ONE FOR FREE • WordPress (wordpress.com)
  • 3. WORDPRESS.COM 3 Dashboard
  • 4. 4 REPLACE INSTAGRAM • Pressgram (pressgr.am) • WordPress iOS app
  • 5. 5 PRESSGRAM
  • 6. 6 WORDPRESS FOR iOS Dashboard New Post
  • 7. 7 DO A GIVEAWAY • Rafflecopter
  • 8. 8 RAFFLECOPTER
  • 9. 9 RAFFLECOPTER
  • 10. 10 SCHEDULE YOUR POSTS • Keep drafts • Editorial Calendar (wordpress.org/plugins/editorial-calendar)
  • 11. 11 EDITORIAL CALENDAR
  • 12. 12 SHARE YOUR POSTS • Jetpack (wordpress.org/plugins/jetpack) • Social (wordpress.org/plugins/social) • Twitterfeed (twitterfeed.com) • IFTTT (ifttt.com)
  • 13. 13 JETPACK SHARING
  • 14. 14 SOCIAL
  • 15. 15 TWITTERFEED
  • 16. 16 IFTTT (if this, then that)
  • 17. 17 INVITE A GUEST BLOGGER • Link sharing • they link to your blog • you link to their blog • Use roles to manage permissions/access • Edit Flow (wordpress.org/plugins/edit-flow)
  • 18. 18 EDIT FLOW
  • 19. 19 EDIT FLOW
  • 20. 20 EDIT FLOW
  • 21. 21 GIVE YOUR SEO A BOOST • “Pretty Permalinks” • Include keywords in post titles • WordPress SEO (wordpress.org/plugins/wordpress-seo)
  • 22. 22 PRETTY PERMALINKS
  • 23. 23 INCLUDE KEYWORDS IN POST TITLES Including a keyword in your post title will help you rank for that topic in search engine results
  • 24. 24 WORDPRESS SEO
  • 25. 25 WORDPRESS SEO …does a whole lot more, too
  • 26. 26 USE TAGS AND CATEGORIES (APPROPRIATELY) • Tags • keywords • search terms • Categories • general topics/ideas “music” is a category “jazz” is a tag
  • 27. 27 HAVE AN AUTHOR PAGE • Create an about page • Set up Google authorship http://www.wpbeginner.com/wp-tutorials/how-to-get-googles-verified-authorship-for-your-wordpress-blog/ http://www.copyblogger.com/wordpress-google-authorship/ http://wordpress.org/plugins/tags/google-authorship
  • 28. 28 GOOGLE AUTHORSHIP It looks like this: …so of course you want that, right?
  • 29. 29 QUESTIONS? hello@chrisreynolds.io jazzsequence.com @jazzs3quence profiles.wordpress.org/jazzs3quence