Wrong confirmation ID

Email
Favorite
Favorited ×
Download
Embed
Private Content
Copy and paste this code into your blog or website Copy Customize… Close
We have emailed the verification/download link to "".
Login to your email and click the link to download the file directly.

To request the link at a different email address, update it here. Close
Validation messages. Success message. Fail message.

Check your bulk/spam folders if you can't find our mail.

Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

+ Follow

Social Networking

by Imponna on Nov 23, 2009

432 views

More…

Less

2 Embeds 23

http://www.jaymccormack.com	22
http://www.slideshare.net	1

Statistics

Favorites: 0
Downloads: 5
Comments: 0
Embed Views: 23
Views on SlideShare: 409
Total Views: 432

There’s really only 3 things I’m going to talk about today… a road map if you like of how to effectively start using some of these social networking platforms. I’ll try to reduce some confusion along the way and we’ll have plenty of time for questions at the end.I’ve had a real problem recently with some presentations on social networking tools… there seems to be a lot of talk still about why we should be using them and not so much on the ‘how’, so I built this presentation to hopefully address some of the how.I think we’ve all seen examples of why… would you agree? I’ll show you an example or two, but I’m really interested in the how for today.Oh… I’m also a little twitter heavy in this presentation.So… the roadmap. Get your web1.0 world sortedSocialise internally before going external Keep it simple. Simple for you and simple for your supportersIf people have questions along the way please feel free to shout out, I’ll do my best to answer what I can.
So the first step in the roadmap is a little introspective.It’s great to see excitement in an organisation about taking the steps into the social networking environment, but at the same time a little frustrating to see that so many of the basics still need to be addressed before even thinking about jumping in.
Silos.If there’s anything that I’ve learned from working with non-profits for the last 8 years, it’s that some of them have a silo mentality.Marketing doesn’t talk to finance, communications doesn’t talk to research, no-one wants to talk to the board.Who cares? An organisation who shares and cares internally can share and care externally.So step 2 in the roadmap is all about socialising and what that really means to your organisation.
Everything we talked about so far is really about internally in your organisation, time to discuss the outside world.No… before you ask, this is not MY desk.Step 3 is about simplification, making it simple to get involved, stay involved, and stay energised.

Social Networking — Presentation Transcript

Social Networking
@jaymcc
FIA Lunch – 24 November 2009
Creators
Publish a blog
Publish web pages
Upload video content
Upload audio/music
Write articles and stories
Technographics
Critics
Post ratings/reviews
Comment on blogs
Contribute to online forums
Contribute to wikis
Technographics
Collectors
Use RSS feeds
Add tags to pages
“vote” for websites
Technographics
Joiners
Maintain profile on social network sites
Visit and use social network sites
Technographics
Spectators
Read blogs
Watch video
Listen to podcasts
Read forums
Read ratings and reviews
Technographics
Inactives
Do Zip
Technographics
KTKTphotography, via Flickr (CC license)
Eirikref, via Flickr (CC license)
Simplify
evelynishere, via Flickr (CC license)
Crystal Ball
Twitter: the authentication engine
Twitter: the payment engine
Facebook: gifts (with real money)
Social Networking
@jaymcc
www.friendraising.com.au
Bit.ly/exampletweets
FIA Lunch – 24 November 2009

Social Networking

by Imponna on Nov 23, 2009

Accessibility

Categories

Upload Details

Usage Rights

2 Embeds 23

Statistics

Social Networking — Presentation Transcript