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Video Games Market


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  • 1. FROGGIE The Video Games Market
  • 2. FROGGIE We spend 3 billion hours a week as a planet playing videogames…….
  • 3. FROGGIE More than half a billion people worldwide playing computer and videogames…..
  • 4. FROGGIE The average young person racks up 10,000 hours of gaming by the age of 21.
  • 5. FROGGIE 24 hours less than they spend in a classroom for all of middle and high school if they have perfect attendance…..
  • 6. FROGGIE Why People Play Video Games?
  • 7. FROGGIE Dopamine levels are associated with the reward center of the brain, and the heightened sense of pleasure that characterizes rewarding experiences. When we experience something pleasurable, our dopamine levels increase. It’s nature’s way of reinforcing behaviors that are often necessary for survival. Video games have been shown to increase dopamine levels by 100% . Sex 200%, Food from 50% - 100%
  • 8. FROGGIE We Love Dopamine!!!!
  • 9. FROGGIE The Video Games Industry Today
  • 10. FROGGIE Console & Computer Games Lead the market
  • 11. FROGGIE Smartphone & Tablet lead the market growth
  • 12. FROGGIE Video Games Top Tablet Activities
  • 13. FROGGIE Users Play More time in Smartphone & Tablets
  • 14. FROGGIE Gamers prefer to buy Physical than Digital
  • 15. FROGGIE
  • 16. FROGGIE Froggie Multiplatform Payment Widget In-Games Payment
  • 17. FROGGIE Moving to the Free 2 Play Model
  • 18. FROGGIE and from Subscription to Microtransactions
  • 19. FROGGIE “Grand Theft Auto Online to feature microtransactions” “It’s Official: World Of Warcraft Adding Microtransactions” The industry start to test Microtransactions
  • 20. FROGGIE WoW players spend money on microtransactions
  • 21. FROGGIE In-Game Advertising
  • 22. FROGGIE
  • 23. FROGGIE Value-exchange Advertising
  • 24. FROGGIE
  • 25. FROGGIE The Convergence of Videogames
  • 26. FROGGIE Good thing about HTML5 games is they can run on just about any platform, from Facebook to Android phones and tablets. It runs on browsers on mobile devices, PCs, Macs, Smart Tv. The benefit of HTML5 games is that you can start them on one platform and then finish them on another.
  • 27. FROGGIE HTML5 Shooter of Videogames The Convergence Banana Bread
  • 28. FROGGIE CreateConvergence of Videogames The advertising experience for all platforms
  • 29. FROGGIE More Info: Javier Correro Email: Skype: Javiercorr Movil: +34 627 02 62 85 THANK YOU!