Hot Young Designers' Fashion Face Off 2011

Designer’s Application Form & AgreementName of DesignerYears as a DesignerFashion School AttendedYears enrolled in Fashion SchoolAgeGenderAddressPhone NumberMobile Phone NumberEmail AddressFacebook / Twitter account/sBlog (Wordpress/Tumblr/etc.)Name that you want to put in your labelHave you joined any competitions before? If you won, what place?Competitions PlaceDo you have any Manufacturing Arrangements?If yes, with what company? *Please attach a 2x2 picture.I/We have read and confirm acceptance of the General Rules and Agreement for participation in theHYD’s Fashion Face Off Challenge 2011, and agree to abide by the same, and any future amendmentsthereto, should I/we be accepted to compete in the said challenge.___________________________________ ___________________________________Authorized Signatory Authorized SignatoryName (Print): _______________________ Name (Print): ________________________Title: ______________________________ Title: _______________________________Date: _____________________________ Date: _______________________________

Agreement1. I/We agree to provide to Hot Young Designers (“HYD”) the following documentation for considerationof this application at the same time of submission of the application: a. Photos of portfolio of garments or accessories created in the past three years b. Copies of all press and/or tear sheets of media coverage in the past three years (if any) c. Copy of a valid passport and driver’s license d. Typed statement on the designer’s philosophy of fashion e. Written statement of designer’s capability to manufacture apparel or accessories within 60 days of order as per the Rules and Regulations of the Competition f. List of trusted suppliers and contact details g. Biography of designer h. A design idea for an RTW line (with mood board, although not necessary)2. HYD is authorized to use photos submitted with the application for any promotional purpose relatedto the event contemplated by this Agreement.3. Selection of representatives/contestants entails an obligation to attend all functions and meetingsorganized by HYD and at which attendance is either mandatory or specifically requested.4. It is further understood and accepted that the designer will be required to attend the event athis/her own expense. HYD may arrange special discounted tickets and other services, for whichdesigners may be eligible at his/her own expense.5. It is recognized and accepted that all decisions of the panel of judges in respect of the contestants andrepresentatives are final and there is no recourse to appeal.6. HYD will not be held liable for personal losses or injuries to participants, or affiliated personnel exceptwhere such loss or injury is due to gross negligence on the part of HYD.7. HYD will not be held liable for any loss of garments, accessories, supplies, tools, equipment, orpersonal items brought to the HYD event by a participant.8. HYD reserves the right to use all images derived in any form during or from the event/competitionand to transform the same into any or all forms of media currently in existence or yet to be created.9. I/we agree to abide by all established times for fittings, photo shoots, bazaars, special appearances,media interviews, and shows, and to respect times allotted to prepare for subsequent shows.10. I/we agree to liaise in advance for the quarterly photo shoot with the assigned Producer in respectto the appropriate models, make-up and hair consultant(s) in respect of the desired make-up and haireffect to be achieved.11. I/we agree to open required bank accounts for easy facilitation of the 10% allowance and budgetgiven to each designer. Bank accounts should be opened within fifteen (15) business days after signingthe contract. The preferred account will be UnionBank Eon Visa debit card. I/We acknowledgethat failure to open such payment account may result in delay in payments of the designers.12. I/we agree to accept the terms of operation and compensation established by HYD in respect ofits role as Investor, venture capitalist and Collective Label Producer as disclosed and contracted with therelevant designers and disclosed to the Fashion Schools of each.

13. It is understood that HYD reserves the right to either postpone or cancel any part of the entireevent/competition in its sole discretion.14. It is understood and accepted that HYD reserves the right to review all designs and garments atany time prior to presentation/uploading into the online shop for public viewing in order to ensurequality and completion, and further has the right to remove any garment or design frompresentation/competition if, in its sole discretion, it deems appropriate to do so. The cost for repairs anddamages will be deducted from the designer’s revenue/earnings.15. I/We agree to abide by the rules and regulations that refrains us from the direct sale of designs andmerchandise which are exclusively under the HYD brand to consumers during the competition. Allmerchandise produce should be accounted for and passed through HYD for quality checking andmonitoring. I/We agree to only endorsing orders for purchases of the HYD labeled merchandise duringthe duration of the competition.16. This Agreement, along with any other document, and in particular the General Rules or mechanics ofthe competition, specifically referred to or implied herein as having legal effect, shall constitute theentire agreement between the parties hereto, and each party undertakes that it has read andunderstood the terms of the Agreement.17. Any right, benefit, or obligation due to a party to this Agreement cannot be assigned by either partywithout the prior written consent of the other.18. The laws of Quezon City, Republic of the Philippines shall be the applicable law of this Agreement.The parties also agree to submit any and all claims and/or litigation to the appropriate courts of the saidCity.Acknowledged: ___________________________________ Date: ________________ Authorized Signatory

Mechanics of Fashion Face Off 2011This will be a competition among five representatives of highly acclaimed fashion schools in Manila. Thefive contestants chosen will be among many of those aspiring RTW fashion designers in the industry. TheHYD Fashion Face Off challenge 2011 will be a 9 month long challenge where, if chosen, you will have toshow off your skills as a designer of ready-to-wear clothing. There will be 3 quarters: First Quarter October – December 2011 Second Quarter January – March 2012 Third Quarter April – June 2012 Fourth Quarter July - September: Soliciting and looking for the next batch; awarding of the winnerFor each of the quarter given, you will have to create your own fashion collection. You will have tocreate 4 variants for each piece (it may be various sizes or color or fabrics). The maximum cost per piecewill be at Php 500. Markup for the pieces will be agreed upon by the designer and the business coach.All receipts should be kept by the designer and should be submitted to the business coach every checkup period. All of these receipts should have an official receipt named to Hot Young Designers. If in caseyour supplier does not issue official receipts, please do look for a supplier that issues one.The clothes will all be sold in a virtual store. At the end of the third quarter, the market/customers willdetermine the winner. How? The person with the most revenue generated for the entire 9 months willbe declared the winner.What’s in it for you?1) You will not spend a single peso. We will give you a budget of Php 20,000 per quarter (half of it will begiven at the start of each quarter and half of it will be given at the middle of the quarter). Aside fromthat, 10% of the earnings from the clothes that are sold will go to you as allowance for incidentalexpenses like travel, food, etc. Payout for this share will be given at the end of each quarter.2) This will be a chance for you to start your own line. All items will be labeled: Hot Young Designers byyour name3) We will of course spend in advertising and marketing, thus launching you as an upcoming designer forthis year.4) In the process of the competition, you will be assigned a business coach. This coach will teach youskills in business and starting your new line on the business side.5) And of course, you will get the chance to win Php 100,000 worth of prizes for you to start your newline.Are you ready to take the challenge? Are you the country’s most promising RTW designer?Frequently Asked Questions (FAQs)

Why are winners determined by sales and not by judging alone?The free market is a very robust and flexible voting mechanism. The consumers essentially vote for yourcreation with their purchase. Aside from simulating real world market conditions, this also givesdesigners the flexibility to sell at a higher markup provided their products are “worth it” to theconsumer. Comments such as “it looks cheap” or “it looks expensive” are therefore proven with actualpurchases.Who will provide the supplier?We will have a ready list of suppliers that you may choose from. Alternatively, you may also have yourown suppliers. However, the total operating budget that is given to you remains the same. This budgetcovers raw materials, equipment, and labor.What happens if we do not use up the Php 20,000 budget allocation per month?We suggest that you use up the Php 20,000 budget. If in case your receipts are less than the budget, wewill deduct the difference from your next budget. This will definitely help on increasing your profits atthe end of the contest.What’s in it for my school?For the competition, you are “marketed” as a student of your school. Your work, and ultimately yoursuccess, will be a reflection of the quality of your school’s education and the caliber of its students.Where do the earnings go?The earnings go to marketing, advertising, maintenance, and other operational costs. A part of theearnings also go to the organizers in order to sustain this program for other young designers in thefuture.Does the winner have any contract or commitments with the organizers/sponsors after the program?NO. The winner and all the contestants are not committed to any of the sponsors or the organizers afterthe program.Where will my clothes be sold?Your clothes will be sold in a specially designed online store for the competition. The clothes will also besold in bazaars.Can I help market my creations as well?Yes you may. The web platform is uniquely suited to such a task so that you can easily market both onthe web (facebook, twitter, etc) and offline.Can I quit in the middle of the competition?As much as possible, we advise all contestants to not quit in the middle of the competition. Yourcreations will carry your name and any unreliability this early in your career will tarnish your brand.

Also, this unique opportunity to build your brand and gain experience in the real world market is givento you at the expense of other students – hence we must make the most of this opportunity.TIMELINE/TARGET DATES Designer Challenge proper Initial Meeting with the designers (July 1) Venue TBA Judging of initial batch of designers / elimination (July 4-6) Announcement of first batch of designers for the entire year (July 8) Meet with initial set of designers give mechanics and signing of contract (July 11); pm after work Initial submission of the 1Q designs (July 23) Give approval for designs (July 27); pm after work After approval is given via email; Payout of Production for first quarter 10K is given 1st check on the 1Q work (August 13) 2nd check on the 1Q work (August 27) (Sept 3) – Payout of the other 10K will be 3rd check on the 1Q work given 4th check on the 1Q work/Inventory booking (Sept 17) Photo shoot for the designs (September 24) Selling stage for the 1Q products Target: October 1 (Saturday) Marketing and advertising Meeting with the designers for the 2Q Challenge (Oct 8) Initial submission of the 2Q designs (Oct 22) Give approval for designs (Oct 24-26) After approval is given via email; Payout of Production for second quarter 10K is given 1st check on the 2Q work (November 5) 2nd check on the 2Q work (November 19) (December 3) – Payout of the other 10K will 3rd check on the 2Q work be given 4th check on the 2Q work/Inventory booking (December 17) Photoshoot for the designs 2Q (January 7) Selling stage for the 2Q products Target: Jan 14 (Saturday) Meeting with the designers for the 3Q Challenge (January 21) Initial submission of the 3Q designs (February 4) Give approval for designs (February 6-8) After approval is given via email; Payout of Production for 3Q 10K is given 1st check on the 3Q work (February 18) 2nd check on the 3Q work (March 3) (March 17) – Payout of the other 10K will be 3rd check on the 3Q work given 4th check on the 3Q work/Inventory booking (March 31) Photoshoot for the designs 3Q (April 7) Selling stage for the 2Q products Target: April 14 (Saturday) Marketing and advertising (Until June 15) Tying of revenues (June 16) Announcement of the Fashion Face Off Winner (June 29) Friday

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Hot Young Designers' Fashion Face Off 2011

by Jay Aquino on Jun 19, 2011

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Hot Young Designers’ Fashion Face Off 2011 — Document Transcript