What is hosted digital asset management?

What is hosted digital asset management from Widen? Your online digital asset library – A self-service access point to your company’s photos, logos, graphics, plus your complete collection of branded promotional materials. Self-service promotional resources – Allow sales channels to create their own localized promotional materials from a menu of brand approved marketing content. Project Collaboration – Makes it easy to distribute electronic files to multiple individuals for viewing, mark-up, comment, and approval.

Your online digital asset library – A self-service access point to your company’s photos, logos, graphics, plus your complete collection of branded promotional materials.

Self-service promotional resources – Allow sales channels to create their own localized promotional materials from a menu of brand approved marketing content.

Project Collaboration – Makes it easy to distribute electronic files to multiple individuals for viewing, mark-up, comment, and approval.

What are the advantages?

Become faster & more efficient in your marketing efforts. Self-service promotional resources allow your sales channels to create localized promotional materials without tying up your staff. Connects you with opportunities – Distribute promotional campaigns further, faster. Improve the return on your advertising investment. Makes brand consistency foolproof – you control what images, logos, ads, and promotional materials anyone can use. Cost-effective hosted solution. Flexibly priced. Pays for itself in less than one year.

Self-service promotional resources allow your sales channels to create localized promotional materials without tying up your staff.

Connects you with opportunities – Distribute promotional campaigns further, faster. Improve the return on your advertising investment.

Makes brand consistency foolproof – you control what images, logos, ads, and promotional materials anyone can use.

Cost-effective hosted solution. Flexibly priced.

Pays for itself in less than one year.

Self-service Promotional Resources: Simple tools allow anyone in your marketing network to create brand consistent promotional materials, yet with market-specific messaging and pricing. Enables staff to focus on your marketing efforts, not fulfilling tedious requests for digital media such as logos, graphics, photos, brochures, ads, audio, video, and CDs. No experience required – Anyone can create and order marketing materials anytime, anywhere with an unlimited number of users. So simple, users can be trained in a matter of minutes.

Simple tools allow anyone in your marketing network to create brand consistent promotional materials, yet with market-specific messaging and pricing.

Enables staff to focus on your marketing efforts, not fulfilling tedious requests for digital media such as logos, graphics, photos, brochures, ads, audio, video, and CDs.

No experience required – Anyone can create and order marketing materials anytime, anywhere with an unlimited number of users. So simple, users can be trained in a matter of minutes.

Connects you with opportunities: Take advantage of new market opportunities by distributing new promotions to sales channels faster. Improve ROI on your marketing dollars by increasing the usage of branded materials throughout your sales channels. Offer key media contacts easy access to news releases, photos, audio and video clips, and more. Accelerate marketing efforts from concept to distribution. Boost productivity on team projects.

Take advantage of new market opportunities by distributing new promotions to sales channels faster.

Improve ROI on your marketing dollars by increasing the usage of branded materials throughout your sales channels.

Offer key media contacts easy access to news releases, photos, audio and video clips, and more.

Accelerate marketing efforts from concept to distribution.

Boost productivity on team projects.

Makes brand consistency foolproof: You control which specific images and copy can be placed into your branded materials. All guidelines are up to you. Increase the volume of promotions that maintain corporate branding guidelines across all mediums (ads, direct mail, web). You provide only the most accurate, and up-to-date information to your marketing network.

You control which specific images and copy can be placed into your branded materials. All guidelines are up to you.

Increase the volume of promotions that maintain corporate branding guidelines across all mediums (ads, direct mail, web).

You provide only the most accurate, and up-to-date information to your marketing network.

Cost-effective hosted solution: Web based solution means you need the internet and nothing more. No expensive software, hardware or IT support needed. One of the most competitively priced solutions on the market compared to buying software that can cost well over $200K. No hidden costs – you get full disclosure of all set-up fees and monthly charges affecting your project, up front. Safe and secure because users access your digital assets from our highly secure servers. No costly upgrades to purchase – you get performance improvements automatically.

Web based solution means you need the internet and nothing more. No expensive software, hardware or IT support needed.

One of the most competitively priced solutions on the market compared to buying software that can cost well over $200K.

No hidden costs – you get full disclosure of all set-up fees and monthly charges affecting your project, up front.

Safe and secure because users access your digital assets from our highly secure servers.

No costly upgrades to purchase – you get performance improvements automatically.

Pays for itself in less than one year: Eliminate hundreds of hours of staff time spent fulfilling tedious requests for photos, logos, and promotional materials. Reduce redundant costs of creating and distributing the same marketing literature, photos, etc., over and over. Boost marketing and creative productivity while you take advantage of new growth opportunities.

Eliminate hundreds of hours of staff time spent fulfilling tedious requests for photos, logos, and promotional materials.

Reduce redundant costs of creating and distributing the same marketing literature, photos, etc., over and over.

Boost marketing and creative productivity while you take advantage of new growth opportunities.

Here’s how it works.

Create your online digital asset library: You provide Widen with all your digital media such as logos, graphics, photos, brochures, ads, audio or video clips, and more. Choose items that internal or external users request most frequently.

Create your online digital asset library: Widen organizes your digital assets into an easy-to-use online digital asset library that internal and external groups can access at anytime to help them complete various marketing projects without tying up your staff.

Create your online digital asset library: Burdened with logo and image requests? An easy-to-use repository automatically converts your files into different formats and resolutions – on-the-fly – to suit a variety of print or web requirements, all generated from one master file. Users just pick the format they want and Widen does the rest.

Create your online digital asset library: Now, any approved individual can access your library and easily retrieve logos, collateral, photos, and any other marketing materials necessary to complete critical marketing tasks. Immediately expedite the selected materials to presentations, publishers, printing vendors, service bureaus or wherever it needs to go.

Offer self-service promotional resources: Sales channels need your branded marketing materials. Driven by your online digital asset library, your dynamic ad and collateral building tools allow your sales channels to create their own localized promotional materials from a menu of brand-approved marketing content.

Offer self-service promotional resources: It’s easy. Users begin by logging in. They can then choose an ad, brochure, or other marketing piece from a menu you determine.

Offer self-service promotional resources: For example, this user chooses an ad. They may select from a variety of photos or graphics to customize the ad for their marketplace. They can also select from a menu of headlines, or simply write their own. You can establish as many options for your sales channels as you deem appropriate.

Offer self-service promotional resources: The user now places their company’s logo into the predetermined location. The user’s local address, phone, email and other information automatically populates from a recognized user profile.

Offer self-service promotional resources: Once you’re done, you can immediately expedite your marketing piece to a publisher, printing vendor, service bureau or wherever it needs to go. Or just print it on a desktop printer.

Working together with Project Collaboration: Now keeping marketing projects moving is a breeze. Once someone in your organization creates an electronic file, you can distribute it to multiple individuals for viewing, mark-up, comment, and approval with a single click.

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