Web Site EVALUATION WORKSHEETInformationSite name: CNNURL: www.cnn.comEvaluated by: Aaron LairdFirst Impression: [1 poor --- 5 excellent]: 3Initial Impact of Page:__Simple __X_Overwhelming ______Underwhelming__X_Chaotic _____Attractive _____UglyGeneral Comments:The site is not unattractive, but it is fairly cluttered. Your eyes are drawn to the top twostories, which include photographs and larger text than what’s found on the rest of thehomepage.Identity:Based solely on information presented, identify site owner and describe general type ofsite:One would assume that CNN is the site owner, as “CNN” is written across the top ofthe page, and that the focus of the site is mostly centered on politics.
Web Site Evaluation Worksheet Page 2PurposeBased upon quick inspection, identify the basic points of the site. What basic functionswould it likely provide?Basic points of the site include an internal search option, quick navigation to “topnews” stories, and links to other news stories by topic: entertainment, technology,health, living, travel, opinion, ireport (a section where site users can post news stories),money, sports, justice, U.S., world, and politics. There are also links to a video sectionand a “news pulse” section.There’s an area on the right side of the site where individuals can log in and be updatedon their friend’s activity, news pulse, local weather and news, sports, markets, andraces. Presumably once you create an account you can tailor it to your specific locationand perhaps link it to other sites to which you belong, such as Facebook or Twitter.There are links to latest news stories on the left of the site and links to CNN TV alongthe bottom of the site.You can set which edition of the site you would like to view (U.S., International,Mexico).AudienceBased upon quick inspection, consider who the audience for the site would be:The audience for the site could be anyone interested in reading local, national, orinternational news. Probably not children, though.GENERAL SITE CHARACTERISTICSSite StructureIs a site map provided?_X_ Yes__ NoAre there any broken links to external sites or internal pages?___ Yes__X_ NoIf yes, are they broken links
Web Site Evaluation Worksheet Page 3___ Yes___ No___ BothWhat is the maximum page depth in the site (clicks from the home page)?Two clicks.Are there clear entrance and exit pages to the site?_X__ Yes___ No___ describe if so: The link to the home page is always available in the upper leftcorner, and the log in/log out link is always available in the upper right corner.Visuals and LayoutDescribe the visuals used in the site:Do you like the visuals? ___ Yes _X__ NoWhy or why not? Too cluttered. The color scheme is appealing, though.How is the screen contrast [(poor) 1–5 (excellent)]? 5If poor, describe why:Describe text size_X_ Too small
Web Site Evaluation Worksheet Page 4__ Just right__ Too largeResize the browser very large or very small.Does the layout still work?_X_ Yes__ NoDo the text or images scale with the window size?_X_ Yes__ NoIs the layout width static (stays the same size) or does it grow with the screen size?__ Static_X_ StretchableIf the site has a static width, does the page fit or is there rightward scrolling at: 800 x 600? __ Fits __ Scrolls right 1024 x 768 and greater? __ Fits __ Scrolls rightWith respect to vertical screen size, does the primary navigation fit on screen at: 800 x 600? __ Fits __ Scrolls off 1024 x 768 and greater? __ Fits __ Scrolls offDo pages print correctly as is, or is a special print feature provided?__ Prints correctly without special print page
Web Site Evaluation Worksheet Page 5_X_ Prints correctly with special print page__ Doesn’t print correctlyWhat kinds of images are used in the site?__ GIF_X_ JPEG_X_ PNG__ OtherAre the images optimized properly? (e.g., small file size, safe colors)?_X_ Yes__ NoAre there image execution problems (e.g., color matching, seems showing inbackground tiles, etc.)?__ Yes_X_ NoDescribe: ____________________________________Is ALT text used for images?__ Yes__ No_X_ PartiallyIs the site usable without images on?_X_ Yes__ No__ PartiallyGeneral ContentDoes content appear accurate and truthful?_X_ Yes__ No
Web Site Evaluation Worksheet Page 6If no, describe what suggests this belief:_______________________________________________________________________Are there obvious misspellings in the site?__ Yes_X_ NoAre there obvious grammar or usage errors in the site?__ Yes_X_ NoIf yes, describe these errors: (e.g., fragments, run-ons, heavy use of acronyms withoutexplanation)_______________________________________________________________________Describe the tone of content in the site (e.g., playful, business like, serious, humorous):Relatively serious and businesslike, there seems to be no agenda other than reporting thenews (not an extreme right or left wing website).Is content updated on the site?_X_ Yes__ NoHow do you know the content is updated?The site regularly posts breaking news stories, nearly hourly news updates, and oftenoffers live video footage.TECHNOLOGY USAGEBrowser SupportDoes the site work in different browsers? List the browsers you use to test and itsversions:Yes. Google Chrome and Internet Explorer 8.Page loading time__ slow (over 20 seconds)_X_ fastNavigation
Web Site Evaluation Worksheet Page 7Primary Navigation (select one or more):_X_ Top__ Bottom__ Left__ RightDoes the site use assistance links (breadcrumbs)?__ Yes_X_ NoConsistency of navigation placement: [ 1 (random)–5 (very stable) ]5Comments on navigation placement:Clear, easy to navigate.Does navigation in the site rely on the back button?__ Yes_X_ NoIs a “back-to-top” button used on longer pages which require the user to scroll?__ Yes__ NoSearchDoes site have an internal search system?__ Yes_X_ NoIf no, should one be included?__ Yes__ NoWhy?_______________________________________________________________________
Web Site Evaluation Worksheet Page 8Use of multimedia elements on the page:THE FINAL SCOREFinal Score—[ (Dislike) 1–5 (Like a lot) ]:4Evaluation Summary:The site functions well and is easy to navigate, though the home page does appear a bitcrowded, which is really the only off-putting thing about the site. There are quite a fewadvertisements on the site, but aside from the ad that appears at the upper right corner ofthe page, they are relatively small and unobtrusive. The large video and the large photothat appear at the top of the page, directly below the navigation bar, are a little irritatingat first because it almost feels like they are blocking your view of something (they’renot). However, once you become accustomed to them, this is no longer an issue. Overallthe site is clean and it functions well.Suggestions for Improvement:The latest news links, which appear on the left side of the page, might look less jumbledif there was a space between each link, though that might be impossible in terms of pagesetup. And of course fewer ads always make a site more appealing, but, again, that maybe impossible.