2. Background
• Started in 2008
• Build 5-8 new websites each month
• Developed more than 340 websites to date
• Clients range from Inc. 500 to Main St.
3. Core Capabilities
• Responsive Web Design
• Optimized Web Development
• Custom WordPress Themes
• Custom WordPress plugins
• WordPress Application Development
• Mobile Applications
5. Discovery
1. Market analysis, audience research,
Persona development, content mapping
2. Content organizing, content auditing,
rewriting content, repurposing content
3. Defining the different types of website users
and determining relevant content to serve.
4. Mapping content that facilitates forward
movement in the purchase cycle.
6. Responsive Design
1. We’ll present several homepage concepts as
well as a few interior page concepts for major
pages such as the about, services, pricing, store,
contact or blog.
2. You’ll tell us what you like and don’t like.
We’ll take that feedback and will adjust the design.
3. We’ll do this 2-4 times before landing on a
final version.
4. The finalized design is then sent to the
developer and turned into a website.
7. WordPress CMS
1. WordPress is the most used website
content management platform in the world.
2. WordPress powers more than 22% of
the website online today.
3. WordPress has been installed more
than 60 million times.
4. The N.Y. Times, Ford, Martha
Stewart, WarbyParker and CNN trust
WordPress.
8. Development
1. We’ll convert the design file (PSD) into
a custom WordPress child theme.
2. We’ll develop a responsive website
that adapts to the device it is being viewed on
and displays flawlessly.
3. Standard, premium and custom plugins
installed and configured.
4. Testing and launch is the final step
Gabster Media will assist with hosting set-up
and website migration.
