Agile design thinking and you... ux australia2011

AGILE,DESIGN THINKINGANDYOU...

JASON FURNELLThe architecture of everything - www.jasonfurnell.wordpress.com

0DANIEL OERTLICIO : REA Group | realestate.com.au

Agile represents aPOWERSHIFTAWAY from waterfall BUFD Architects, PMs and UXTOWARDS software development team, a self-managing unit

THEDESIGNIS THE BUILDDrop the idea that the spec is your deliverable. The spec is NOTthe design

POWER UPYOUR DESIGN IMPACT!

MULTIPLYYOURSELFCREATE 20+ DESIGNERS

DESIGN LIVEREAL TIME. NO SAFETY NET.STOP HIDING YOU WHIMP

LET GOBE FEARLESS, BE INCLUSIVE,TAKE YOUR TEAM WITH YOUBUILD TRUST EARLY, TAKE THE INITIATIVE.

XDShift your focusDROP THE “U”DESIGN EXPERIENCES FOR YOUR TEAM

DESIGNTHINKING

“IS”DESIGNFACILITATIONTEACH PEOPLE HOW TO THINK LIKE DESIGNERS, HARNESS THE POWER OF GROUPS

BREAKTHRU THE DESIGN GLASS CEILING

DESIGN THEEXPERIENCEOF DESIGN

AGILE & UXREA CASE STUDY

PROJECT CONTEXT 1ST 20 5 TO MARKET STAKEHOLDERS DAYS

SHOWCASE PROJECT5 Days - Delivery Team PLANNING STORY WRITING & ESTIMATION CUSTOMER5 Days - Full Team EXPERIENCE HISTORY BUSINESS DRIVERS PREPARATION

Experience Design Consulting

1. BUSINESS DRIVERS 2. PERSONAS 3. CUSTOMER JOURNEY4. DESIGN CHALLENGES 5. LEARNING TO DRAW 6. EXPLORATORY SKETCHING7. REFINEMENT SKETCHING 8. DESIGN SKETCHBOARD 9. SELECT, BUILD, REFINE

Experience Design Consulting h"p://vimeo.com/17067825 h"p://vimeo.com/album/1479086

Experience Design Consulting

I KNOW WHAT YOU’RE THINKING

I KNOW WHAT YOU’RE THINKINGIT’S GOINGTO BE CRAP

PROPOSITIONNOTEXECUTIONTHE BEST DESIGN BRIEF YOU WILL EVER GET

NOW YOU CAN DO YOUR REAL JOBDESIGN THETHING

Sketchboard Prototype & Test Design BluePrint

AGILE BUILDINCREMENTAL & ITERATIVE DESIGN

NO EXCUSES, MAKE TESTING CONTINUOUS1 DAY4 USERSPER WEEK

David – Advanced Heavy User His Real-‐estate Story David owns an investment townhouse with his brother. Purchasing this was a process that took almost a year. They went to 10-‐15 aucHons before they finally got a barging (a for sale property that had not been listed yet on REA). Since then its gone up in value a lot. He currently checks REA 3-‐4 Hmes a week to keep his finger on the pulse, and because he is hoping to sell this property and buy another one in a year or two To find there current property they looked on REA and in local papers. They search in a suburb, and limited results by price. Once they had found a place they thought was interesHng they would then print out the details, and set off on a Saturday to view 2-‐3 open for inspecHons. Back then he didn’t have an iPhone, but hasnt used a Melways for direcHons since he got one. At inspecHons they would walk into each room, try to imagine where things would go, and If they liked a place they would take photos and video using a phone, a more realisHc view of the property that they could show family and friends. David thinks that he would visit REA twice as much as he does now if he had a good app. Looking on the train and during other down Hme. REAPA Features : What I need that’s not there… 1. Photos – Domains are much be"er, you can zoom and see bigger pictures. (also I only want to search for properHes with photos 2. Price increments – scroll is be"er, but I want 50k increments (had problems with se^ng price in domain) 3. Email a friend – i use this all the Hme 4. Get direcEons – important from the PDP (like domain) 5. Short list / View of my properEes with sat inspecHon Hmes. Got domain star “just like iTunes” 6. Sort by – if I’m using it 8 Hme per week I want to see the new ones first, and someHmes sort by lowest prices 7. Map – expects bounding box search on map interacHons REA Domain 8. Calculator – Likes it 9. On map view was looking for the “current locaHon” thing like Google maps in bo"om right corner 8 7 Iphone Usage Work Phone. Uses Facebook, and sports apps like bombers, Foot ,EPL, TAB, F1, Cricket buzz all the Hme. Twi"er. No Realestate apps. “easier” but “slower” and needs the not as iphone extra features like. Looks old

YOU DON’T NEED IT ALL DONE UPFRONTYOU HAVETIME!JUST ENOUGH, JUST IN TIME.

3-5 days

2-3 weeks

Iteration0&1+ 2-4 weeks

R112-16 weeks

AGILEwill change the way you design

EXPERTDESIGNER JUNIOR DESIGNER PAIR OF EXPERT HANDS FACILITATOR

EXPERTDESIGNER THE HATED DESIGN PRINCESS PAIR OF EXPERT HANDS FACILITATOR

EXPERTDESIGNER DESIGN GLASS CEILING PAIR OF EXPERT HANDS FACILITATOR

EXPERTDESIGNER THE GENERIC WORKSHOP FACILITATOR PAIR OF EXPERT HANDS FACILITATOR

EXPERTDESIGNER HIGH IMPACT DESIGN THINKER PAIR OF EXPERT HANDS FACILITATOR

DANSome thoughts about the impact thatintegrating UX into the Agile build hashad at realestate.com.au 1700 people world wide 22 ofﬁces 8 Countries To be... the blueprint for the humane corporation

UX+AgileWhy should I care? 1

People Operating ModelCulture Technology

high trust creatively abrasivegenuinely committedinternally accountableachievement oriented 3

T-24 months Getting back in the game5

T-12 monthsGetting results & improving capability

Make an impact

TAKEAWAYS

Agile represents aPOWERSHIFTAWAY from waterfall BUFD Architects, PMs and UXTOWARDS software development team, a self-managing unit

THEDESIGNIS THE BUILDDrop the idea that the spec is your deliverable. The spec is NOTthe design

POWER UPYOUR DESIGN IMPACT!

DESIGNTHINKING

“IS”DESIGNFACILITATIONTEACH PEOPLE HOW TO THINK LIKE DESIGNERS, HARNESS THE POWER OF GROUPS

DESIGN THEEXPERIENCEOF DESIGN

THANKS JASON FURNELL DANIEL OERTLI Experience Design Consultant CIO ThoughtWorks REA Group www.thoughtworks.com www.realestate.com.auwww.jasonfurnell.wordpress.com jasonfurnell@gmail.com

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Agile design thinking and you... ux australia2011

by Jason Furnell on Sep 12, 2011

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